place their brands and products in movies or in TV series to subtly get consumers to notice their brands‚ this is called brand placement. Two products which I have noticed in movies are Apple iMacs in the Twilight movie Breaking Dawn Part 1 (2011) and Manolo Blahnik shoes in the Sex and the City Movie (2008). These were both big blockbuster hits which many people viewed and obsessed over. They both star very famous celebrities who play desirable characters. In the movies both the brands are clearly
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Employee Loyalty will help company’s leader be able to structure a business in which employees contribute most to its development. In this research‚ the four questions will be focused are: 1. What is the Company culture? 2. What is the employee loyalty? 3. Will the innovation in Company Culture results in better Employee Loyalty? 4. What are the implications of the study in Vietnam? Result of this research showed “There is a Positive Correlation between Company Culture and Employee Loyalty” is drawn
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Gandalf’s Presence in The Hobbit There are lots of contributions to Character development in all types of ways in all types of literature. Things that help characters develop can range from a change in weather to a man returning from being lost at sea‚ but one of the most influential things on character development is people or beings that have the consensus of people. These people or beings can affect characters by just being around or not. One instance of a character having great influence on
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digital divide The term ’digital divide’ describes the fact that the world can be divided into people who do and people who don’t have access to - and the capability to use - modern information technology‚ such as the telephone‚ television‚ or the Internet. The digital divide exists between those in cities and those in rural areas. For example‚ a 1999 study showed that 86% of Internet delivery was to the 20 largest cities. The digital divide also exists between the educated and the uneducated‚ between
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In The Odyssey loyalty is an important theme that has an effect on the entire epic novel. By its definition loyalty means a feeling of support or allegiance to someone or something. In this epic is four major examples that convey loyalty‚ which is shown by Penelope‚ Telemachus‚ the servants‚ and Odysseus. Penelope is the wife of Odysseus; she does not remarry while he is away. Telemachus‚ his son‚ goes on a journey to find his father. Eumaeus and Philoetius‚ the servants‚ remained faithful servants
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business activities through digital technology (allows the storage and transmission of data in digital formats.) E-business involves attracting and retaining the right customers and business partners. E-commerce is the subset of e-business focused on transactions. E-marketing is only one part of an organization’s e-business activities. What is the Internet? The Internet is a global network of interconnected networks. Three important types of networks form part of the Internet: Intranet‚ Extranet
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……………………………………………………………………3 II. THE CHANGING LIFE IN DIGITAL AGE………………………………………3 1. WHAT IS DIGITAL AGE?................................................................................3 2. PESTEL IMPACTS…………………………………………………………….4 2.1 POLITICAL AND LEGAL………………………………………………..4 2.2 ECONOMIC………………………………………………………………..5 2.3 SOCIO-CULTURAL……………………………………………………….5 2.4 TECHNOLOGICAL AND ENVIRONMENTAL………………………...5 III. MARKETING IN DIGITAL AGE…………………………………………………….5 1. DIGITAL MARKETING……………………………………………………....5 2.
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international luxury brand. Burberry designs‚ manufactures and licenses apparel and accessories for distribution through its own stores and network of prestige retailers worldwide. In early 1998‚ the new management team at Burberry set out its strategy to reposition and revitalise the brand‚ which resulted in significantly improved results and strengthened the base to build the business. With continuous growth since last five years‚ Burberry has faced new challenges of brand sustainability and positioning
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FUTURE IN DIGITAL CINEMA? Scott McQuire Millennial fantasies As anyone interested in film culture knows‚ the last decade has witnessed an explosion of pronouncements concerning the future of cinema. Many are fuelled by naked technological determinism‚ resulting in apocalyptic scenarios in which cinema either undergoes digital rebirth to emerge more powerful than ever in the new millennium‚ or is marginalised by a range of ‘new media’ which inevitably include some kind of broadband digital pipe capable
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“Loyalty” in 2009 television film Hamlet The performance to be analyzed in this article is the 2009 blockbuster television film version of Hamlet. The article attempts to explore one of the major themes in the performance --- loyalty. In the following paragraphs‚ the selected version will be firstly introduced. A brief summary of plot of the film will also be provided. Of course‚ most of the writing will concentrate on “loyalty” in the film‚ including “loyalty” reflected on the important characters
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