Saddle River‚ 2007(6-7). Kerin‚ H &Rudelius‚ (2001). Marketing‚ The Core. 4th Edition‚ McGraw Hill Publishing 2001 Kotler P et al.‚ (2001) Mardsen‚ P.‚ (2002). Brand Positioning: Meme’s the Word’‚ Marketing Intelligence & Planning‚ 20(5)‚ 307-312. Mohan‚ R. J.‚ (2005). International Marketing. New Delhi and New York: Oxford University Press‚ Small Business - Chron.com Smallbusinessnotes.com. (2013). Promotion Plan - SmallBusinessNotes.com. [online] Available at: http://www.smallbusinessnotes.com/marketing-your-business/promotion-plan
Premium Marketing Strategic management Management
proposal from A-One Confectioneries Pvt. Ltd. I am submitting herewith the report of acceptance or not proposal... Premium | 831 Words | 5 Pages Kcpl Acpl Case Study Facts of the case Kanpur confectioneries Private Limited (KCPL) was started by Mohan Kumar Gupta in 1945 to sell candies under the brand ‘MKG’. However‚ in the heavy competitive environment he could not compete on costs and in 1954‚ he set up a candy-making unit at Kanpur‚ the first in UP. He established... Premium | 2706 Words |
Premium Gujarat Uttar Pradesh Confectionery
Contents Executive Summary The following report is a marketing plan for Sony Ericson Mobile in Australia for the 2012-2013 financial year. The Sony Ericson brand continues to grow in unpopularity after several years of underperformance. This has occurred due to Sony Ericson trying desperately to hold onto its premium brand image that comes with a high cost and not focusing its resources on finding the right target market that suites its technology and innovation. The marketing
Premium Marketing Mobile phone
Banking Sector Reforms in India *Manoj Kumar Assistant Professor‚ Deptt. of Commerce‚ N.M.Govt. (PG) College‚ Hansi ABSTRACT Banking sector reforms were introduced to remove the deficiencies in banking sector. The lack of autonomy is reflected in the fact that there is a common wage package for all bank employees irrespective of the health of the bank concerned. Kannan‚ the Chief Executive Officer of Bank of Baroda‚ says: "Give us the freedom to fix our own wages and offer market remuneration to
Premium Bank
Information Technology Act 2000 Submitted To: Mr. Anant Amdekar Submitted By: Abhimanyu Mundra Bhavana Lohia Geetesh Thakur Himanshu Shah Jugal Shah Keshwanand Pandey Kirti Shahu Table of Content |Sr. No. |Particulars |Page No. | |1 |Introduction of Information Technology Act‚ 2000 (IT Act) |3
Premium Digital signature Computer crime Computer
Appendix I INDIAN SCHOOL CERTIFICATE (YEAR-12) EXAMINATION MARCH 2013 LIST OF PRESCRIBED TEXTBOOKS 13. Youth and the Tasks Ahead: Dr. Karan Singh ENGLISH (Compulsory) Paper 1. Language 14. My Struggle for Booker T. Washington No specific book is being recommended for background reading. 15. The Ailing Planet: The Green Movement’s Role: Nani Palkhivala Paper 2. Prescribed Texts (For Classes XI & XII) The following stories are to be studied: 1. The Portrait of a Lady:
Premium Rabindranath Tagore
U12 BOYS Balancing Rosters & Schedules All games at Mt. Joy Indoor Soccer Field INSTRUCTIONS: Players in groups 1‚ 2‚ 3 & 4 are to wear a dark t-shirt for both dates with the designated number on the back of the shirt with light coloured tape. Players in groups 5‚ 6‚ 7 & 8 are to wear a white or light coloured t-shirt for both dates with the designated number on the back of the shirt with dark coloured tape. Teams will then be finalized for games beginning on November 10. Uniforms will be distributed
Premium Group Transition metal
Critical Synthesis of Historical Contexts of Leadership Martin Luther King‚ Jr. (1929-1968) • Leader during the civil rights movement • Fundamental in ending racial segregation • Non-violent protests - Influenced by Gandhi • Awarded Nobel Peace Price “I have a dream!” (Glass‚ 2012) Martin Luther King‚ Jr.‚ cont’d Leadership Actions - Communication - Goal setting - Challenge status quo - Support http://www.americaslibrary.gov http://www.americaslibrary Leadership Concepts -Group Management
Premium Montgomery Bus Boycott Martin Luther King, Jr. Rosa Parks
MODULE -3 Business Around Us Notes 3 BUSINESS ENVIRONMENT nderstanding the environment within which the business has to operate is very important for running a business unit successfully at any place. Because‚ the environmental factors influence almost every aspect of business‚ be it its nature‚ its location‚ the prices of products‚ the distribution system‚ or the personnel policies. Hence it is important to learn about the various components of the business environment‚ which consists of the economic
Premium Economics Business Economy
first men to land on the moon. They reached the moon on board the spaceship Apollo-11 and spent 21 hours on its surface. They collected rock and soil samples and returned safely to the earth. As time went on‚ many successful attempts were undertaken. Rakesh Sharma was the first Indian to be sent to space. Uses of space Research Satellites and spacecrafts have been launched for various purposes. The atmosphere in space is used for television programmes‚ radio broadcasts‚ telecommunication‚ etc
Premium Spacecraft NASA Space exploration