[pic] EAST ASIA Institute of Management ______________________________________________________________ Diploma in Hospitality and Tourism Management HT 1020 marketing in H&T Report ____Title:MARKETING_______ Class: DHT 1 Lecturer: Mr. Jeffrey Lee Group’s Name：killers S/No Names Student ID 1 . Michael 1009/7446 2 . William 1009/7357 3 . Cecily 1206/9880 4 . Allen
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Chapter 2 – Culture Summary The concept of culture is sometimes easier to grasp by description rather than definition. All human groups possess culture‚ which consists of the language‚ beliefs‚ values‚ norms‚ and material objects that are passed from one generation to the next. Although the particulars of culture may differ from one group to another‚ culture itself is universal-all societies develop shared‚ learned ways of perceiving and participating in the world around them. Culture can be subdivided
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CULTURE What Makes Us Strangers When We Are Away from Home? Culture – is an abstract concept. You can’t touch it or see most of it‚ and much of it can’t be measured. But it has molded each of us into whom and what we are. The way we dress‚ what we eat for dinner and how we eat it‚ how we speak‚ what color we paint our houses‚ and what we think about these things. - is dynamic and adaptive. COMPONENTS of CULTURE 1. Cognitive Process Learning‚ knowledge and perceiving What people think‚ how
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Western culture The term Western culture has come to define the culture of European countries as well as those such as the United States that have been heavily influenced by European immigration. Western culture has its roots in the Classical Period of the Greco-Roman era and the rise of Christianity in the fourteenth century. Other drivers of the Western culture include Latin‚ Celtic‚ Germanic and Hellenic ethnic and linguistic groups. Today‚ the influences of Western culture can be seen in almost
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Culture can be basically defined as a pattern of learned behavior and ideas acquired by people as members of society. Culture was created in order to accommodate human beings in different society and establish their identity. Culture is not accustomed to one specific characteristic. It has a multiple dimensions. The way we talk‚ dress‚ eat‚ sleep‚ work and our knowledge and skills can be accustomed to our culture. These human manners are not uniform all over the place so‚ they change over time
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Culture Culture is the characteristics of a particular group of people‚ defined by everything from language‚ religion‚ cuisine‚ social habits‚ music and arts. Culture is something that is learned and is passed on from generation to generation. According to Damen‚ L. (1987). Culture Learning: The Fifth Dimension on the Language Classroom. Reading‚ MA: Addison-Wesley. "Culture: learned and shared human patterns or models for living; day- to-day living patterns. these patterns and models pervade all
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EUROPEAN CURRICULUM VITAE FORMAT JOB REFERENCE NUMBER PERSONAL INFORMATION Name HALILOVIĆ SEMINA Address 28‚ Sarajevska‚ 75000‚ Tuzla‚ B&H Telephone 061/894-602 Fax 035/260-573 E-mail semina_h@bih.net.ba Nationality at birth B&H Present nationality B&H Date of birth [ Day‚ month‚ year ] 28.12.1965. Place of birth TUZLA Sex Male □ Female X Marital status Single □ Married X Widowed □ Divorced
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..................... DOTSE LINFORD KWABLA 10BMR069 ...................... MAVIS TUOBEWERE GYEREH 10BMR070 ....................... THE EFFECT OF E-MARKETING AS A PROMOTIONAL CAMPAIGN ON THE FINANCIAL PERFORMANCE OF MOBILE TELECOMMUNICATION NETWORK IN GHANA 1.0 INTRODUCTION 1.1 BACKGROUND OF THE STUDY Mobile telecommunication network‚ the leading telecommunications company in the emerging markets
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Culture in organisational change Culture of different countries: Hofstede (1980) and his power distance rating. Nestle – have offices in Switzerland and the Phillipines‚ and need to implement changes from top down in the Phillipines compared to Switzerland – as there is a high power distance (Hofstede 1980) so the staff would not take note of the changes if it was not communicated from Management NHS – trying to implement similar culture to Virginia Mason‚ which is based on the Toyota Production
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Culture:- Culture is one of the most important concepts of social science. It is a unique possession of man. Only man in born and brought up in a cultural environment. It is a very broad term that includes in itself all our works of life‚our modes of behavior‚our philosophies and ethics‚ our morals‚ manners‚ our customs and traditions. Definitions:- 1.B.Malinowski defined culture “cumulative creation of man.” 2.Graham Wallas‚ culture as an accumulation of thoughts values and objects‚ it
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