Kansai Nerolac Paints Kansai Nerolac Paints Ltd. (KNPL)‚ a subsidiary of Kansai Paint‚ Japan made its beginning as Gahagan Paints and Varnishes Co. Ltd. in the year 1920. Having completed over 92 years of strong foundation‚ the Company has been known as one of the strong players in the paint Industry with high reputation for quality‚ innovation and brand identity. Headquartered in Mumbai‚ company’s manufacturing facilities are located at Uttar Pradesh‚ Maharashtra‚ Tamil Nadu and Haryana. In
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A Project Report ON “Comparative study Of Indian Paints Industry” Kansai Nerolac Paints Ltd. And Asian paints Under the Guidance of Miss Neha Awasthi Mam Submitted By-
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7. BIBLIOGRAPHY 82 8. REFERENCES 82 CHAPTER 1 INTODUCTION 1.1 BACKGROUND OF THE STUDY: 1.1.1 BACKGROUND: Nerolac is one of the largest and leading paint companies in India. It offers paints with goodness that is limited not just to your walls but rather extends to the health of your family and that of the world. Kansai Nerolac has been a cherished name in millions of households across the length and breadth of India. The company manufactures a diversified range of
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Brochure More information from http://www.researchandmarkets.com/reports/835361/ A Profile of the Indian Paint Industry‚ 4th Edition Description: - A decorative paint market of at least 2‚000‚000 tonnes by 2013 as international influences are established and consumers grow more adventurous; - Steady growth in the automotive market as Indian car ownership increases in line with affordability and infrastructure; - Strong growth in the Indian powder coatings segment‚ as new applications
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development by creating new items or methodologies to enhance and extend their operations. Innovative work is a center some piece of our business at Paint Industries. Real choices in this business are made on the bases of innovative work. Here level of rivalry‚ preparation procedures and techniques are quickly expanding‚ it is of unique vitality to Paint Industries to create arrangement to suit particular customer or market needs‚ as dependent upon their qualities‚ client fulfillment as required. Their
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Competitor Market Potential “. Demands are wants for specific products that are backed by the ability and willingness to buy them. Demand for a product can be either by the end user or its intermediaries. In the paint market the network is as follows: [pic] This simple network of Asian Paints shows that there can be either a pull or a push strategy. If the company adopts a push strategy it will not be successful in the long run if there is no end demand‚ i.e. by the end customers. A pull is created
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the extent to which absenteeism is reduced the success of an industry is assured. The Indian paint industry has come a long way from the days when paints were considered a luxury item. Today the awareness level on preventing corrosion through paints is relatively high‚ a development that should be a huge boost to the paint industry. Nerolac paints embarked its journey in 1920 as Gahagan Paints and Varnish Co Ltd.‚ at Lower Parel in Bombay. In 1930‚ three British companies merged to formulate
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Asian Paints Asian Paints PPG Pvt. Limited is leading player in the field of Protective Coatings‚ Powder Coatings‚ Floor Coatings and Road Marking Coatings. The company is 50:50 joint ventures between Asian Paints Ltd. and PPG Industries‚ USA. Asian Paints Ltd. is India’s largest and Asia’s third largest paint company with an unparalleled network‚ reach and market presence in India. PPG Industries‚ headquartered in Pittsburgh USA‚ is a global‚ multi-billion dollar‚ multinational company and a world
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* 3. 1. OVERVIEW OF THE PAINTS INDUSTRY • The Indian paints industry is currently placed at Rs. 85.0 billion and has been showing consistent double-digit growth from 1991. The organized sector consists of 65-70% whereas the unorganized sector still controls a large portion of 30-35%. • The growth of the domestic paint industry is attributed to the boom in the housing sector and the strong growth in the automobile sector. The automobile sector has done well over past 10-years with an average growth
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CORPORATE STRATEGY INTERIM PROJECT REPORT on PAINT INDUSTRY Presented to Prof. Rishikesha T Krishnan Indian Institute of Management‚ Bangalore on October 14‚ 2013 By: PGP-1 Section–B Group 13 Arnab Dutta Goutham Raju M.Umayal Tikendrajit Deori (1311079) (1311089) (1311099) (1311133) Page | 1 Table of Contents Introduction................................................................................................................................. 3 Industry .
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