CHAPTER Event strategy 1 INTRODUCTION Events and festivals are an economic and social driver of many companies‚ cities‚ regions and countries. They need to be assessed for their benefits and placed in the development plans of the organisation. The only way to achieve this sensibly is to devise a framework for the development. This chapter describes how these frameworks or event strategies are created. It begins with the recognition of events as being part of a development portfolio and not
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Event Marketing Introduction An event may be defined as something happening or repeated occurrence or social gathering with a purpose. Event marketing may be described as ‘the marketing discipline focused on face to face interaction via live events‚ trade shows and corporate meeting among other events. Event marketing is concerned with designing and developing a live theme based activity (eg: - sporting event‚ Musical festival) to promote a social cause‚ a product or an organization Event
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ensure that the event is properly executed it must incorporate the six A’s‚ anticipation‚ arrival‚ atmosphere‚ appetite‚ activity and amenities. Anticipation is the first dimension of an event experience and is created with the announcement of the event. The anticipation of the hospitality reception will be delivered through invitations to the 200 selected customers. The invitations will provide specific information regarding the event such as the time and location‚ theme of the event‚ and additional
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Childhood memories Childhood memories are moments‚ when we are young‚ that we don’t forget. My nicest memories are very clear‚ but there are some other memories‚ that I only can remember in bits and pieces. My clearest memory is when I was three years old. My mother would sing wonderful songs to me. My favorite song was "Dumbo the flying elephant". Sometimes I would fall asleep‚ listening to her comforting voice. As I spent most of my summer holidays in Switzerland‚ I have beautiful
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walkathon’s fundraising and support the cause. Several activities will go along in the event other than the walkathon such as kids corner‚ entertainment and dj‚ face painting‚ BMI tests and medical checkups. Volunteers like students from RCSI will be the event’s marshals. Product rationale By spreading awareness regarding the obesity issue‚ we will help inject positivity into the children’s lives. Since this event will be successful in the humanitarian‚ we will be able to create an outdoor gym for
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|PG.No. | |1. |Event Management |3 | |2. |Industry Overview |5 | |3. |Interaction with an Entrepreneur |10 | |4. |Events Conducted by Archies
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In every person’s life ‚ there are many important times. One of them is childhood . Some people may argue that childhood is the happiest time in a person’s life‚ other think that it isn’t so. But for me ‚ I had the happiest memories as well as the saddest memories in childhood. When I was a child ‚ the world seemed to be a place of a joy and happiness to me. There was nothing worth worrying about because my parents always looked after me .Also ‚ I lived with the full of my grandmother’s love .I used
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Description of Event: Deaf Chat Further your American Sign Language experience in a friendly social surrounding enjoying food court goodies and making new friends. Sponsored By: Sorry‚ I don’t know. When and Where the Event Took Place: March 8‚ 2012 at Oakridge Mall‚ San Jose. What it was about: Meet deaf‚ hard of hearing and other ASL students‚ communicate with people. This was the first deaf event that I attended this quarter. I was even more excited about it than I was before. I always
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N T P R O P O S A L Sherry Abbasi Mr Johnston BDP3o0 Event CAR ART The event car art will be a very exciting and fun event for the entire school. It will consist of our class buying/scavenging a junk vehicle and marketing it to the school. The actual goal is to get people to pay to draw on the car. The car will be painted white prior to the event so the students have a proper canvas. The students will pay a small amount and then draw on the car‚ the
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Wine Tasting in Shanghai Design for Events Group Report Report on suitability among Chalet‚ Yuan Lu and Westin Hotel for holding a wine tasting Class: Seminar A Tut 2 Group Member: Sophie- U 1375048 Charlotte- U 1375046 Wendy- U 1375049 Libby- U 1375050 Monica- U 1375047 Word Count: 2698 Event Design Group Report Executive summary To hold an impressive event‚ an appropriate venue is significant to the overall success or failure of the event and should match the theme (Yeoman
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