Outcome 2.1 Show macro and micro environmental factors which Influence marketing decisions -Gatorade is not PepsiCo official product in Vietnam but it isn’t produced in Vietnam ‚ it was imported from foreign country so the price of the product is higher and isn’t really suitable for Vietnam average income. There are two main environment elements which affect the price of the Gatorade: Micro environment -Competitors: There are many other products to choose in the soft drink market include
Premium Marketing Coca-Cola Pepsi
Data Mining: What is Data Mining? Overview Generally‚ data mining (sometimes called data or knowledge discovery) is the process of analyzing data from different perspectives and summarizing it into useful information - information that can be used to increase revenue‚ cuts costs‚ or both. Data mining software is one of a number of analytical tools for analyzing data. It allows users to analyze data from many different dimensions or angles‚ categorize it‚ and summarize the relationships identified
Premium Data mining Data management
Executive SummaryThe macro-environment consists of larger societal forces that affect entire micro-environment. The six forces making up the company’s macro-environment include demographic‚ economic‚ natural‚ technological‚ political/legal‚ and social-cultural forces. Companies must constantly watch and adapt to the marketing environment in order to seek opportunities and ward off threats. “The marketing environment comprises all the actors and forces influencing the company’s ability to transact
Premium Management Organization Strategic management
Question 1: Case One –eBay Q1.1. Discuss the relationships between business intelligence‚ data warehouse‚ data mining‚ text and web mining‚ and knowledge management. Justify and synthesis your answers/viewpoints with examples (e.g. eBay case) and findings from literature/articles. To understand the relationships between these terms‚ definition of each term should be illustrated. Firstly‚ business intelligence (BI) in most resource has been defined as a broad term that combines many tools and technologies
Premium Data mining
Glencore‚ Xstrata and the Restructuring of the Global Copper Mining Industry in 2012 Diana Alvarez Valencia (1310200) University Canada West Dr. Paul Rome MGMT 661 Strategic Management Tuesday‚ May 12‚ 2015 Introduction and Problem Identification In this case study we will identify the problems that can be issued in the process of the merger between two of the largest commodities traders in the world‚ Glencore and Xstrata. It will provide the background of both companies‚ the situation analysis
Premium Mergers and acquisitions Mining Corporation
Abstract Data mining is one of the most important tools for analyzing information from large databases. The retail industry has recently seen the growing number of data mining applications in reducing time and cost for the industry. The paper defines data mining and the seven operations of data mining that have been classified through many different literatures. It then focus on the important applications of data mining in retail industry including marketing‚ customer relationship management‚ risk
Premium
MANAGEMENT APTITUDE TEST (MAT) PRINT ALL INDIA MANAGEMENT ASSOCIATION Management House‚ 14 Institutional Area‚ Lodhi Road‚ New Delhi-110003 MANAGEMENT APTITUDE TEST (MAT) - 01 Feb 2009 ADMIT CARD MAT Form No : 929287 (OLD) (NEW - For future reference) Affix your photograph and get it attested with seal by Gazetted Officer or Principal of your Degree College. Dear ABHISHEK JAISWAL‚ You are provisionally permitted to appear for MAT on 01
Premium Aptitude 1920 1922
1) 1/1 Word provides the capability to view what formatting changes would look like without actually applying the format. This feature is known as ____. (1pts) Formatting Ribbon Contextual Tabs Print Preview Live Preview Collapse 2) 1/1 Which of the following statements is correct regarding the Mini toolbar? (1pts) It appears when you select text You hold down the Ctrl key and tap M to display it It is located on the Home tab of the Ribbon
Premium Control key
Unit-1 Q1. Define micro and macro economics‚ Distinguish between them‚ and explain the scope‚ importance and its limitations Ans. modern economy analysis has been divided into two major branches that is micro and macro economics. Micro economics means the economics system which deals individual economics unit on the other hand macro economics means the economics unit which deals aggregate as a whole that is national income‚ general employment‚ and total out –put‚ general price level etc. These two
Premium Economics Keynesian economics Macroeconomics
I.Introduction Philippines’ minerals are the country’s assets‚ many mining applications and projects in the Philippines are also in small islands with fragile ecosystems that are also highly vulnerable to natural and climate hazards. The Philippines is one of the richest mining deposits globally. According to estimates‚ the Philippines have the fifth largest reserve of minerals in the world. It has the world’s 3rd largest gold‚ 4th largest copper‚ and 5th largest nickel reserves. The Intellasia
Premium Mining Mineral Water