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    VAntage Point

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    Volume 1 Issue 4 August 2014 Page 1 From Director’s Desk Inside this issue: Reading through the ‘Vantage Point’‚ I cannot‚ but admire the students who have come up with such a wonderful compilation of events at Vanguard. More importantly‚ I see the contributory articles from students‚ for the Newsletter‚ full of meaningful insights‚ helping B School students and aspirants alike. Vantage Point is fast turning out to be a must read for students interested in MBA and more so for

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    junk food

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    CASESTUDY IMPACT OF JUNK FOOD ON TODAYS SOCIETY INDEX Sr.No. CONTENT Page No. 1 INTRODUCTION HISTORY OF JUNK FOOD 4-6 6-8 2 WHAT ARE THE HEALTH EFFECTS OF FAST FOOD? -TOP 10 DANGEROUS DISEASES 9-15 13-15 3 HOW MUCH IS EATEN BY INDIANS? 16-21

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    hospitality provision

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    UK COLLEGE OF BUSINESS & COMPUTING Travel & Tourism Management Learner`s Declaration I certify that the work submitted for this unit is my own Student name: Ciprian Barbulescu Signed and submitted by: Student ID: HNDTTM5238 Lecturer: Mr. Nikola Naumov Verifier: Sunita Kotta Module unit: Contemporary issues in T & T UK College of Business and Computing – batch 1

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    Catchment Area Analysis

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    CHAPTER 1- INTRODUCTION 1.1 Introduction to Catchment analysis Catchment analysis is originally a study to identify an ideal location for establishment of a new retail outlet but it can be helpful to identify potential customer base in any geographical area for existing retail outlets. This study includes study about various geo-demographic factors like occupation‚ mother tongue‚ education standard etc. and help in understanding customer preferences‚ accessibility in buying‚ purchase intentions

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    References: L’Oreal USA‚ 2002‚ http://allianttech.com/Downloads/CaseStudy_AT_LOreal.pdf ICFAI‚ 2003‚ http://www.icmrindia.org/casestudies/catalogue/Marketing/MKTG062.htm Wikipedia‚ 2007‚ http://en.wikipedia.org/wiki/L ’Or%C3%A9al Nestlé S.A.‚ 2006‚ http://www.snapdata.com/Nestle_2006.pdf Euromonitor International: Company Profile‚ 2007‚ http://www.snapdata.com/Nestle_2006.pdf E-Beauty

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    rural tourism

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    Agency‚ 2003a. The State of the Countryside 2003. Countryside Agency‚ 2003b. Rural economies: stepping stones to healthier futures B. Garrod et al. / Journal of Rural Studies 22 (2006) 117–128 Countryside Agency‚ 2004 http://www.countryside.gov.uk/caseStudies/Eat_the_View.asp (accessed 19 May 2004). Daly‚ H.E.‚ 1991. Steady State Economics‚ second ed. Island Press‚ Washington‚ DC. Dolli‚ N.‚ Pinfold‚ J.F.‚ 1997. Managing rural tourism businesses: financing‚ development and marketing issues English Tourism

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    MP A R Munich Personal RePEc Archive A Model for the Design and Development of a Science and Technology Park in Developing Countries Sanni‚ M; Egbetokun‚ A and Siyanbola‚ W National Centre for Technology Management‚ Inderscience Publishers 2009 Online at http://mpra.ub.uni-muenchen.de/25342/ MPRA Paper No. 25342‚ posted 25. September 2010 / 13:00 A Model for the Design and Development of a Science and Technology Park in Developing Countries M. Sanni*a and A. A. Egbetokuna a

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    Hoovers. Retrieved from http://www.whitepapercompany.com/pdfs/Appum-Hoovers.pdf Microsoft (2012). IT Company Improves Pre-Sales and Quality of Service with Microsoft Partner Benefit ‚ Microsoft case study. Retrieved from http://www.microsoft.com/casestudies/Case_Study_Detail.aspx?CaseStudyID=710000001089 Care John (2012). The Presales-Sales Relationship‚ Mastering Technical Sales. Retrieved from http://www.masteringtechnicalsales.com/files/The_Sales_Partnership.pd Duffy Richards (2013). Sales and

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    Association for Inforrnation Systems AIS Slectrnnic Library (AI$et) iir nrua*r#‚ h rto‚‚‚n.t;.* sy.ri*rrrr’Proceedings 0 Conlerence 201 LJKAcadernyfor hrftrrrnation Systen"rs 3-23-2010 MEGA-PROJECT MANAGEMENTA CASE : THE LONDON OLYA4PIC STUDYOF GAMES2Ol‚2 Sean Dodd Uniuersity EastLondon‚ oJ s.dodd@uel.ac.uk VisvaSathasivam Lambeth Council Recommended Citation Dodd‚ Seanand Sathasivam‚ Visva‚"MEGA-PROJECTMANAGEMENT: A CASE STUDY OF THE LONDON OLYMPIC GAMES 2012"

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    Non-Store Retailing

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    Introduction Nonstore retailing is a form of retailing in which sales are made to consumers without using physical stores. The non-store retailers are known by medium they use to communicate with their customers‚ such as direct marketing‚ direct selling and vending machines or e-tailing. Non store retailing is patronised to time conscious consumers and consumers who can’t easily go to stores‚ or compulsive buyers. Most non-store retailers offer consumers the convenience of buying 24 hours a day seven

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