Marketing Equitable Ethnic Cultural Tourism in China Alf H. Walle Clark University at Shandong University of Science and Technology China is one of the world’s great cultural areas and‚ as such‚ many people are interested in exploring the country and experiencing its people and heritage. While many tourists focus on well known historic sites such as the Forbidden City‚ the Great Wall‚ or Mount Tai‚ the ethnic minorities of China are gaining increased attention and are spotlighted here. This growing
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Assessing the macro- and micro- environmental forces that explain the success of John Lewis John Lewis is a chain of upmarket department stores in the UK. In accessing its success‚ I critically looked at the macro- and micro- environments of the organization. Here the macroenvironment comprises three major sections: the economic environment‚ the social and demographic environment‚ and the technological environment. The purpose of this essay is to assess John Lewis’s success‚ in relations to the
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Microcontroller based SMS Micro E-load Vending machine A Thesis Topic Proposal Presented to the Faculty of the Department of Electronics & Communications Engineering College of Engineering‚ De La Salle University In Partial Fulfillment of The Requirements for the Degree of Bachelor of Science in Electronics and Communications Engineering By Cu‚ Joshua C. Uy‚ Jeckson T. August‚ 2006 CHAPTER 1 THE PROBLEM STATEMENT 1.1. Background of the Study Presently‚ there has been a world-wide
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In the tourism industry‚ travel agents‚ tour operators etc. are considered the intermediaries (distributors). Their main task is to bring buyers and sellers in the field together and reduce transaction and supply/ownership costs between buyer and seller‚ instead of completely eliminating an intermediary (such as a distributor). Benefits of Tourism Intermediaries For the producer: * they are able to sell in bulk (for example: hotels) and might be able to transfer a certain risk to the
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Mac Donald’s Company 1) Economic Environment Even with current economic condition‚ M’cDonalds remains optimistic. According to Business Times (2009)‚ “McDonalds Malaysia expects its delivery service business to jump 40 per cent this year as its new call centre can handle more orders.” They invested over two million ringgit for setting up the new call center. In addition the Managing Director Azmir Jaafar‚ said the company “plans to invest 8 million ringgit this year to open between 15 and 20 new
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Macro Environment: “The major external and uncontrollable factors that influence organisations decision making and affects its performance and Strategies” is called Macro Environment. Macro Environment can be studied through different analysis‚ there are several but mainly used are PESTLE analysis and SWOT analysis. Sainsbury’s Overview: Sainsbury’s was established by John James and Mary Ann in the year 1869 as a small dairy shop. In very short time the store became popular for selling good and
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Emirates a r t i c l e i n f o Keywords: Home-stay accommodation entrepreneurs Motivation factors Push and pull factors Tourism management Service industry a b s t r a c t Tourism is an important industry for Malaysia‚ and home-stay accommodation businesses play a significant role in aiding the success of the tourism industry. The aim of this paper is to analyse the start-up motivation factors and business challenges for home-stay accommodation businesses. The data were gathered from
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P4 Competitive factors in the retail environment There are many different government policies that could potentially affect Clarks Village‚ one of those is fuel duty‚ if fuel duty is raised then it may mean that less people choose to visit by coach as people may not find it good value for money‚ so may choose to visit city shopping centres such as Cabot circus or Cribbs causeway because it is more accessible along the motorway. If the Government raised VAT it would probably mean that people would
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Key factors that support speech‚ language and communication environment: 1. Your room/setting layout - what does your physical environment look like? The noise level - are there quieter and noisier areas‚ planned times or activities. Evidence: There are two main rooms that are in use during morning and afternoon sessions‚ the classroom and larger hall area. The classroom has a book corner with a child’s size couch and soft cushions on the floor. This area is ideally for quiet time and reading
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about an organization‚ good‚ service‚ or idea‚ by an identified sponsor is called________________. A. sales promotion B. personal selling C. advertising D. public relations 2. Which of the following is the factor that should be considered when setting a budget? A. Stage in the product life cycle B. Competition and clutter C. Market share D. All of the above 3. Measuring the qualitative value of message exposure through
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