CONTENTS 1. Executive Summary 1 2. Introduction 2 3. The Environment Analysis 3 3.1 SWOT Analysis 3 3.1.1 Strengths 3 3.1.2 Weaknesses 4 3.1.3 Opportunities 5 3.1.4 Threats 5 3.2 PESTLE Analysis 6 3.2.1 Political 6 3.2.2 Economic 6 3.2.3 Social 6 3.2.4 Technological 7 3.2.5 Legal 7 3.2.6 Environmental 7 3.3 Five forces 7 3.3.1 Existing Competitions 7 3.3.2 Threat of New Entrants 8 3.3.3 Threat of Substitutes 8 3.3.4 Power of Buyers 8 3.3.5 Suppliers 8 4. The Value Chain 9
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Microsoft Corporation is an American multinational software corporation headquartered in Redmond‚ Washington that develops‚ manufactures‚ licenses‚ and supports a wide range of products and services related to computing. The company was founded by Bill Gates and Paul Allen on April 4‚ 1975. Microsoft is the world’s largest software maker measured by revenues.[3] It is also one of theworld’s most valuable companies.[4] Microsoft was established to develop and sell BASIC interpreters for the Altair
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Microsoft What is Microsoft? Microsoft Corporation is an American multinational software corporation headquartered in Redmond‚ Washington that develops‚ manufactures‚ licenses‚ and supports a wide range of products and services related to computing. The company was founded by Bill Gates and Paul Allen on April 4‚ 1975. Microsoft is the world’s largest software maker measured by revenues. It is also one of the world’s most valuable companies The history of Microsoft began on April 4‚ 1975‚ when
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Microsoft Corporation is an American multinational corporation headquartered in Redmond‚ Washington‚ that develops‚ manufactures‚ licenses‚ supports and sells computer software‚ consumer electronics and personal computers and services. Its best known software products are the Microsoft Windows line of operating systems‚ Microsoft Office office-suite and Internet Explorer web browser. Microsoft was founded by Bill Gates and Paul Allen on April 4‚ 1975. Microsoft is the world’s largest software maker
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Strategic Information Systems to keep Microsoft ahead in the gameDecisions are classified into structured (repetitive) and unstructured (not routine). Thisinformation will allow the organisation to develop the best strategy to achieving orfulfilling its mission. Most scholars in strategic management are familiar with thedistinction between "content" research which deals with the content of strategies and"process" research which examines the strategic decision process and the factors thataffect it
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Founded in 1975 by Bill Gates and Paul Allen‚ Microsoft became the most powerful force in today ’s software industry‚ earning a significant place in technology history. StrengthMicrosoft has developed a customer base of 30 million people. Its reputation was built on the successful development of its computer software-the Windows line of products. The breadth of their businesses and product portfolio is a competitive advantageThroughout last fiscal year‚ Microsoft made important adjustments to the cost
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Final Examination——Microsoft Tinmin Yeung B3A81 49905881 THE SUMMARY OF THE CASE Firstly‚there is no doubt that Microsoft is quit successful in China.Because China is a very large market.Between 2002 and 2007‚Microsoft sales and revenue grew more rapidly in the Greater China region than in andy other market in the world.But Microsoft also meet a lot of challenges‚patent‚piracy and political. From Microsoft itself‚it is the world’s best.He gets the absolutely monopoly position.He draw up
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Overview Microsoft Corporation (Microsoft) is one of the leading providers of software and storage products and services. The company is engaged in developing‚ manufacturing‚ licensing‚ and supporting software products worldwide. Coupled with these activities Microsoft also offers Project Management consultancy services. As one of the largest technology firms in the world Microsoft is at the cutting edge of new technology development and innovation‚ and as such both existing and potential shareholders
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Microsoft opens the gates: patents‚ piracy‚ and political challenges inChina 1) Microsoft has faced significant challenges‚ such as the widespread piracy of its products‚Chinese government to transfer its technology‚ host government promotion of competitorproducts‚ discriminatory procurement practices by subnational authorities in China‚ andstrong encouragement to enter into joint ventures with local firms. The risk of piracy hasbeen diminishing as China joined the World Trade Organisation and
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Introduction to Microsoft Windows The oldest of all Microsoft’s operating systems is MS-DOS (Microsoft Disk Operating System). MS-DOS is a text-based operating system. Users have to type commands rather than use the more friendly graphical user interfaces (GUI’s) available today. Despite its very basic appearance‚ MS-DOS is a very powerful operating system. There are many advanced applications and games available for MS-DOS. A version of MS-DOS underpins Windows. Many advanced administration tasks
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