"Millat tractors" Essays and Research Papers

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    Sales Force Management

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    INTRODUCTION Sales force management systems are information systems used in CRM marketing and management that help automate some sales and sales force management functions. They are often combined with a marketing information system‚ in which case they are often called customer relationship management (CRM) systems. Sales force management systems are essentially the same thing as sales force automation system (SFA). A SFA‚ typically a part of a company’s customer relationship management system

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    Customer Perceived Value

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    An example will help here. Suppose the buyer for a large construction company wants to buy a tractor from Caterpillar or Komatsu. The competing salespeople carefully describe their respective offers. The buyer wants to use the tractor in residential construction work. He would like the tractor to deliver certain levels of reliability‚ durability‚  performance‚ and resolve value. He evaluates the tractors and decides that Caterpillar has a higher product value based on perceived reliability‚ durability

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    large (over 100 horse power) tractor markets have different leaders. Deere and Company dominated the small tractor market with 50-60% market share‚ with International Harvester ranking second with only 10% market share. Case ranked third in the small tractor market‚ having the strongest competitive position. Caterpillar ranked fourth in the small tractor market although they had focused more towards the larger tractor market and was not very successful in the small tractor market. Caterpillar dominated

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    John Deere Analysis

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    attributed to the light crawler tractor market with over 50% market share. It was at that time Deere earned a reputation for manufacturing reliable small tractor equipment. Deere evolved into producing and manufacturing the larger industrial equipment in phases‚ beginning in small forestry operations. As farmers and smaller operators sought to diversify their businesses‚ Deere offered newly innovative attachments and crawlers‚ and was now seeking to integrate into the large tractor market in phase five.

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    produce small road blade graders. The Caterpillar Tractor Company first became involved in the manufacture of tractors in 1920‚ when the Russell Grader Company released its first self-propelled grader – the Motor Patrol. This grader combined the steel-frame of the Russell Grader Company’s horse-drawn graders‚ with an Allis Chalmers crawler tractor. In 1928‚ the Russell Company released their first grader featuring a Caterpillar 2-Ton Tractor. That same year‚ Caterpillar

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    Lawn Mower Case Study

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    lawn mower and tractor repair from experienced experts in Mansfield‚ MA. Description 3: Foxboro Lawnmower is a reliable repair shop that provides lawn mower repair service in Mansfield‚ MA. HOMEPAGE “Home” Meta Description: Call Foxboro Lawnmower for the best in efficient small engine repair service. At Foxboro Lawnmower in Mansfield‚ MA‚ “customer service is our forte.” We provide you with professional repair service for lawn mowers‚ small engines‚ ATVs‚ snowblowers‚ and tractors. We have been

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    Swaraj Report

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    SALES FORECASTING FOR TRACTOR INDUSTRY 2010 – 2011 IN INDIA Summer Internship Report Presented to UBS On July 29‚ 2009 In Partial Fulfilment of the Requirements for the Two Year Post Graduate Degree in Master of Business Administration (International Business) Project guide: Submitted by: Mr. Gagandeep Kaura Sanjeev Bhadiar Marketing Manager MBA - IB SWARAJ DIVISION MAHINDRA & MAHINDRA LTD. UNIVERSITY BUSINESS SCHOOL PANJAB UNIVERSITY CERTIFICATE

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    Contents PART I 3 Mahindra and Mahindra 3 Brief history of M&M tractors 3 History of alliances and acquisitions which helped them in the tractor space 4 Why did they go in for Ssangyong 4 Technology benefits which Ssangyong possesses 4 Mahindra’s experience of the acquisition 5 How Mahindra handled the situation 5 Successes of the acquisition 5 PART II 7 TATA MOTORS 7 Brief history of Tata Motors 7 Why did they go in for JLR deal? 8 But Why Acquisitions? 8 Technology

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    basically lived together. We did everything together. He left our house at 9:00 every night and came at 6:30 every morning. We lived in the countryside of New Hampshire where the agricultural industry took a big part in the town. There were farms and tractors that sat were seen every few houses down the roads. Danny lived on a

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    History of Caterpillar

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    Caterpillar Company was formed in 1925‚ when Holt Manufacturing Company and C.L. Best Tractor Co. merged and formed the Caterpillar Tractor Co. Both of these companies were formed by Benjamin Holt and Daniel Best‚ also known as the founders of Caterpillar. In 1931‚ the first Diesel Sixty Tractor rolled of an assembly line in Illinois‚ thus offering a newer more efficient source of power for the track-type tractors. Later in the 1940s‚ the Caterpillar product line grew to include motor graders‚ blade

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