International Business Strategy IB 3680 (2014) Assignments (15 CAT – please see additional assignment pages 2-3) Assignment 1: Final length 1500 words (40% of module assessment) Please note this assessment is for the 12-CAT version of this module. Assignment 1 is completed in two halves. Each optional question comprises two distinct components‚ the first half completed in Phase 1 (750 words)‚ and the second in Phase 2 (total combined length 1500 words). Phase 1 Students are to complete
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factory closure is made and informed about the ways in which the company plans to deal with the consequences for the employees. Louis Schweitzer’s actions provoked a real crisis‚ which is questioning his efficiency as a global manager of this multinational company. Discussion of Alternatives and Recommendations Taking into account the negative impact of Schweitzer’s actions on the company image and employees morale‚ the following alternatives could be pursued to solve this crisis: 1. Keep
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Case Analysis: Monde Biscuit - Sales Promotion Plan MONDE BISCUITS SALES PROMOTION PLAN SUMMARY OF FACTS: Company Background: Monde Nissin Corporation (MNC) has been incorporated in 1979 and has continuously provided Filipino consumers high quality products and has been a consistent top biscuit player in the market. For more than two decades‚ MNC has steadily and aggressively risen to be the Philippine’s leading food manufacturer and is carving its niche as one of the most competitive
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Bibliography: Dobbins‚ T. (2009) Ireland: Multinational companies and collective bargaining‚ Eurofound. Held‚ D.‚ McGrew‚ A.‚ Goldblatt‚ D.‚ Perraton‚ J. (1999) Global Transformations: Politics‚ Economics‚ and Culture. Cambridge: Polity Press. McDonough‚ T. (2010) The Irish Crash in Global Context‚
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Diploma thesis The role of networks in the internationalization of born global and traditional SMEs A qualitative and comparative analysis of the impact of networks on the internationalization of born global and small- and medium sized enterprises in California Vienna University of Economics and Business University of California‚ Irvine – Neurus-Icurd research program 2011 Marlis Martina Monsberger 0552171 International Business ________________________________________________________________________
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The Rise of Big Business in America Danny Weiss FS American Economic History Before the rise of modern corporations‚ business owners predominantly personally managed most private economic operations. These small-scale operations had little influence outside their regional realm. Eventually‚ American capitalism evolved from a proprietary-competitive stage to a corporate-administered stage as a result of numerous factors. Economies of scale became more applicable with innovations in transportation
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Exercise – Vodafone Voice Data fone A British multinational telecommunications company HQ in London When solving the case‚ we need to look at: What is the case question? How do we understand the case company? What does theory tell us? What are the strategic implications? Case question: They are not making enough value of their international operations How to operate globally? Centralized or decentralized? Local adaptation or global integration? What industry is Vodafone operating
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Lorenzo Zambrano’s chances to succeed while Cemex planned to expand through acquisitions. It will aslo illustrate what kind of global giant Lorenzo Zambrano wanted Cemex to become by using module theory and evidence from the case study. For multinational enterprise such as Cemex‚ having operations‚ and coordinating through offices‚ branches and plants in two or more countries. Planning to expand through acquisitions was an exciting big challenge for Zambrano as a CEO of Cemex and his team‚ thus
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telecommunications and defense organizations. The city has a special sector developed called Electronic City- a hub of hi-tech firms. Booming Bengaluru Today Bengaluru is the center of India’s IT industry‚ having back-offices of many foreign multinationals companies. Outsourcing companies like Infosys Technology and Wipro‚ have attracted worldwide attention with their global clients. Also there are many technology start-ups established in the recent years. These new firms are driven by the regions
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Indian study is theoretical whereas Australian study attains practical focus with best on teaching excellence. I want to gain a lot of knowledge in concept related with marketing like consumer behavior‚ global market‚ etc. My home town is HUB of multinational companies like Pepsi‚ Nescafe‚ Parle-G‚ Tata‚ Asoka Leyland etc and they seek people specialized in marketing with International exposure. The opportunities scale is lot higher in my home town. The JCU Brisbane is providing me with a fast track
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