MBA/MSc Marketing Student ID: Module Title: Strategic Planning Seat Number: Exam Date: Exam Duration: 05 January 2011 3 hours No. of Pages (including cover sheet): 3 ALLOWABLE MATERIALS Open Book Examination Non-programmable calculator permitted INSTRUCTIONS TO CANDIDATES 1. Answer 3 questions out of 9 2. All questions carry equal marks. 3. This exam is worth 50% of the final marks for this module. You are required to achieve a minimum of 40% in this examination to pass. 4
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Topic 1 – Strategic Leadership: Managing the strategy (H&J: Chapter 1) Actions in business are frequently directed at the achievement of superior performance‚ therefore a strategy can be defined as “an action a company takes to attain superior performance” (Hill and Jones‚ 2107). It is important to understand that this definition is one of many. Contrary to some views that there is one single definition of strategy‚ we argue that there is no such universally accepted definition and that
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Essay # 3 Happiness. There is a saying that states that “Money doesn’t buy happiness‚” and most of the time‚ the response to that is: “Yeah right‚ whatever‚ keep on dreaming” or “Yes sure‚ but you have to admit that it helps when you have some”. Indeed‚ when we think about money‚ we either start daydreaming about the projects we will realize once we have it in our hands or we end up having nightmares about what we will be losing once it has vanished. So for sure‚ the common answer would be
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Table Of Contain Strategy The words ’strategy’ and ’strategic’ are well recognized and widely used in the modern business world. However‚ the term strategy is so widely used for different purposes that it has lost any clearly defined meaning “Despite the obvious importance of strategy‚ there is surprisingly little agreement on what a strategy really is. However‚ the fact
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Six Skills to Successful Supervision Supervisors are an important part of any organization. They are charged with ensuring the will of management is carried out by the workers. A supervisor must communicate with that team. He or she must orient and train the employees. Their employees must be made to work as a well functioning‚ productive team. Employees must have the performance evaluated. Any conflicts that arise must be resolves and the working relationship must always be improved. Communication
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Goals/Objectives Throughout my senior year‚ I have discovered that I want to be a teacher and lead others. I am very passionate about working with kids‚ implementing school plans‚ and being the teacher I always wished for. I am a natural-born leader and do not get nervous in front of crowds‚ I always tend to take a leadership position within my personal life and at work. I would like to start teaching younger children and eventually work my up to high school or possibly college. I must become certified
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Leadership Skills Introduction Leaders have difficult getting relevant feedback‚ especially when operating in powerful positions in an organization. Often times leaders need feedback more than others do. If leaders do not receive feedback‚ they will not learn from their leadership experiences. Creating opportunities to get feedback is critical especially with regard to feedback from individuals working for them (Curphy‚ Ginnett‚ & Hughes‚ 2009). When it comes to open door policy leaders should
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Diploma Level 7 in Strategic Management and Leadership The London Academy for Higher Education: Extended Diploma in Strategic Management and Leadership Course Manual 2011 / 2012 Contents How to use this Manual About the London Academy for Higher Education About the Extended Diploma in Strategic Management and Leadership Course Module Brief Entrance Requirements Core Units Unit 1: Developing Strategic Management and Leadership Skills Unit 2: Professional Development for Strategic Managers Unit
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Setting goals in the proper fashion is key to increasing the motivation of employees. If goal setting is deployed in a clear and distinct manner‚ it can assist in increasing attendance‚ productivity‚ and ultimately motivate the employee to achieve higher goals. When setting goals for yourself or others‚ it is key to be specific and concrete. The explicit example of goal setting that I will be honing in on is the use of SMART Goals. This is the goal setting structure that Pratt & Whitney utilizes
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the most important skill for managers’. To what extent do you agree with this statement? In contemporary business environments‚ communication skills are utilized in all levels of management. Some people think that there are other skills as important as communication skills.However‚ communication is the most critical and wide-spread skill in management. This essay will argue that while other skills such as problem solving & decision making‚ technical skills and team management skills have their respective
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