1.0 Case Study : Microsoft in India 1. Why does Microsoft’s traditional strategy of one size fits all not work well in emerging markets such as India? There are four main marketing strategies. It can be categorized as Globalization strategy‚ transnational strategy‚ internationalization strategy and localization strategy. As shown in diagram 1.0. Emphasis on local responsiveness high low low
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culture usually refers to animals that are untouched by human factors‚[1]most scientists agree that wildlife around is impacted by human activities. 2. The Wildlife in India is a mix of species of different types of organisms.[1] Apart from a handful of the major farm animals such as cows‚ buffaloes‚ goats‚ poultry and sheep‚ India has an amazingly wide variety of animals native to the country. It is home to tigers‚ lions‚Leopards‚pythons‚ wolves‚foxes‚ bears‚ crocodiles‚ rhinoceroses‚ camels‚ wild
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Indian economy is on a boom and the market is on a continuous trail of expansion. With the market gaining grounds Indian advertising has every reason to celebrate. Businesses are looking up to advertising as a tool to cash in on lucrative business opportunities. Growth in business has lead to a consecutive boom in the advertising industry as well. The Indian advertising today handles both national and international projects. This is primarily because of the reason that the industry offers a host of functions
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pressures results in 4 different basic strategies that companies can use to compete in the global marketplace: international‚ global‚ multi-domestic‚ and transnational. Explain fully each strategy and discuss in detail the advantages and risks of each in India. International Strategy An international strategy refers to the sale of products in markets outside of the domestic company. Technology and globalization of business has created a new competitive landscape for the twenty-first century. In short‚
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company in India; so far the largest integrated Telecom Company in India. Also‚ it is the third largest in-country mobile network service provider‚ the fifth largest mobile telecom company in the world. Bharti Airtel also operates outside India‚ namely Sri Lanka‚ and Bangladesh in Asia‚ and in some countries in Africa. The company actively engages in its expansion into Africa‚ currently 20 countries included in the Airtel network. So far Airtel has about 178.6 million subscribers in India‚ Bangladesh
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Kashmir conflicts is a major contention between India and Pakistan over control of the region of Kashmir which was located on the Northern border of India and the Northeast of Pakistan. Both Pakistan and India lays claim over Kashmir due to nationalism and the controversial politics of the region as well as other reasons including the religion issues‚ the water issues‚ border crossing issues and the strategic location of Kashmir which are vital to both India and Pakistan‚ which will be summarized in the
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INFLOWS IN INDIA IN POST REFORM ERA India’s economic reforms way back in 1991 has generated strong interest in foreign investors and turning India into one of the favourite destinations for global FDI flows. UNCTAD’s76 World Investment Report‚ 2005 considers India the 2nd most attractive destination among the TNCS. The positive perceptions among investors as a result of strong economic fundamentals driven by 18 years of reforms have helped FDI inflows grow significantly in India. The FDI inflows
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[pic] DEPARTMENT OF MANAGEMENT (LSM) TERM PAPER OF BUSINESS ENVIRONMENT ON CORRUPTION IN INDIA-STATUS AND SOLUTIONS SUBMITTED TO: SUBMITTED BY: MR. SANJAY JINDAL SALEEM ANWAR (MBA-IT) ROLL NO: A 06
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Introduction Trade agreements on the basis of reciprocity are instruments used by governments to achieve trade liberalization. The reciprocal exchange of market access rights which occurs through such agreements amounts to an international exchange of domestic political support between governments that helps policymakers to overcome the protectionist bias of uncoordinated trade policies. In order to protect the negotiated balance of rights and obligations from eroding -e.g.‚ by trade restrictions
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Crime in India 1 Crime in India Crime in India exists in various forms taking note of drug trafficking‚ gunrunning‚ money laundering‚ extortion‚ murder for hire‚ fraud‚ human trafficking‚ poaching and prostitution. Many criminal operations engage in black marketeering‚ political violence‚ religiously motivated violence‚ terrorism‚ and abduction. Other crimes are homicide‚ robbery‚ assault etc. Property crimes include burglary‚ theft‚ motor vehicle theft‚ and arson. Corruption is a significant
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