Lecture One: Introduction to Consumer Behaviour Consumer Behaviour: Reflects totality of consumer’s decisions with respect to the acquisition‚ consumption and disposition of goods‚ services‚ time and ideas by (human) decision-making units (over time) Acquisition- obtaining‚ gathering‚ acquiring Consumption-using‚ consuming Disposition- disposing Decision making units- customers‚ Consumers Time-Dynamic Process Consumer Behaviour involves attitudes towards: * Products/goods * Services
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BMA5001 Managerial Economics Sem I‚ 2012/2013 ANSWER KEYS TO MIDTERM EXAM QUESTION I (4x10 = 40 marks) Choose the most correct answer for each of the following ten multiple choice questions. Note: No explanation is required. Please answer in the order of the questions. 1. Ceteris paribus‚ which of the followings would shift the demand curve for new textbook to the right? a. b. c. d. e. f. An increase in the price of the textbook; An increase in the supply of equivalent used textbooks;
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Chapter 1 Strategic Management Process and its Components - Definition: o Art and science of formulating‚ implementing‚ and evaluating cross-functional decisions that enable an organization to achieve its objectives - Involves the full set of: o Commitments o Decisions o Actions - Required to achieve o Competitive advantage o Superior performance - Components o Vision o Strategy o Implementation Industrial Organization Model - External Environment o Examine the external environment
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Chapter One↬ Humanism: Potential‚ Carl Rogers‚ Abraham Maslow Psychodynamic: Sigmund Freud‚ Unconscious‚ Repressed Memories Behaviorism: B.F. Skinner‚ Ivan Pavlov‚ John Watson‚ Environment‚ Reinforcement Cognitive: Thoughts‚ Internal Sentences Biopsychology: Hormones‚ Neurotransmitters Socio-Cultural: Religion‚ Race‚ Environment Wilhelm Wundt: First Psychology Lab‚ Structuralism‚ Introspection Eclecticism: Combination Approach‚ Multiple Perspective Gestalt: Whole Person‚ Max Wertheimer
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PRINCIPLES OF ACCOUNTING I ACCT220 MIDTERM EXAMINATION REVIEW (Chapters 1 thru 6) Chapter 1 1. The basic accounting equation may be expressed as a. Assets = Equities. b. Assets – Liabilities = Owner’s Equity. c. Assets = Liabilities + Owner’s Equity. d. all of these. 2. Owner’s equity is increased by a. drawings. b. revenues. c. expenses. d. liabilities. 3. Collection of a $500 Accounts Receivable a. increases
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Chapter 2 - Culture – unwritten rules of behavior‚ or norms that are used to shape and guide behavior‚ that are shared by some subset of organizational members Escalation of commitment – Occurs when‚ in spite of evidence identifying a project as failing‚ no longer necessary‚ or beset by huge technical or other difficulties‚ organizations continue to support it past the point an objective viewpoint would suggest that it should be terminated. External environment - consists of all forces or
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see the laws‚ Civil Rights Act of 1964 and the Voting Rights Act of 1965‚ that Congress passed‚ during the Johnson Administration‚ passed due to MLK and his efforts. However‚ when modern society reflects back on The Black power movement‚ during the mid-twentieth century‚ individual tend to view it negatively. For instance‚ in the text “The Black Power Movement‚ Democracy‚ and America in the King Years‚” Black Power is described as being remembered as the civil rights era’s ruthless twin‚ an evil doppelganger
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The transition from high school to college can fluster many college freshmen. Specifically‚ the change from high school courses to college courses can be difficult. While many high school classes were preparatory for a future university and have similarities to these courses‚ there are obvious differences that make adjusting for a first year student somewhat difficult. AP‚ honors‚ and dual enrollment courses are high school courses aimed at preparing students for a four-year college. They are
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TOPIC: Many plays and novels use contrasting places (for example‚ two countries‚ two cities or towns‚ two houses‚ or the land and the sea) to represent opposed forces or ideas that are central to the meaning of the work. Choose a novel or play that contrasts two such places. Write an essay explaining how the places differ‚ what each place represents‚ and how their contrast contributes to the meaning of the work. Structure Vs. Chaos A Midsummer Night’s Dream Contrasting places have been used
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HOD 1000 Midterm Study Guide 2.28.12 Tips: 1 Know Lecture 2 Know how they are applicable 3 Know Lemme 4 Take the test carefully …50 multiple choice questions a. Underline the important words like: i. “All‚” “Nothing” or “None” Lemme * Look for models on development * Models for Understanding Development * Trait Model * Be aware of what the
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