Viagra in India Abstract: This case is about Pfizer’s launch of its popular drug‚ Viagra‚ in India. Viagra was first launched in the US‚ in 1998‚ with an extensive public relations campaign. Pfizer’s promotional efforts also included celebrity endorsements and Direct-to-Consumer (DTC) advertisements. Though Viagra was a huge success for Pfizer initially‚ after seven years since its launch‚ the worldwide sales of Viagra had become stagnant. Pfizer introduced Viagra in India with a view
Premium Pharmacology Pharmaceutical industry Erectile dysfunction
customs‚ precedents and legislative law have validity of law. The Constitution of India is the supreme legal document of the country. There are various levels of judiciary in India — different types of courts‚ each with varying powers depending on the tier and jurisdiction bestowed upon them. They form a strict hierarchy of importance‚ in line with the order of the courts in which they sit‚ with the Supreme Court of India at the top‚ followed by High Courts of respective states with district judges sitting
Premium Judge Supreme court Supreme Court of the United States
Strategic Marketing Plan for IKEA who are focusing on greater growth and development of the ‘middle class market’ in India IKEA GROUP Ikea is a Dutch worldwide company native Sweden specialized in the retails furniture. The company has been created in 1943 in Almhult (Sweden) at the vision is ‘’ To create better everyday life for many people” IKEA selling ready to assemble furniture. They have 338 store in the world in 41 country‚ in 2011 the group
Premium India Mumbai IKEA
So how many of you know what is corruption? And position at which India stands in corruption? Well‚ India stands at 2nd position after China in corruption. So to define corruption in bookish terms is dishonest or fraudulent conduct by those in power. Corruption is spiritual or moral impurity or deviation from an ideal. Corruption may include many activities including bribery and embezzlement. Government‚ or ’political’‚ corruption occurs when an office-holder or other governmental employee acts
Premium Debt India Bharatiya Janata Party
Federalism in India Abstract India is a big country characterized by cultural‚ regional‚ linguistic and geographical diversities. Such a diverse and vast country cannot be administered and ruled from a single centre. Historically‚ though India was not a federal state‚ its various regions enjoyed adequate autonomy from central rule. Keeping in view these factors in mind‚ the Constitution makers of India opted for the federal form of government. Though‚ the Government of India Act 1935 envisaged
Premium India Federalism United States
subordination." Imperialism has positive and negative effects‚ especially with Great Britain’s imperialism with India. The positive effects are in Documents 1 and 4‚ stating that the manufacturing aided in the majority of India’s achievements. The negative effects stated in Documents 2 and 7 shows how bitter sweet the effect of imperialism truly is. The positive effects of imperialism in India were quite plentiful. Grouping together Documents 1 and 4‚ one would like to state that they both encourage
Premium United Kingdom English people Great Britain
About floods in India India‚ being a peninsular country and surrounded by the Arabian Sea‚ Indian Ocean and the Bay of Bengal‚ is quite prone to flood. As per the Geological Survey of India (GSI)‚ the major flood prone areas of India cover almost 12.5% area of the country. Every year‚ flood‚ the most common disaster in India causes immense loss to the country’s property and lives. India Flood Prone Areas The states falling within the periphery of "India Flood Prone Areas" are West Bengal
Premium India States and territories of India Uttar Pradesh
Macro-Economics – Case Study Inflation In India Is inflation in India structural or monetary? The recent inflation rise was largely cyclical and that the structural inflation trend should remain stable in the range of 5-5.5%. India ’s inflation has been lower compared with other emerging markets. Inflation WPI and CPI-Industrial Workers (CPI-IW) have averaged 5.3% and 6.8%‚ respectively‚ over the last 15 years compared with 11.2% average (CPI) for emerging markets. Double-digit inflation is
Premium Inflation
Russia 1 1. Brief profile - RUSSIA Background: Repeated devastating defeats of the Russian army in World War I led to widespread rioting in the major cities of the Russian Empire and to the overthrow in 1917 of the 300-year old Romanov Dynasty. The Communists under Vladimir LENIN seized power soon after and formed the USSR. The brutal rule of Josef STALIN (1928-53) strengthened Russian dominance of the Soviet Union at a cost of tens of millions of lives. The Soviet economy and society stagnated
Premium Russia Sport Roller skating
INTRODUCTION BANKING SYSTEM IN INDIA What is a bank ? A bank is a financial institution that provides banking and other financial services to their customers. A bank is generally understood as an institution which provides fundamental banking services such as accepting deposits and providing loans. There are also nonbanking institutions that provide certain banking services without meeting the legal definition of a bank. Banks are a subset of the financial
Premium Bank