------------------------------------------------- 1.0 Introduction Pepsi was first introduced as "Brad ’s Drink" in New Bern‚ North Carolina‚ United States‚ in 1898 by Caleb Bradham‚ who made it at his home where the drink was sold. It was later labeled Pepsi Cola‚ named after the digestive enzyme pepsin and kola nuts used in the recipe. Bradham sought to create a fountain drink that was delicious and would aid in digestion and boost energy. In 1903‚ Bradham moved the bottling of Pepsi-Cola from his drugstore to a rented warehouse
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pg. 03 Introduction pg. 04 MIS in Health Sector pg. 07 MIS in Automobile Industry pg. 13 MIS in Educational Sector pg. 17 MIS in Telecommunication Industry pg. 21 Conclusion
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Pepsi wanted to enter India… As the major market for PepsiCo‚ the US‚ was reaching saturation levels India’s vast population offered a huge untapped customer base Urbanization had familiarized indians with leading global brands Question 1 Why do companies like Pepsi need to globalize? What are various ways in which foreign companies can enter a foreign market? What hurdles and problems did India face when it tried to enter India in 1980s? Need for globalization Wider and newer
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Introduction: Firm profile and product selection The origins of Pepsi-cola started in the late 1890s through an invention by Caleb Bradham‚ a pharmacist‚ who like all pharmacist had soda fountains in their store. His most famous concoction was a soda that contained pepsin. This was initially called brads drink before he changed the name to Pepsi. Over the years subsequent mergers and acquisitions Pepsi-cola merged with Frito-Lays‚ and a new company‚ PepsiCo‚ was created. Currently‚ PepsiCo is divided
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world‚ Pepsi has implemented several smart strategies in the last decade to improve its turnover and profits. Pepsi-Cola’s expansions in snacks like Lays‚ Quaker oats‚ Cheetos and Kurkure have given them an edge over Coca-Cola. Although‚ Coca-Cola is still the number one selling brand‚ Pepsi has reduced their dependency on soft drinks by expanding their product mix. We all know that the marketing mix is a dynamic process and is always changing with prices and promotions. However‚ Kudos to Pepsi‚ who
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Pepsi is a manufacturer or use manufacturers‚ market and sell a variety of salty‚ sweet and grain-based snacks‚ carbonated and non-carbonated beverages‚ and foods through their North American and international divisions. B) Coca-Cola has the dominant position in beverage sales. C) Coca-Cola 2006 $29‚963‚ 2007 $43‚269 The difference is $13‚306 for a 44.4% increase. Pepsi 2006 $29‚930‚ 2007‚ $34‚628 The difference is $4‚698 for a 15.6% increase. D) Pepsi had
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1. Could the 2004 Athens Olympics have been a success without all of the networks and backup technologies? Answer: No. Without all of the networks and backup technologies‚ the 2004 Athens Olympic would not success. The major events in the Olympics were totally relying on that system that the Atos Origin developed. 2. The 2004 Olympics is a global business. Can a business today succeed without information technology? Why or why not? Answer: There are businesses today that are very successful
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Page 2 OVERVIEW Introduction MIS Case study of Maruti Suzuki Car Sale Process Flowchart Recommendations Page 3 Introduction What is MIS ? Page 4 Important Points Integration and Streamlining of Business Processes Process Adherence Structuring‚ Storage and Retrieval of Data Instant Generation of Business Analysis Report‚ MIS Control and monitoring Man and Machine Support Operations ‚ management and decision making Page 5 Role of MIS Collection of Appropriate data
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through 3 contain the company’s recent financial statements. PepsiCo’s major subsidiaries were the Pepsi-Cola Company‚ which was the world’s second largest refreshment beverage company‚ Frito-Lay‚ Inc.‚ the world’s largest manufacturer and distributor of snack chips‚ and Tropicana Products‚ the largest marketer of branded juices. PepsiCo’s leading brands included carbonated soft drinks (Pepsi‚ Diet Pepsi and Mountain Dew)‚ AquaFina bottled water‚ Tropicana juices and juice-based drinks‚ Lipton tea-based
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20 August 2013 Leonard v. Pepsi Cola The Assigned case that I am to discuss is Leonard v. Pepsi Cola. In this paper I will discuss the facts of the case‚ the history‚ issues the court had to decide‚ the holding or the answer to the questions‚ the reasoning the court used to justify the decision‚ and finally the results and the judgment. The Facts is the Leonard sued Pepsi Co for refusing a formal demand to honor its offer. The history of this case is; Pepsi Co ran a promotional campaign
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