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    Evaluation of Sony Corporation’s strategy Sony have successfully created an incredible brand name previously‚ however‚ its legend seem to be falling apart recently. In fact‚ Sony’s net profit for the July-September quarter for 2006 falling 94% to 1.7 billion Yen‚ compared to 28.5 billion Yen for the same period last year (Benson‚ 8th Nov 2006). The major reasons for the declining profit are affected by the critical strategic issues faced by Sony which became a main drawback for them. The first

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    Executive Secretary

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    Job Description Executive Secretary Executive Secretary 5/30/2005 Page 1 PURPOSE OF THE POSITION (The main reason for the position‚ in what context and what is the overall end result) The Executive Secretary is responsible for providing secretarial‚ clerical and administrative support in order to ensure that services are provided in an effective and efficient manner. SCOPE (The way that the position contributes to and impacts on the organization) The Executive Secretary reports

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    Matthew Ruckwood 03/05/2005 The Perception of Motion Pictures “Why‚ when we look at a succession of still images on the film screen‚ are we able to see a continuous moving image?” During the late 1970s and early 1980s a small group of film scholars radically broke away from the time-honoured explanation of how the human eye (and mind) perceived the apparent motion in cinema. They abandoned the notions of ‘persistence of vision’ and the Phi phenomenon that had pervaded film writing for almost

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    UV607163 Introduction to Pastoral and Practical Theology Level H1 Essay Outline and evaluate the reasons given by W.M. Longwood to substantiate his claim: ‘I am convinced that these attitudes‚ behaviours‚ relationships and institutions are not a result of something that is inherent in men‚ but are rather a response to a socialisation process that has not served either men or women well.’ Also‚ describe how the six men’s movements as pictured by Longwood are positioned in relation to his point

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    Sony Company Case Study

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    Administration(SP 51-‘12) Case Study Report on Sony Corporation TABLE OF CONTENTS I. EXECUTIVE SUMMARY 3 II. INTRODUCTION 4 Objectives 4 Relationship between Mission & Vision Statement and Performance of Sony 4 Report Usability 6 Methodology 6 III. COMPANY PROFILE 6 Ownership 6 Overview and History 8 Product-Market Strategy 10 Products 10 Market Segmentation 11 IV. ANALYSIS ON THE COMPETITIVE FORCES OF SONY 12 Five Poster Analysis 12 1. Bargaining power

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    Picture Analysis

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    Laura Holder’s picture “Talking to Mom on Mother’s Day” does not produce any emotional response. The other pictures to choose from‚ are very powerful in their message‚ but Holder’s picture falls flatter than all the others. Two men talking on a cell phone does not give the same feeling that the other pictures purvey. In the foreground of the image‚ a man is talking on his cell phone. That is it. Slightly behind him‚ another man talking on his cell phone. In the background of the picture‚ there is not

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    Role of M&a

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    of Finance in Successful Serial M&A What distinguishes companies that gain maximum competitive advantage from mergers and acquisitions—deal after deal— from those that do not? An Accenture survey of finance and strategy executives from serial acquirers around the world suggests that successful M&A is based on five key practices. Why do companies decide to intensify their merger and acquisition efforts‚ and what separates those that generate value from their M&A deals from those that do not?

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    Marketing Assignment Sony Ericsson‚ Facts and Challenges 1.0 Report Overview 1.1 Introduction The aim of this report is to deeply understand the importance of applying marketing essential strategies in order for the company to thrive in a dynamic changing environment. Sony Ericsson‚ the joint venture established in 2001‚ is an example to be thoroughly examined in this report. Its mobile T68i was revolutionary; it was the first GSM/GPRS color screen handset. Its Bluetooth technology

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    Introduction Purpose As the world knows‚ Sony has been fighting a losing battle for many years against rivals such as Samsung and Apple. The purpose of writing this report is to provide solutions‚ implementations and recommendations and at the same time form a recovery plan for Sony to boost up its sales and reputation. The background of Sony will be illustrated in the next section. Background Sony Corporation is originated from Tokyo‚ Japan. Their name Sony is derived from a Greek word Sonus which

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    Sony has numerous resources and capabilities ranging from tangible to intangible that give them their own unique competitive advantage as well as put them in positions that could potentially hurt their growth and strategy. Sony in the past has made bad strategic decisions in aspects of which technology they pursue. When video tapes were becoming popular Sony’s BetaMax was a failure and now today the Sony brand is leading with their involvement with the Blu-ray. The gaming industry has seen increasing

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