A positive Ethos can be created The inner character -Honest -Honorable -Truthful -Fair -Ethical The outward manifestations -Attractive -Charismatci -Expert -Possessing Aristote’s classic plan to create persuasive argument 1- Deliver a story 2- Pose a problem 3- Offer a solution 4- Describe specific benefits for adopting the course of action set forth in your solution 5- State a call to action. For Steve Jobs‚ it’s as simple as saying « Now go out and buy one » Quotations :
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Although over 2000 years old‚ the use of Greek Philosopher Aristotle’s Modes of Artistic Proofs have proved relevant still in todays society and are recognised as key elements in the art of persuasion. The three techniques comprise of Ethos – the ability to display the “persuasive potential of the speaker’s character or credibility” (Herrick‚ 1997)‚ Pathos – the emotional appeals to put the audience in the correct frame of mind and Logos‚ which tends to appeal to the audience’s sense of logical reasoning
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Page 1 3.1 define the meaning of: Aims The aims are what the school wants to achieve. They could include the goals‚ targets‚ intentions and purpose. Values The values are the principles or standards which could include rules of conduct‚ respect‚ honesty‚ kindness‚ sharing and appreciation. 3.2 Describe with examples how schools may demonstrate and uphold their aims Schools might demonstrate their aims by providing the basis for the delivery of the best curriculum
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have some unstated aims or objectives - for example to survive for the first year. Other businesses may wish to state exactly what they are aiming to do‚ such as Amazon‚ the Internet CD and bookseller‚ who wants to “make history and have fun”. An aim is where the business wants to go in the future‚ its goals. It is a statement of purpose‚ e.g. we want to grow the business into Europe. Business objectives are the stated‚ measurable targets of how to achieve business aims. For instance‚ we want
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independent schools: ----------------------------- P161 1.2. Describe the characteristics of the different types of schools in relation to educational stages and school governance: ------------------------------------------------------------------------ P168 1.3. Describe roles and responsibilities of: --------------------------------------------------------- P174 1.4. Describe the roles of external professionals who may work with a school: --------- P194 1.5a. Define the meaning of Aims: ------
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tools ever used. By establishing ethos through Uncle Sam‚ kairos by being used during
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Cadet Thompson MS II Mon‚Wed-11am Military Science Warrior Ethos Paper In this paper we are supposed to provide three examples of when we have seen someone demonstrate and exemplify three of the “Warrior Ethos” which are “I will always place the mission first”‚ “I will never accept defeat”‚ “I will never quit”‚ and “I will never leave a fallen comrade” The first example I will provide is how I my battle buddy from Basic Training‚ named “Tanner” overcame his fears. I believe that his story can
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Mission: Mission provides a structure on which the company can build its future. Its first step for organization to cross it’s the long march. With time to time the company can share their personalities‚ philosophies and motivate their actions. Without proper mission company and person are flounder. For giving excellent shape of organization‚ corporation needs to define the mission. It is act as a driving force. Each and every company needs a mission statement; it may be small or big. Mission
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organisations need aims and objectives. (P1) Every organisation needs to set aims and objectives to be able to run the business more easily and effectively. Objectives are more like goals‚ it’s more realistic than aims. Objectives are far more sensible and achievable. Aims are what an organisation wants to achieve. These are long-term plans‚ probably over next 3 to 5 years. This allows the business to move forward. Objectives set out how the organisation will meet their aims. 2. Describe
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Ethos‚ Pathos and Logos A General Summary of Aristotle’s Appeals . . . The goal of argumentative writing is to persuade your audience that your ideas are valid‚ or more valid than someone else’s. The Greek philosopher Aristotle divided the means of persuasion‚ appeals‚ into three categories--Ethos‚ Pathos‚ Logos. Ethos (Credibility)‚ or ethical appeal‚ means convincing by the character of the author. We tend to believe people whom we respect. One of the central problems of argumentation is to
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