"Micro and macro environment of pepsi company" Essays and Research Papers

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    | Introduction Pepsi co is a carbonated beverage that is produced and manufactured by PepsiCo. It is sold in stores restaurants and from vending machines. The drink was first made in the 1890s by a pharmacist Caleb Bradham in New Bern‚ North Carolina. The brand was trademarked on June 16 1903.The has been many Pepsi variants over the years since 1903 to name a few they have Diet Pepsi‚ Crystal PepsiPepsi Twist‚ Pepsi blue‚ Pepsi raw‚ Pepsi one etc. PepsiCo is situated in

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    Pepsi Strategy to India

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    summary: The case discusses the major strategies adopted by Pepsi Co (Soft drinks & snack food major) to enter the Indian market in the late 1980s. Initially the company found it very hard to sell itself to the Indian government as the Indian economy was highly regulated. So to lure Indian government Pepsi Co made promises of working towards enrichment of the rural economy Punjab by getting involved in the agricultural activities. Pepsi Co also made several promises to make its proposal look very

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    pepsi cola

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    FINOLEX CABLES Ltd. Finolex Cables Ltd‚ the flagship company of the Finolex Group was established in 1958 in Pune. Today‚ it is India’s largest and leading manufacturer of electrical and telecommunication cables with a turnover in excess of Rs.16 Billion Starting with a modest beginning way back in 1958‚ Finolex has steadily grown and transformed to post a Rs. 2‚100 crore turnover in 2011-12. From modernizing plants with state of the art technology to offering innovative solutions to customers

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    Pepsi Project Report

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    A SUMMER TRAINING PROJECT REPORT ON “ANALYSIS OF ANTI PEPSI BEHAVIOUR OF RETAIL OUTLETS” SUBMITED TOWARDS PARTIAL FULFILMENT OF POST GRADUATE DIPLOMA IN MANAGEMENT SUBMITTED BY- PRADEEP PANKAJ SINGH PGDM(2008-10) ENROLMENT NO-2029742128. FACULTY GUIDE INDUSTRY GUIDE MR. VISHAL AGGARWAL MR. RAVEND BIJLANI ASSOCIATE PROFESSOR

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    Macro Level Approach

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    I believe the three videos show good examples of the macro level approach. They provide help to the community and at the same time‚ they help individuals to feel better. In the video Women of Hull House‚ I think it started more as a micro. They were helping the people that were living in the house; however‚ it became macro after they kept adding more services and programs that were beneficial for an entire community. “They provided community services‚ supported unions‚ and undertook vigorous crusades

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    Pepsi Diversification

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    (1) I think it was a good decision for PepsiCo to adopt diversity as a strategic priority in 2001‚ because by encouraging executives to meet diversity-related objectives‚ the company could easily break down the barriers between employers and employees‚ especially between employers and minority employees. Diversity strategy gives managers a chance to perceive the attitudes of their employees. A close relationship between managers and employees makes employees consider their perceived performance level

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    coca vs pepsi

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    COLA WARS CONTINUE: COKE AND PEPSI IN 2006 The case is about the rivalry between two of the biggest companies in the world‚ Coca Cola and Pepsi. It is a battle which started in the early 1990s and which still characterizes the soft drink industry; but‚ as a former CEO of Pepsi said‚ it is a “battle without blood”: Coca Cola could not exist without Pepsi and the other way round. They mutually force each other to adapt their strategy to customers’ new needs‚ to apply competitive prices and to face

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    Coke and Pepsi in India

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    The political environment has played a key role in the performance of both Coke and Pepsi in India. At the time when Pepsi was entering the Indian market‚ India was generally seen as a very unfriendly place for foreigners to do business. In addition‚ in 1991 India experienced a severe economic crisis that was triggered by the rise in imported oil prices following the first Gulf War. This was around the time Pepsi was already in the market in India‚ and had already got a decent foothold in the market

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    Pepsi Co

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    K. Nooyi Chairman and CEO of PepsiCo 2 Responsible Sourcing Guidelines Financial achievement can and must go hand-in-hand with sustainability. Our company is committed to a longterm‚ sustainable growth strategy called Performance with Purpose. This is focused on generating healthy financial returns while giving back to the communities our company serves. Performance with Purpose is woven into PepsiCo’s fabric and is driven all the way through the business. It is a part of what we do‚ not an addition

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    Macro Economics

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    If you were having a conversation with a Keynesian and a Classical economist‚ and the conversation turned to why the economy is experiencing high unemployment and what the government should do about it‚ how would each economist explain unemployment and what policies would each advocate? If I were having a conversation about why the economy is experiencing high unemployment and what the government should do about it‚ with a Keynesian and a Classical economist I think that the economists would explain

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