Introduction The MTN Company is one of the leading telecommunication operating group in Africa. MTN is well known for its data and call services that they provide to millions of users in the continental scale. The company was launched in 1994 and integrated with M-Cell on its holdings in South Africa during its inception‚ it then spread its corporation into other parts of Africa after acquiring the license to ‘take part’ in their economy (Marketline 2013‚ p. 6) . The company has made a huge impact
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Main information. The Syrian cellular arm of Lebanon-based telecoms group Investcom Holding (itself then owned by the Mikati Group‚ but since taken over by MTN Group)‚ Areeba Syria (formerly Spacetel Syria) launched services in March 2001 via its ’94’ network. Initially the infrastructure was rolled out to major provinces‚ but rural areas quickly followed and population coverage and geographic coverage were 98% and 78% in the end of 2007 respectively. In August 2007 the cellco had 14 MSC‚ 32 BSC
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What Are Your Strenghts And Weaknesses? Life is a never ending learning experience. One of the most important lessons we can ever learn from comes from yourself. We as people go through alot ina life time‚ it is essential that we learn who we are‚ and have the ability to recognize and grow from our own personal strengths and weaknesses. Knowing what we are good at and what we are weak in is the only way we can truly grow as individuals. This knowledge helps us to accomplish the goals we set
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In this essay we will be discussing the MTN Ayoba Campaign. We will firstly give a brief background of the MTN brand and then identify the objectives of the campaign. We will also be analyzing the market competition and category. We will briefly explain who we believe to be the target market and will lastly explain why the MTN Ayoba Campaign is successful. MTN is a communication company‚ focused on the African continent. MTN has been defined as “A global communications partner and world-class
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MTN Group is a South Africa-based multinational mobile telecommunications company‚ operating in many African and Middle Eastern countries. Its head office is in Johannesburg.[ The MTN brand has been rated as the country’s most valuable brand‚ according to a league table of both African and South African brands compiled by Brandirectory. It is valued at an astounding US$4.7 billion‚ almost double that of its nearest rivals on the continent‚ Vodacom‚ Orascom Telecom (Egypt)‚ FNB and Standard Bank.
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CASE 5 MTN GROUP LIMITED Question 1: Why has MTN been successful? MTN has been successful due to the following reasons; 1. TARGET UNDERDEVELOPED MARKETS: MTN has operation in 21 Africa countries and the Middle East. Cellular telephones were popular in Africa because of lack of land line telecommunications in many countries. This boosted the company’s revenue with 43% increase in 2007 resulting to after tax profit of R11.9 ($1.6) billion. MTN strongest growth was in South Africa and Nigeria.
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Introduction: 3 A) - Briefly discuss the current business of the company: 3 B) - Conduct a SWOT analysis on the company: 5 C) -Conduct a PESTEL analysis of Lebanon: 6 D) - Mode of entry for MTN Group in Lebanon: 11 E) - Reasons expand MTN Group in Lebanon: 12 Reference: 13 Introduction: Launched in 1994‚ MTN Group is a leading emerging markets mobile operator which is at the forefront of the technological changes sweeping the world‚ all of make investments appreciably in superior devices
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QUESTION 1 QUESTION 1.1 Market structure MTN and Vodacom 1.1.1 Introduction The South African mobile market structure can be classified as an oligopoly‚ or even a duopoly‚ with two firms‚ Vodacom and MTN of more or less the same size dominating the market. Both Vodacom and MTN have market shares of at least 35%. This implies that both firms can be classified as ‘dominant’ i.t.o. the Competition Act. It is also important to note that the combined market share of the two large players is approximately
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Welcome to the New World MTN Group Limited Final results for the year ended 31 December 2012 Agenda 01 Strategic and operational overview Sifiso Dabengwa Group President and CEO 02 Financial overview Nazir Patel Group Chief Financial Officer 03 Looking ahead Sifiso Dabengwa Group President and CEO Strategic and operational overview MTN vision and mission Creating and managing stakeholder value Creating value for our shareholders‚ employees and communities in a sustainable way and
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MTN Group Operating Regions South and East Africa MTN South Africa‚ MTN Swaziland‚ MTN Zambia‚ MTN Uganda‚ MTN Rwanda and Mascom Botswana. West and Central Africa MTN Nigeria‚ MTN Cameroon‚ MTN Congo-Brazzaville‚ MTN Côte d’Ivoire‚ MTN Benin‚ MTN Ghana‚ MTN Guinea Bissau‚ MTN Guinea and MTN Liberia. Middle East and North Africa MTN Iran‚ MTN Afghanistan‚ MTN Cyprus‚ MTN Sudan‚ MTN Syria and MTN Yemen. MTN Group Vision MTN’s vision is to be the emerging markets’ leading telecommunications
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