soap bar to wash clothes. Surf offered them significantly better clean‚ with much less effort. The promise of ‘Superlative Whiteness’ – the Articulation of a great clean at the time connected with consumers and helped to establish the Brand. Surf Excel was the first national detergent Brand on TV. The Advertisement Message:- The advertisement features a brother and sister duo walking home from school‚when the little girl falls into a puddle of mud. Crying‚ she looks to her brother for help
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To make a line break in a cell (not everything fits well within a cell) -type first part then press alt+enter and then type the rest‚ it’ll put the rest on second line when you hit enter In a cell the number ’1’ is equivelent to 100% Excel stores dates as serial numbers starting at 1 (which is January 1‚ 1900) so 9/15/2012 is 41167 (the number of days from 1/1/1900 to 9/15/2012) To adjust colum width (the horizontal measurement of a column) -Click "Format" in cells group (on Home
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To Offload or Not to Offload? The Bandwidth and Energy Costs of Mobile Cloud Computing Marco V. Barbera‚ Sokol Kosta‚ Alessandro Mei‚ and Julinda Stefa Department of Computer Science‚ Sapienza University of Rome‚ Italy Email: lastname@di.uniroma1.it Abstract—The cloud seems to be an excellent companion of mobile systems‚ to alleviate battery consumption on smartphones and to backup user’s data on-the-fly. Indeed‚ many recent works focus on frameworks that enable mobile computation offloading to
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Li‚ 1 2-16-13 Solar Energy: The Energy of the Future Our Earth’s resorvoir of resources seem to be limitless‚ but with the exponential growth of the human population; the need for efficient alternative energy sources is becoming urgent. Therefore‚ research companies and individuals are focusing on creating new energy systems. Fossil fuels are are depleting and becoming more difficult to obtain. The earth will face an energy crisis in the near future if humans are not careful with their consumption
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Corporate Finance and Investment 1. Define “Working Capital” Working Capital=Current Assets-Current Liabilities =Accounts Receivable + Inventory - Accounts Payable “Working capital is how much in liquid assets that a company has on hand. Working capital is needed to pay for planned and unexpected expenses‚ meet the short-term obligations of the business‚ and to build the business.” 2. Give concrete measures how w.c. can be optimized (receivable‚ inventories (JIT
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Ronald Coase noted‚“The cost of doing anything consists of the receipts that could have been obtained if that particular decision had not been taken.” For example‚ the opportunity set for this Friday night includes the movies‚ a concert‚ staying home and studying‚ staying home and watching television‚ inviting friends over‚ and so forth. The opportunity cost of taking job A included the forgone salary of $102‚000 plus the $5‚000 of intangibles from job B. Opportunity cost is the sacrifice of
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Capital Budgeting Introduction Capital budgeting is the process of evaluating and selecting long-term investments that are consistent with the firm’s goal of maximizing owner wealth. A firm using capital budgeting‚ their goal is to see if there fixed income will cover itself for profit. Fixed incomes are things such as land‚ plant and equipment. When a firm using a machine to produce its good or service. They most of the time what the machine to produce the amount that they paid for the machine
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Cost of Capital questions and practice problems Questions 1. What does the WACC measure? 2. Which is easier to calculate directly‚ the expected rate of return on the assets of a firm or the expected rate of return on the firm’s debt and equity? Assume you are an outsider to the firm. 3. Why are market-based weights important? 4. Why is the coupon rate of existing debt irrelevant for finding the cost of debt capital? 5. Under what assumptions can the WACC be
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3 Cost-Volume-Profit Analysis Learning Objectives 1. Explain the features of cost-volumeprofit (CVP) analysis 2. Determine the breakeven point and output level needed to achieve a target operating income 3. Understand how income taxes affect CVP analysis 4. Explain how managers use CVP analysis in decision making 5. Explain how sensitivity analysis helps managers cope with uncertainty 6. Use CVP analysis to plan variable and fixed costs 7. Apply CVP analysis to a company producing multiple
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Capital Budgeting Assignment #2 Breana N. Rainge 23. Bauer Industries is an automobile manufacturer. Management is currently evaluating a proposal to build a plan that will manufacture lightweight trucks. Bauer plans to use a cost of capital of 12% to evaluate this project. Based on extensive research‚ it has prepared the following incremental free cash flow projections (in millions of dollars): | Year 0 | Year 1-9 | Year 10 | Revenues | | 100.0 | 100.0 | -Manufacturing expenses (other
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