"Narrative report about coca cola" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 28 of 50 - About 500 Essays
  • Powerful Essays

    Coca Cola Case Study

    • 14708 Words
    • 48 Pages

    center23002311409410012100center300003017520CASE STUDY ON THE COCA COLA COMPANYASSIGNMENT 2: STRATEGIC MANAGEMENT 9410036300CASE STUDY ON THE COCA COLA COMPANYASSIGNMENT 2: STRATEGIC MANAGEMENT center7179945Group 4 Members: Sandhya SubbaSiddharth Lama SonamTirtha Raj Puri941000Group 4 Members: Sandhya SubbaSiddharth Lama SonamTirtha Raj Puri Contents TOC \o "1-3" \h \z \u Executive Summary PAGEREF _Toc398493341 \h 3Coca Cola Mission and Vision PAGEREF _Toc398493342 \h 4Mission PAGEREF _Toc398493343

    Premium Coca-Cola

    • 14708 Words
    • 48 Pages
    Powerful Essays
  • Powerful Essays

    Coca-Cola in India Case

    • 4020 Words
    • 17 Pages

    References: 1. http://www.thecoca-colacompany.com/citizenship/index.html 2. Coca-Cola India‚ Tuck School of Business at Dartmouth‚ 2004-1-0085‚ Jennifer Kaye‚ T’05‚ under the direction of Professor Paul A. Argenti 3. Coca-Cola India Corporate Social Responsibility Strategy‚ Hadiya Faheem‚ 2009

    Premium Water pollution Drinking water Water

    • 4020 Words
    • 17 Pages
    Powerful Essays
  • Good Essays

    It’s the Most Wonderful Time of the Year Coca-Cola is one of the largest recognized brands in the world‚ and that credit is owed to the large part of the company’s advertisement. Several other soft drink companies have tried but yet failed to compete with Coca-Cola’s advertising‚ making it a significant lead in the region of marketing. Coco-Cola uses ethos and pathos as rhetorical strategies to make the claim that their drink is delicious and refreshing‚ even Santa Clause‚ busiest man in the world

    Premium Coca-Cola Caffeine Advertising

    • 423 Words
    • 2 Pages
    Good Essays
  • Good Essays

    coca cola case study

    • 2099 Words
    • 7 Pages

    understand that Coca Cola has faced several crises in the past. On February 2003‚ CSE (Center for Science and Environment)‚ an activist group in India has already brought the issue about Coca-Cola’s Kinsley Bottled water which was declared containing pesticides residues‚ six months before they brought up the same issue about Coca Cola. Since Coca Cola India remained silent about the first issue‚ the buzz was created and spread‚ made it even harder to maintain the situation. While in 1997‚ Coca Cola also had

    Premium Coca-Cola

    • 2099 Words
    • 7 Pages
    Good Essays
  • Best Essays

    foreign colas boycott and pesticide allengations). Though most of the factors in the political environment are unpredictable and existed within the macroenvironment‚ steps could have been taken to anticipate and minimize the impact of the political risks. Coca-Cola could have worked with local partners and the host government. As “political sensitivity to foreign influences can be catastrophic – often driven by perception and not reality” (William Nobrega 2008) in India‚ PepsiCo and Coca-Cola could

    Premium Coca-Cola Cola Marketing

    • 1948 Words
    • 8 Pages
    Best Essays
  • Powerful Essays

    Coca Cola Case Study

    • 1918 Words
    • 8 Pages

    Executive Summary On August 2003‚ Coca Cola India faced a sales drop due to pesticides residues issue brought by a non-government organization called CSE (Center for Science and Environment). This report aims at covering the case study from the Corporate Communication 5th Edition by Paul A. Argenti ‘s book page 284-299 (Case 10-1). These papers will include the case questions with answers‚ to analyze the key problems that Coke India should focus and how well-prepared was them in dealing with

    Premium Coca-Cola Pepsi Soft drink

    • 1918 Words
    • 8 Pages
    Powerful Essays
  • Powerful Essays

    Soft Drink and Coca-cola

    • 3105 Words
    • 13 Pages

    COMPANY OVERVIEW The Coca-Cola Company (Coca-Cola) is a leading manufacturer‚ distributor and marketer of Non-alcoholic beverage concentrates and syrups‚ in the world. The company owns or licenses more than 400 brands‚ including diet and light beverages‚ waters‚ juice and juice drinks‚ teas‚ coffees‚ and energy and sports drinks. The company operates in more than 200 countries. Approximately 74% of its products are sold outside of the US. The company is headquartered in Atlanta‚ Georgia and employs

    Premium Coca-Cola

    • 3105 Words
    • 13 Pages
    Powerful Essays
  • Powerful Essays

    Marketing Research Coca-Cola

    • 5671 Words
    • 33 Pages

    OF JV "COCA-COLA ALMATY BOTTLERS" LLP) Prepared by: TANYA DIMURINA LYAZZAT RYATOVA GABIDA SANDYBEKOVA RUSTAM SHAEKIN ASEL SHAUENOVA Almaty 2005 THE TABLE OF CONTENT _3INTRODUCTION �_ _4CHAPTER 1. ESSENCE OF ADVERTISING AND ITS BASIC CHARACTERISTICS �_ 41.1. CONCEPT OF ADVERTISING AND TYPES OF ADVERTISING � 61.2 THE DEVELOPMENT PROCESS OF ADVERTISING ACTIVITY AT THE COMMERCIAL ENTERPRISE � _8CHAPTER 2. ADVERTISING ACTIVITY OF JV "COCA-COLA ALMATY BOTTLERS" LLP �_ 82.1 BRIEF ABOUT JV "COCA-COLA

    Premium Advertising Coca-Cola Marketing

    • 5671 Words
    • 33 Pages
    Powerful Essays
  • Best Essays

    Assessment 1 Case Study Report of Coca Cola Company Hang LU S81293 Executive Summary The Coca-Cola Company (NYSE: KO) is the world ’s largest beverage company‚ largest manufacturer‚ distributor and marketer of non-alcoholic beverage concentrates and syrups in the world and is one of the largest corporations in the United States. The company is best known for its flagship product Coca-Cola‚ invented by pharmacist John Stith Pemberton in 1886. The Coca-Cola formula and brand was bought

    Premium Coca-Cola

    • 2528 Words
    • 11 Pages
    Best Essays
  • Powerful Essays

    Coca Cola Case Study

    • 3368 Words
    • 14 Pages

    your competitors‚ and larger industry trends. • High-quality research will reveal details about your current customers and will help you target new customers. • In addition to the insight that you’ll gain into customer needs‚ market-research studies can help you avoid costly mistakes‚ such as introducing an unpopular line of goods or developing a service that no one really wants Example • Coca-Cola ’s introduction of New Coke in the 1980s demonstrates what happens when decisions aren ’t supported

    Premium Coca-Cola

    • 3368 Words
    • 14 Pages
    Powerful Essays
Page 1 25 26 27 28 29 30 31 32 50