Contemporary Marketing: NOKIA Nikolas Stavridis - 77094447 Shivam Parashar - 77154872 Hareshwer Saravanan - 77155974 Puneet Hooda - 77154871 Shivani Subramanian - 77152702 Masters of Business Administration Faculty of Business & Law Table of Contents Executive Summary 1. Introduction 2. Nokia’s Marketing Strategy 2.1. Why Nokia’s Marketing Strategy Failed? 2.1.1. Nokia’s Value Proposition (or lack of it) 2.1.2. Nokia’s
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Political The Political factors relates to the factors which the government also affects such as government instability or rules and regulations which the business must follow. Nokia have recently moved one of its manufacturing facilities to India‚ and because of this it is important that Nokia follow the rules and regulations that are set in India‚ so that they can operate as efficiently as possible. The types of things they will have to be aware of is the minimum wage‚ the maximum hours a week
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The Deal and its implications: Nokia will be selling its mobile phone business to Microsoft for $5.0bn. Microsoft will be paying Nokia an additional $2.1bn to license Nokia’s patents‚ which will bring the total value of the deal to $7.1bn in cash. 1. How will it affect Nokia? The overall impact seems to be Positive • The mobile phone business had generated 51% of Nokia’s 2012 revenues. The unit which was once the most profitable mobile phone manufacturer in the world made an operating margin of
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Vol. 19‚ No. 3‚ pp. 239–253‚ 2001 2001 Elsevier Science Ltd. All rights reserved Printed in Great Britain S0263-2373(01)00021-4 0263-2373/01 $20.00 + 0.00 HR Issues and Activities in Mergers and Acquisitions RANDALL SCHULER‚ Rutgers University‚ New Jersey SUSAN JACKSON‚ Rutgers University‚ New Jersey Mergers and acquisitions are increasingly being used by firms to strengthen and maintain their position in the market place. They are seen by many as a relatively fast and efficient way to expand
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overwhelming domination of the mobile handset market‚ Nokia Corp. is entering unknown territory as its core product segment matures‚ leaving it to reorganize and transform operations in the midst of a sweeping recession. Although the company remains a strong competitor in all of its business segments—including the wireless infrastructure market‚ where it has a joint venture with Siemens AG—the reorganization plans announced in recent months indicate Nokia is feeling the heat from the global economic meltdown
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Summary This report describes the network security training planned for the staff of Orchard Street Art Center. The training will be provided by Brookstone Network Consulting and will focus on new security requirements for the wireless network. Liability Insurance Requirements Network security training for all staff is required by the center’s liability insurance policy. As specified by our insurance carrier‚ Universal Pro Inc.‚ each staff member will be assigned to one of three training levels
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Mergers and Acquisitions in Global Scenario By Shahwar Gul In the post- liberalization era‚ the demand for intense growth and development in business has paved the way for the companies to undergo the process of amalgamation‚ takeover‚ reconstruction and re-organization. Mergers and acquisitions have become imperative tools in structuring a new generation of organizations with the clout and resources to withstand and compete on a global basis. The field of M&A has undergone drastic and dramatic
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MERGER & ACQUISITION IN INDIA MERGER & ACQUISITION IN INDIA Page 1 1. 2.
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Microsoft Excel 2007: Create a macro by using Microsoft Visual Basic | Add to Favorites | In Microsoft Excel 2007‚ macros can be created using Microsoft Visual Basic. The following will show you how to create a macro using Microsoft Visual Basic: 1. If the Developer tab is unavailable‚ complete the following to display it: a. Click the Microsoft Office Button‚ and then click Excel Options. b. In the Popular category‚ under Top options for working with Excel‚ choose
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Is Microsoft a monopoly or not? In order to understand if Microsoft is a monopoly one must first know the definition of a monopoly. A monopoly is a firm that is the sole seller of a product that has little or no substitutes. This automatically should arouse many thoughts in the minds of “us” as consumers. For all these years have we been monopolized by a producer of a product just because there were limited sources in the same fields? Yes and no should be the floating answer. Microsoft for years
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