AP Microeconomics – Chapter 3 Outline I. Learning Objectives – In this chapter students should learn: A. What demand is and how it can change. B. What supply is and how it can change. C. How supply and demand interact to determine market equilibrium. D. How changes in supply and demand affect equilibrium prices and quantities. E. What government‐set prices are and how they can cause product surpluses and shortages. II. Markets A. A market‚ as introduced in Chapter 2
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Difference and similarities between micro and macro sociology There are many differences between macro and micro-level theories. Micro-level focuses on individuals and their interactions. For example the relationship between adult children and their parents‚ or the effect of negative attitudes on older people. Some criticize on micro-level theories becuase they focus on what older people do rather than on social conditionsand policies that cuase them to act the way they do. Macro-level focuses more
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Marketing in Travel and Tourism July Assignment Andreea Florina Tancau ID: 11727 Table of Contents Trailfinders – introduction 2 Task 1 2 A 2 B 4 C 4 Task 2 5 A 5 B 5 C 6 Task 3 6 A 6 B 7 Task 4 7 A 7 Fig 4.1 Integrated marketing communication 8 B 9 References 10 Trailfinders – introduction Trailfinders is a tourism agency‚ founded by Mike Gooley‚ a former SAS officer. It dates from 1970. At the beginning‚ the company had four employees but because of a successful
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Chapter 2 - Blythe - The Marketing Environment Introduction Organisations are surrounded by laws‚ competitors etc which are marketing environment Marketing policy operates within a rapidly changing environment External factors must be monitored and responded to St Paul’s Cathedral Major tourist attraction‚ also a church at the same time Needs £5.5 million to stay open a year Non-profit organisation but needs contributions so some parts of the building you have to pay to see Has to compete with many
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Chapter 3 The Marketing Environment Learning Objectives 1. Describe the environmental forces that affect the company’s ability to serve its customers. 2. Explain how changes in the demographic and economic environments affect marketing decisions. 3. Identify the major trends in the firm’s natural and technological environments. 4. Explain the key changes in the political and cultural environments. 5. Discuss how companies can react to the marketing environment. Chapter Overview
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Sample Assessment Materials Edexcel GCSE in Statistics (2ST01) Inside this Sample Assessment Materials pack you’ll find: • Accessible papers to help you and your students prepare for the assessment • Clear and concise mark schemes to • Supported controlled assessment let you know what the examiners are looking for information including sample tasks and assessment criteria to share with students. Issue 3 February 2010 Welcome to the GCSE 2009 Statistics Sample Assessment Materials
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Michael Porter’s five forces Analysis Rivalry among competitors The Indian Telecom industry is comprised of three types of players. The State owned companies‚ private companies and foreign invested companies. Main State owned companies are BSNL and MTNL. Major private Indian owned companies include Tata teleservice‚ Tata Communications‚ Reliance communications. And finally‚ the major foreign invested companies in this sector are Vodafone‚ Idea cellular‚ Bharti Airtel Limited. BSNL Bharath Sanchar
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MARKETING ENVIRONMENT Introduction Marketing does not occur in a vacuum. The marketing environment consists of external forces that directly and/or indirectly impact the organization. Changes in the environment create opportunities and threats for the organizations. Definition: ▪ A company’s marketing environment consists of the actors and forces outside marketing that affect the marketing management’s ability to develop and maintain successful relationship with its target markets
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11 Pure Competition in the Short Run McGraw-Hill/Irwin Copyright © 2012 by The McGraw-Hill Companies‚ Inc. All rights reserved. Four Market Models • Pure competition • Pure monopoly • Monopolistic competition • Oligopoly Pure Competition Monopolistic Competition Oligopoly Pure Monopoly Market Structure Continuum LO1 Four Market Models Characteristics of the Four Basic Market Models Pure Characteristic Competition Monopolistic Competition Oligopoly Monopoly Number of firms A very large
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The Marketing Environment: – Apple’s iPhone 5 Executive Summary This report will analyse and describe the significant elements in the marketing environment that affect Apple’s iPhone 5 directly and indirectly. This report will outline the importance of these elements in the success of a business and will then conclude whether or not Apple’s iPhone 5 will successfully launch in the UK after looking at evidence from journals‚ textbooks and webpages. Contents List: 1. Introduction..............
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