"Multicultural barbie and the merchandising of difference" Essays and Research Papers

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    There is an increasing importance in attracting consumers in a softening retail climate through offering and reflecting what consumers want and need through the brand and their product range‚ ensuring they are able to maintain a loyal customer while also a ttracting future consumers and staying profitable. Aim and purpose of report This report aims to evaluate the success of the two high end‚ British high street stores Cos and Reiss‟ day dress ranges for Autumn/Winter 2011‚ focusing on their

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    Retail Buying and Merchandising

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    INTRODUCTION TO COMPARATIVE POLITICS B.A POLITICAL SCIENCE IV SEMESTER CORE COURSE (2011 Admission) UNIVERSITY OF CALICUT SCHOOL OF DISTANCE EDUCATION CALICUT UNIVERSITY P.O.‚ MALAPPURAM‚ KERALA‚ INDIA - 673 635 250 SCHOOL OF DISTANCE EDUCATION UNIVERSITY OF CALICUT SCHOOL OF DISTANCE EDUCATION STUDY MATERIAL B.A. POLITICAL SCIENCE (2011 Admission onwards) IV SEMESTER CORE COURSE INTRODUCTION TO COMPARATIVE POLITICS Prepared by: Sri. C.M. James‚ Assistant Professor Department

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    Nature of Merchandising Business • Revenue activities of a merchandising business involve the buying and selling of merchandise. They purchase merchandise which is resold to customers. • Comparison to Service Business |Service Business |Merchandising Business | |Fees earned |Sales

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    Visual Merchandising -Concepts & Concerns- by Ramya Raamanathan Visual Merchandising -Concepts and ConcernsVisual Merchandising‚ Handloom & Home Textiles-A Historical PerspectiveVisual Merchandising has been always one of the weakest aspects of Handloom and Home Textile marketing. For much of the time‚ Availability and opening of newer outlets was the prime objective rather than effective visual merchandising. Reach rather than visual quality of point of purchase was the consideration.

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    Barbie Cultural Icon

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    Barbie: Cultural Icon‚ New Age Guru or Blonde Bimbo? She’s 56 years old‚ but hasn’t aged a day; her hair hasn’t turned gray; she hasn’t gained a pound; and she’s been number one nearly all her life. It’s Barbie‚ of course. Introduced in 1959 as a teenager‚ Barbie turned 40 in 1999. Throughout her life‚ she’s enraged feminists and mothers and warmed the hearts of millions of little girls. No matter how her revile her‚ she bounces back. Initially‚ just a blonde teenager‚ Barbie has moved

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    establishment catered to European immigrants and offered many social‚ educational and artistic programs. Although Hull House was tasked with assimilating these immigrants‚ it did provide a forum in which these immigrants could share their unique multicultural perspectives. Catherine Beecher‚ another educational pioneer‚ also helped to pave the way for multiculturalism in the American classroom. She was a staunch advocate of women’s right to education and

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    Merchandising operation and merchandise inventory Businesses that sell a product to customers Inventory  Merchandise held for sale  Asset account 3 Describe and illustrate merchandising operations and the two types of inventory systems 4 Balance Sheet Inventory  Asset Income Statement Sales revenue Cost of goods sold  Expense 5 Cash Purchase inventory Collect cash from customers Accounts receivable Sell inventory Inventory

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    STORE DESIGN AND VISUAL MERCHANDISING BY TULIKA ANAND (Retail roll no 1) RADHIKA BIYANI (Retail roll no 4) 1. INTRODUCTION For many years‚ businesses have tried to sell their products to buyers with limited merchandise options. It did not matter how the merchandise was displayed‚ how the store looked‚ or whether the sellers were polite. Just having merchandise available very often guaranteed a sale. Not any more though.    Nowadays with an increase in the number of

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    2013 www.iiste.org Understanding the Importance of Visual Merchandising on Store Image and Shopper Behaviours in Home Furnishings Retail Setting Yoo-Kyoung Seock1* Young Eun Lee1 1 Department of Textiles‚ Merchandising and Interiors‚ The University of Georgia‚ Athens‚ Georgia 30602‚ USA * E-mail of the corresponding author: yseock@fcs.uga.edu Abstract The present study attempts to identify the important visual merchandising factors and examine the relationships of those factors with store

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    Barbie still profit babe 50 years on January 30‚ 2010-02-03 In light of the recent global economic downturn‚ countless corporations were forced to reconsider their strategic plan so that they could survive the economic conditions and mitigate their risks of failure. With over half a century of experience Mattel Inc.‚ the biggest name in the toy industry‚ is one name that is synonymous with longevity. Barbie‚ Mattel’s flagship product has survived decade after decade; through extreme social change

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