McDonald ’s has long been an American restaurant favorite. However‚ in 2003 sales figures showed the fast food empire was suffering to maintain their status. Stagnant sales‚ rising costs‚ failed attempts at new menu items‚ falling stock price and a lagging quality and service rating by customers all have left the restaurant chain in decline. What’s the Problem? At the top for so long‚ McDonald’s has now found itself lacking in the areas it has long prided itself on: quality and service‚ according
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Taco Bell surprisingly does have a vegetarian choice; consumers can order their tacos without meat‚ and also the bean burrito. Since McDonald’s is planning on having a separate menu for vegetarians‚ the items have to be unique and appealing. McDonald’s already has that brand awareness‚ and physical locations that consumers frequent 7 days a week. Now the company has to be able to price these items competitively in order to have
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Consumers have always had an emotional connection with desserts. At Dianne’s‚ we help you tap into and maintain those connections by providing you with the information‚ knowledge and tools you need to offer a collection of decadent desserts on your menu. You can boost initial customer purchase‚ drive repeat traffic and increase your profitability. The enclosed information was taken from Technomic®‚ NPD and other sources. You’ll learn about a variety of topics such as: • Dessert consumption behavior
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Global Fast-Food Chains”‚ and tops the lists of other noted industry websites and magazines. Recently‚ Dunkin Donuts has changed the way they want customers to think about them by incorporating the tag line “America Runs On Dunkin”‚ and adding new menu items‚ to their marketing strategy. This tag line was introduced to focus on their coffee being a cheaper‚ down home alternative to the more expensive competitor‚ Starbucks. This tagline focuses on the fact that Dunkin Donuts is a broader “beverage
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INTRODUCTION TO MS-EXCEL - Ms-Excel is a full-featured window based spread sheet program developed by Microsoft Corporation is used by millions of people around the world. Excel includes all standard features of a spread sheet package like automatic recalculation‚ graphs and functions. It includes several advanced utilities like facility to include other objects within a spreadsheet‚ table and form designing. Ms-Excel is developed on the GUI concept. A spreadsheet is a highly interactive computer
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you’re starved‚ rapidly going over their perfectly priced menu items‚ flipping through its pages‚ after ten minutes of going back and forward with the menu you finally decide. Your order is brought to you within minutes‚ you take your time enjoying your food in that comforting atmosphere‚ and once you’re done you’re hunger is more than satisfied. The worst thing that could possibly happen is to arrive at a restaurant‚ famished‚ and none of its menu items please you. Well that happened to me once: my
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drinks • a line of healthy menu options Marketing Strategies To accomplish its market penetration and diversification goals‚ McDonald’s will focus its marketing activities towards the following strategies: 1. Target Market Strategy: McDonald’s will continue to target its existing consumer markets while diversifying its menu items to expand and penetrate the market fragmentation. • Geographics- McDonald’s will continue to market all of its U.S. promotional menu items at all U.S. locations
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PROJECT PROPOSAL GUIDELINES Introduction What you wish to achieve in the document. This should be brief. E-Menu is an innovation to revolutionise the way in which menus are being digitalised in order to attract more and more customers for an unusual dining experience. It is focused on making the very best customer experience possible. Background Information Write briefly about the custodians of the system i.e. those whom you are developing the system for. If it is a company write what it does
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Italy to only chow down on these two dishes everyday. The Italian menu is a smorgasbord of tasty meals‚ and La Vera offers the same variety of dishes in their menu. Want Italian but not in the mood for pizza? Try some of these delicious alternatives. 1. Appetizers La Vera features some great appetizers‚ which can also double as a delicious meal. If you aren’t quite hungry yet but want to nibble on something‚ the starter menu has lots of choices. From meatballs and BBQ pork sliders to
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__________________________________ Cook _____________________________________ Assistant Cook _____________________________ Specifications: Type of Meal/Event Lunch based on Ethnic Food Pyramid Style of Service: _Choose a style of Service Appropriate to your menu and ethnic food pyramid Number Of Courses: ______3_minimum_____ Cost Per Person: $ ___9.00_ (± 10%). Guest: Number of people dining _4_ Number in team _3_ Number of guests __1__ Criteria for Guest: Nutritional requirements: __33%__of RDA: use age
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