Marketing mix - Product Agenda ✦ Product ✦ Service ✦ Product life cycle ✦ Experience Aim: transform strategic decisions already take into a sustainable and attracted commercial offer. From a managerial point the key question is: how can we transform our decision‚ our value proposition into something that can be bought by the market? We have to consider that there are several models that have been suggested over time to depict from a managerial view point what marketing mix meansthey clarify the
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Areas of Consideration: With regards to Insular Bank of the Philippines’ problem‚ significant information were take into account for the solution of the unsolved question. The areas to be considered are the following: • Mr. Dennis Berino‚ Loans Division head of the Insular Bank of the Philippines‚ looked over the credit evaluation report of APEX Industries‚ a local distillery company for recommendation to the Loans Review Committee. • Insular Bank of the Philippines Credit Scoring
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Summary-Response Essay on “Neat People vs. Sloppy People” In article‚ “Neat People vs. Sloppy People”‚ by Suzanne Britt‚ the author argues that sloppy people are better than neat people in many ways. She states that sloppy people are actually neater than the neat people and are more helpful. Sloppy people are intelligent‚ they hold to things‚ and are very attached to their belongings. While neat people are cruel‚ they don’t take sentimental possession over their things. Neat people clean things
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Iron Jawed Angels The movie Iron Jawed Angels is a movie about Lucy Stone and Alice Paul along with other suffragettes are fighting for the right to vote. The women go through many struggles to get thus right. Three main characteristics the women show are honesty‚ courage‚ and determination. To begin with‚ honesty is shown throughout the whole movie. First‚ while the women were protesting the women were honest about what they had done. For example‚ when the women were arrested they told
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International Business Management Chapter Two Understanding the Role of Culture __________________________________________________ What is meant by the culture of society‚ and why is it important for international managers to understand it? What is meant by the culture of society‚ Explain how culture affects all aspects of international management? Culture A set of shared values‚ understandings‚ assumptions‚ and goals that are learned from earlier generations‚ imposed by present
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Adriane P. Durolfo HR3G Prof. Michael Ulep Front Office Procedures 1. Search for different PMS software that are used in the hotel and give its functions. a. eZee Front Desk Hotel Software- This Software is designed to accommodate the needs of various types of properties viz the hotels‚ motels‚ resorts‚ clubs‚ B & B’s‚ small hotel franchisees‚ clubs‚ condo’s‚ hostel and apartments. eZee FrontDesk is installed in more than 98 countries round the globe with a support centre
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OFFICE ART MEMO 1 Assignment #2: Office Art Memo‚ Brenda Roper Professor Lynn Wilson World Cultures II – HUM 112 March 3‚ 2013 OFFICE ART MEMO 2 The three impressionist painting I choose is Dance Class by Edgar Degas‚ Lunchon of the Boating Party by Piette Augustine Renoir
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The product The first market mix element is Product. A product is anything that can be offered to a market for attention‚ acquisition‚ use or consumption that might satisfy a need or want. Product decision normally base on brand name‚ functionality‚ styling‚ quality‚ safety‚ packaging‚ repairs and support‚ warranty‚ accessories and services. These product attributes can be manipulated depending on what the target market wants. Also‚ customers always look for new and improved things‚ which is
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References: Bardi‚ J.A. (2011). Hotel Front Office Management (5th Edition). Hoboken‚ NJ: John Wiley & Sons‚ Inc.
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Checking in a hotel conversation Script: Lisa: Wow! I’ve never stayed in a place this fancy before! D: Welcome to the Hula-Hula hotel. How can I help you? Mary: We’d like to check in our names are Lisa and Mary Lee. We have a reservation for a double room. D: Let’s see. Yes‚ we have a suit for you on the third floor. Room three-two-one‚ for five nights. Mary: Great! Oh and my sister’s luggage was lost. Please tell us if it’s delivered to the hotel. D: Of course. I’ll need your passport‚ and
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