Date: 14 June 2015 Name: Tresa JellisonTresa JellisonTresa Jellison Email: tjellison38@yahoo.comtjellison38@yahoo.comtjellison38@yahoo.com Course: MKT/571MKT/571MKT/571 Instructor: Luis AmelinckxLuis AmelinckxLuis Amlelinckx SIMULATION TITLE: The Marketing Environment SIMULATION DESCRIPTION: Gerlach Publishing is a small publisher that exclusively publishes textbooks used in Colorado public schools. The Marketing Director at Gerlach is responsible for researching and monitoring the company\’s macroenvironment
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International Trade Simulation Gina Caraiman University of Phoenix ECO 360 Kimberly Swaney March 5‚ 2007 International Trade Simulation Introduction This simulation will provide reasons for international trade and help me determine which countries to trade with‚ what products to import or export. Also‚ help with determining when to impose trade restrictions like: tariffs and quotas‚ and when to negotiate trade agreements. Overall‚ the story in this simulation has cast me in the role of
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The simulation wasn’t as intuitive as I thought at first; it took three tries and 20 steps in order to get the 61% buy in order to complete the simulation. There was one steps taken that gave a 0 or neutral buy‚ basically a waste of money and time. I quickly evaluated that in order to start a change process and achieve the buy in and support‚ activities need to be done in a certain order. I think the simulation does take into account the perceived human emotions surrounding change‚ however‚ it only
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Thorr Motors Simulation Heather Sanchez MKT/421 July 20‚ 2011 Theodore Framan Perceptual maps help to improve a company’s current product on the market by mapping consumer expectation of the product. The motorcycle company Thorr Motors perceptual maps were used to create a marketing plan to aid in maintaining a high brand image of their motorcycles. This paper is based on the three phases in the Thorr Motors simulation. The situation‚ recommended solutions‚ and result for each phase will
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Resuscitation Simulation Course for In-Training Residents Residents are often responsible for performing resuscitations during codes; however‚ student’s levels of proficiency and capabilities differ. To be effective‚ residents needs to practice simulation and perform return demonstration in an effective and conducive to learning setting. We describe the design and implementation of simulation in Residency Program as an introductory curriculum targeted at improving residents’ readiness for being
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As mentioned above‚ during the last negotiation simulation there were three groups or teams. Each team represented a South American country. For this exercise the country of Brazil‚ wanting more action and less declaration of political will‚ convened a working group consisting of three countries: Venezuela‚ Peru and Colombia. The sole purpose of generating these countries together was to generate a solution to water quality concerns. Cooperation was a key element within this negotiation‚ as working
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Supply and Demand Simulation ECO/365 Supply and Demand Simulation In the supply and demand simulation a neighborhood called Atlantis is given for the setting. Atlantis is a small city with open spaces‚ low population‚ and a low crime rate. There are plenty of sidewalks and street systems for easy access to the highway. The housing in Atlantis is detached homes and apartments. The supply and demand simulation consists of microeconomics and macroeconomics. The simulation presents shifts in the
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obvious option. In this study stand-alone second generation ethanol production from surplus sugarcane bagasse and trash is compared with conventional first generation ethanol production from sugarcane and with integrated first and second generation; simulations were developed to represent the different technological scenarios‚ which provided data for economic and environmental analysis. Results show that the integrated first and second generation ethanol production process from sugarcane leads to better
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the Corporate Scorecard 2.0 ACC 8110 – Professor Licata Balancing the Corporate Scorecard 2.0 is a discovery-based learning experience in a realistic context. It is an interactive simulation where the user must react to conditions and make decisions throughout the simulation. Overview of the interactive simulation environment: In “Welcome Aboard” Steve Tucker‚ chairman of GigaSoft (Sentra Software’s parent company)‚ introduces himself and discusses the learner’s mission as the new CEO of Sentra
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MKTG6020 Reflection on Simulation (Individual 30%) The important part of the simulation assignment is what you have learned from it. As such you will be required to reflect on the decisions you made and the outcomes. Some questions to help you structure and undertake this task are listed below‚ this is not an exhaustive list as they may be something in your experience that you feel is more important. You must provide rational for your decisions with reference to theory and explain what you
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