Advertising Assignment 2 Analysis of the message strategy in the Tata Tea – “Jaago Re” advertisement. Submitted to: Bhagat sir Tata Tea – Jaago Re In today’s highly competitive marketing world‚ the ‘Tata Tea’ brand has been able to position itself as one of the most in-demand beverage brand. In my review‚ I will be highlighting the impact of the ‘Tata Tea’ advertisements on the consumer. INTRODUCTION Tata Tea Limited is a subsidiary company of the TATA Group‚ set up in 1964 as a joint venture company
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Tata Steel: A Legacy and Competitive Edge The foundation of steel production in India was set by Jamestji Nusserwanji Tata when India’s first steel plant was registered as The Tata Iron and Steel Company Limited in 1907.[1] Soon the company diversified from rails and embarked on a journey‚ capitalizing on the unmet need of steel in India in an industry monopolized by it. Post-independence Tata steel completed its expansion of capacity to produce 2 Mn tonnes of ingot steel every year‚ making it largest
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LEADERSHIP QUALITIY OF RATAN TATA RATAN TATA (born December28‚ 1937 in Mumbai) is the present chairman of the Tata Group India largest conglomerate established by earlier generation of his family. PERSONALITY • Very dignified •Ethical •Dependable •Believes in keeping promise •Loyal and believes in relationship •Questioning the unquestionable • Risk taker not a speculator • Employ leadership quantities and a tremendous m motivator Motivation RATAN TATA must always keep motivating
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RATAN TATA One of the most well-known and respected industrialists in India‚ Ratan Tata (Ratan Naval Tata)‚ is the Chairman of the salt to software conglomerate‚ Tata Group which is based in India and comprising 98 operating companies in seven business sectors across 80 countries. Ratan Tata was born to Soonoo & Naval Hormusji Tata on December 28‚ 1937. He was brought up their grandmother Lady Navajbai after his mother moved out following a troubled marriage. He studied at the Campion School in Mumbai
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1.0 Source Problems Being able to maintain Tata Groups core values and vision; during a time of uncertainty in the economy and in the internal organisation as well. 2.0 Secondary Problems These problems can be identified separately as short or long term problems. Whereby the short term problems are ones that can be solved and addressed currently or instantly‚ whereas long term problems having to take some careful planning and analysis and require solutions that are spread out over a couple of
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the employees one can use the techniques stated and explained by the social researchers. Motivating staff by training‚ self motivation‚ recognition‚ awards‚ incentives‚ incentive programs‚ employee satisfaction‚ employee reward programs‚ team building‚ employee recognition programs which will ultimately increase employee productivity. ACI Ltd. applies some motivational technique to motivate their employees. These techniques are applicable in the business environment of Bangladesh. Motivational techniques
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The Effectiveness of Motivational Interviewing as a Treatment for People with Co-Occurring Disorders HUS 436 Counseling for Co-Occurring Assignment: Research Paper The topic of this research paper is the effectiveness of Motivational Interviewing (MI) with people dealing with co-occurring disorders. To begin‚ I would like to introduce the concept of Motivational Interviewing. Motivational interviewing is a collaborative‚ person--centered form of guiding to elicit and strengthen motivation
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setting up goals and objectives are more realistic. There’s this minister/ motivational speaker/ some other things named Eric Thomas‚ that gives a very good motivational speech on You tube. And my challenge to myself as well as everybody in this classroom is to listen to this speech 3 times a week and see if this helps change your life because it was very inspiring to me. So when you get a chance just type in motivational speech on you tube and its going to be the first video you see with a man in
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CONSOLIDATED FINANCIAL STATEMENT PROJECT TATA- CORUS ACQUISITION SUBMITTED TO: Dean Dr. Badrinath Prof. K. Govindarajan SUBMITTED BY BADRI NARAYANAN - 112071013 TABLE OF CONTENTS SR NO 1. PARTICULARS PART 1 • Global steel industry • About TATA Steel • About Corus PART 2 • Legal form • Mergers and Acquisition • Method • Terms of transaction • Valuation Matters 2. 3. PART -3 • Reasons for the merger • Objectives for a merger • Culture differences • Post - Acquisition 4
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MARCH 2009 FINANCIAL HIGHLIGHTS During the year‚ the Company reported its highest ever Profit after Tax (PAT) of Rs. 922.20 crores‚ as against Rs. 869.90 crores for the previous year‚ a growth of 6%.The Operating Revenue is also higher at Rs. 7‚236.23 crores‚ as against Rs. 5‚915.91 crores‚ a growth of 22.3%. Operating Revenue is higher mainly owing to new tariff approved by the
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