rights reserved 0160-7383/94 $6.00 + .00 0160-7383(93)E0032-9 THE TOURISM PRODUCT Stephen L. J. Smith University of Waterloo‚ Canada Abstract: An industry is characterized by a generic product and production process. For tourism to be considered an industry‚ it is necessary to show that such a genetic product and process exist. This paper argues that they do exist‚ and presents a model that describes the product as consisting of five elements: the physical plant‚ service‚ hospitality‚ freedom
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GERMANY: FAMOUS PLACES AND CITIES Germany‚ officially the Federal Republic of Germany is a country in Central Europe. It is bordered to the north by the North Sea‚ Denmark‚ and the Baltic Sea; to the east by Poland and the Czech Republic; to the south by Austria and Switzerland; and to the west by France‚ Luxembourg‚ Belgium‚ and the Netherlands. Germany is a federal parliamentary republic of sixteen states (Länder). The capital and largest city is Berlin. Its landscape is varied‚ from castles
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Anti-Semitism is the hate or prejudice against members Jewish faith and those with Jewish backgrounds. Anti-Semitism is a widely shared belief throughout the world; however‚ it is not as present as it once was. In Germany during the 1930’s and 1940’s‚ the Jewish population was persecuted and taken to concentration camps and later death camps. Throughout the world‚ there have been Jewish hate groups in nearly every country along with the lone radical anti-semite. The United States of America is not
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Product Placement placements in Movies and TV-shows Authors: Jens Abrahamsson Marketing Programme Niclas Lindblom Marketing Programme A study about Swedes attitude towards product Tutor: Examiner: Subject: Level and semester: PhD. Rana Mostaghel PhD. Pejvak Oghazi Marketing Bachelor´s esis‚ Spring 2012 Abstract Marketers have always been looking for alternative ways to reach the target population with their messages. One approach that has grown the last decades is product placement
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How important were economic factors in the rise to power of the Nazi party between 1919 and 1933? Germany before 1933 was in a very dark and depressive state. The Nazi party gained power between 1919 and 1933 for a variety of different reasons. There were major economic problems that Germany faced. The treaty of Versailles also contributed to their rise in power. The Nazi party helped bring Germany out of the depression as they appealed to the nation. Propaganda also helped the Nazi’s come to
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to occur. Because of this‚ the Allied countries immediately split Germany into four sections‚ and each one occupied by a major Allied power. The Allied occupation of Germany affects us today because it led to another war- the Cold War. After World War II‚ there were many disagreement between Stalin (the Soviet Union)‚ Churchill (England)‚ and Roosevelt (the United States of America). One of the major disagreement was about Germany future government. Stalin wanted to
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Background: Acquisition of Paul Logan Home Furniture Division – Add strengths of design‚ brand awareness‚ market leadership‚ distribution channels • Problem: Design a brand transition strategy to transfer Paul Logan brand to Manchester Home • Analysis: 5 “Cs” • Recommendation: Gradual transition first linking Paul Logan to the Manchester name to build brand awareness then phasing out Paul Logan once target brand awareness has been reached as measured by another target consumer survey – Utilize
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To what extent could Nazi Germany be considered a totalitarian state in the period 1933-1942? From Hitler’s election to power in January 1933‚ Nazi Germany although exhibiting totalitarian elements lacked some required factors to characterize it fully as a totalitarian state. George Orwell suggested that totalitarianism is (1984‚ introduction) "the ability for a political system or society where the individual does not exist‚ a single party controls every aspect of life." Paramount to the classification
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however‚ realized that they were also influenced by product placement. Further‚ few film watchers are aware that product placement occurs. Although Top Gun moved the audience through the sounds‚ sights‚ actions‚ and other cinematic techniques‚ as will be discussed later‚ the biggest influence was the product placement of the Navy and Ray Ban sunglasses that was accompanied by an emotional and political message that resonated with the American people. Product Placement has a long history‚ it has been occurring
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India and Germany Increasingly‚ managers must deal with multiple ethnic groups with very different cultures. Thanks to globalization‚ we are likely to work with Japanese‚ French‚ Chinese‚ German and all sorts of other nationalities. It is important to recognize that people from different cultures are different in a variety of ways‚ including different ways of attending meetings and negotiations. In the following essay I will present the differences between an Europe country‚ Germany and an oriental
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