TATA NANO (B) Problem Analysis Bottom –line Goal: In 2010 they sale 9‚000 vehicles per month before the drop off. To recover and increase sales to 150‚000 cars per year ( 60% of the capacity of the plant – 250‚000 cars). Intermediate goal: To recover the reputation of the car of a low cost‚ good quality‚ safe and resistance to performance in Indian roads. Impediment: Car price: The price increase because of the problems with the fires that required increase the security features as
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Perception towards TATA “Nano” TABLES & CHARTS 1. Table & Graph 1.1 Table & Graph 1.2 Table & Graph 1.3 Table & Graph 1.4 2. Table 2.1 Table 2.2 Table 2.3 3. Table & Graph 3.1 4. Table & Graph 4.1 5 Graph 5.1 6 Graph 6.1 7 Graph 7.1 8 Graph 8.1 9 Graph 9.1 10 Graph 10.1 11. Table 11.1 Table 11.2 Demographic Analysis Gender Age Distribution Profession Income Group Factor Analysis KMO and Bartlett’s Test Total Variance Explained Rotated Component Matrix Awareness of TATA Nano Responses over Awareness
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ECONOMIC ANALYSIS OF TATA NANO Index 1. Company Overview of TATA motors 2. Market Demand 3. Total Sales Estimation 4. Producers Behaviour 5. Cost Structure & Pricing Strategy 1. Company Overview of Tata Motors Ltd. Tata Motors Limited is India’s largest automobile company‚ with revenues of Rs. 35651.48 crores (USD 8.8 billion) in 2007-08. It is the leader in commercial vehicles in each segment‚ and among the top three in passenger vehicles with winning products
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few key strategies: International strategy based on the competitive advantage: a new product‚ Tata Nano; the cheapest car in the world. They took a smart approach in responding to the market demand. Tata Motors is part of the Indian conglomerate Tata Group which comprises 98 companies in seven business sectors. That is a really positive point for future needs of Tata Motors‚ as it might have to do business or look for any necessities to develop the business inside the Tata Group instead of going
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MANAGEMENT DEVELOPMENT | A case study : Tata Nano – the small wonder | | | By: | Jani Dhruman Maheshkumar (9057)Modi Roshad (9086)Jith Joyson (9019)Muddu Uthappa (9087)Joshi Devansh M. (9079)Deepak Nair (9089)Mayoor Bhandari (9024) | How nano was built 1. Introduction “It started by my spending a lot of time doodling at boring board meetings. Most of us are victims of the environment in which we are and we lose sight of the fact that we have a greater responsibility - a responsibility
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The Sales Process: Stages of Selling and How to Develop Your Process Intelligently All sales are actually completed in stages‚ and these stages must be cautiously approached so that you are sure to make that final sale. If you understand these stages then an agreement is virtually guaranteed; the important thing is to see all of the "closes" that may happen just to get to the final sale stage. In this article‚ we’ll break down what in common opinion are the nine different stages of selling so
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What sales goal would you recommend for the Tata Nano? When Tata Motors Ldt. decided to create the Tato Nano they wanted to make the most fuel-efficient‚ smallest and cheapest car in the world. They had the advantage of already having the trust of consumers’ in India and being known for its commitment to ethics‚ by promising to improve the quality of life of its consumers. However‚ they were not the market leaders for the passenger vehicles with a market share of 16‚45% against 46‚07% for their
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The Greatest influence in my life. There have been many people that have influenced me into who I am today. These people have affected my character and the moral values that I own. However I do think that the person who deeply influenced me is my father. He always hold a strong willed character‚ trying to guide and nurture me into a great person for a better tomorrow. My father‚ the sole breadwinner of family‚ is fully aware of the family’s well-being. Persevering through his
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SYNOPSIS The case illustrates the opportunities‚ challenges and trade-offs involved in the design‚ prototyping and marketing of the Nano — the so-called people’s car — by Tata Motors Ltd. (TML)‚ a Tata Group company. The case takes place nine months after the company’s chairman‚ Ratan Tata‚ launched the Nano‚ on January 10‚ 2008‚ at the 9th Auto Expo in Pragati Maidan‚ an exhibition center in New Delhi‚ India. The case asks students to take the position of Ravi Kant‚
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DC CABLE QUOTED ABOVE IS MAX 30M AFTER WHICH ITS CHARGEABLE EXTRA @ RS.54/METER We also have 7.5Hp‚ 10Hp‚15Hp & 20Hp solutions that can be offered tailor made to suit your specific needs. You can post your clarifications here or PM me or email us at saravana.kumar@greencurrent.in or contactus@greencurrent.in or call me at 9566600477. Please visit www.greencurrent.in to view the projects we have undertaken. Thank You‚ With Regards‚ Saravana Kumar CEO Greencurrent Solar Energy
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