designed to satisfy Positioning is the use of marketing to enable people to form a mental image of your product in their minds (relative to other products) 1 Indian Institute of Technology Madras Management Science II Dr. S.Bharadwaj STP Marketing is the name of the game • • • • • • The days of “one size fits all” are over No longer can one say “You can have any colour as long as it is black” Need to follow the “horses for courses” policy - no more mass marketing Moving towards mass
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SB0762 PRINCIPLES OF MARKETING PRINCIPLES OF MARKETING INDIVIDUAL ASSIGNMENT FPT University Instructor: Nguyen Ngoc Truc Chi Class: SB0762 Student: Nguyen Thuy An Topic MARKETING MIX STRATEGY OF TRUNG NGUYEN COFFEE Executive Summary Objectives: 1. Describe the general situation of Vietnam instant coffee market and particular situatio of T u g Ngu e ’s p odu ts 2. Appl theo of Ma keti g Mi P’s i a al zi g a d e aluati g Trung Nguyen’s Marketing Strategy in Vietnam Subject
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Analysis of Beverage Vending Solution Market With Reference To B to B Businesses At Hindustan Unilever Limited A Summer Training Project Report Submitted in Partial Fulfilment of the Requirement for the Award of degree of Master of Business Administration Submitted by: Guided By: Nabendu Maji Prof. Subhash Bhangaonkar MBA‚ AMF24 Bharati Vidyapeeth Deemed University’s Institute of Management and Entrepreneurship Development Erandwane Campus‚ Paud Road
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Executive Summary INDEX 1.0 Current Marketing Situation 1.1 Introduction to Noodle Market 1.2 Introduction to Maggi Noodles 1.3 SWOT Analysis 1.4 STPD Analysis 1.5 BGC Matrix 1.6 Michael Porters’s Five Forces Model 1.7 Brand Recall Value & Future Trends 2.0 Marketing Strategy 2.1 Marketing Targets from the financial year 2008-2009 2.2 The 4 P’s 2.2.1 Product 2.2.2 Promotion 2.2.3 Price 2.2.4 Place 2.3 Marketing Research 3.0 Marketing Budget 4.0 Implementation Controls
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switches. Task 2 Configure Virtual Trunk Protocol (VTP). Task 3 Configure trunking between Sw1 and Sw2. Task 4 On Sw1‚ configure VLAN2 with the name: vlan_b. Task 5 On Sw2‚ configure port 2 to belong to VLAN 2. Task 6 Configure STP Spanning Tree Protocol (STP) on Sw1. Task 1 Configure hostnames and IP addresses on the routers and switches. Step 1 : Connect to R2 and configure the hostname. Action: enable configure terminal hostname host-name Result: Router>enable Router#conf
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How Starbucks store design affect its consumer behavior in China. Starbucks Corporation is an American global coffee company‚ coffeehouse chain stores that adapt Italian-style coffeehouse. It is the largest multinational chain of coffee shops with 20‚366 stores in 61 countries‚ including 13‚123 in the United States and 732 stores in China. The first Starbucks opened in Seattle‚ Washington‚ on March 30‚ 1971 by three partners: English teacher Jerry Baldwin‚ history teacher Zev Siegl‚ and writer Gordon
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Hong Kong‚ Canada‚ Philippines and Mac Donald’s coffee house. In fact the “fresh-ground” makes a big differences in terms of taste‚ and according to a survey there are five factors in choosing a brand and “high quality” is one of them. Furthermore‚ Nescafé holds‚ actually‚ nearly half the market share. And the biggest issue for every one who wants to introduce him in this
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SALES CONTROL SYSTEM Purpose of a sales control system 1. There must be efficient control of all food and beverage items issued from the various departments. 2. The system should reduce any pilfering and wastage to a minimum. 3. Management should be provided with any information they require for the costing purposes. 4. The cashier should be able to make out the customer’s bill correctly. 5. The system should show a breakdown of sales and income received in order that adjustment and improvement
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0204 atm) 9. Partial pressure of butane: Pbut = Patm – PH2O 0.9949 0.9949 atm – 0.0204 atm = 0.9745 atm ~ partial pressure of butane - 0.0204 10. Used the combined gas law to determine the volume (in L) of butane at STP 0.9745 = = = = P1V1 P2V2 (0.9745 atm)(0.1000 L) (1 atm)(V L) 0.000335 = 0.00366V ~ V= 0.0915 L T1 T2 291 K 273 K 11. Use Avogadro’s law to determine the number of moles of butane gas. Assume that
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States of Matter Table of Contents Kinetic Molecular Theory Page 3 Diagram of Kinetic Molecular Theory Page 4 Solids Title Page Page 5 Diagram of Particles Page 6 Characteristics of a Solid Page 7 Pictures of Solids Page 8 Q & A Page 9 Liquids Title Page Page 10 Diagram of Particles Page 11 Characteristics of a Liquid Page 12 Pictures of Liquids Page 13 Q & A Page 14 Gases Title Page Page 15 Diagram of Particles Page 16 Characteristics of a Gas Page 17 Pictures
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