Corporate Social Responsibility Corporate Social Responsibility (CSR) by a company is seen through the public as a way of providing to the society through goodwill and donations. In actual fact‚ CSR means much more than that. (Hopkins 2007) defines CSR as “treating the stakeholder of the firm ethically or in a responsible manner”. To expand on what Hopkins mention‚ (Wan-Jan 2006) describes CSR as a combination of a business and ethical strategy. By not expecting anything in return when providing goodwill
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Importance of CSR in Inclusive Development Adit Grover Abstract Corporates are aware of the importance of CSR in the present scenario‚ but are not aware of the right kind of CSR activities which would lead to creating an impact in the lives of the people and capacity building. This study will try to bring out the importance of CSR activities to the corporates (Cause Related Marketing) and the role which it can play in brand enhancement. The focus would not only be on impacting lives of the
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The impact of perceived CSR initiatives on consumer’s buying behaviour: An empirical study Abu Bashar‚ Assistant Professor‚ Institute of Management Studies‚ Dehradun. ABSTRACT Although research into CSR and consumer behavior is still relatively young‚ there exists a growing interest in studying the links between CSR and marketing. The Indian consumers are now well aware that‚ in pursuing their business endeavors‚ companies now have to show more responsibility towards society and the environment
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Corporate Social Responsibility Written by Subin Han Introduction CSR (Corporate Social Responsibility) is a form of corporate self-regulation integrated into a business model. CSR has been an essential part in business management (Wood‚ 1991). People can find that the significance of CSR has been emphasized due to ‘social responsibility’ included in the 4 meeting agendas at 2010 G20 Business Summit. In addition‚ the CSR policy ensures its active compliance with the spirit of the law‚ ethical
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Corporate Social Responsibility (CSR). Some may debate that it decreases company’s profits by spending much money on CSR. However‚ according to Needle (2004)‚ ‘good’ CSR is also good for business‚ a firm could benefit from doing CSR. Thus‚ this paper aims to explain its importance. It begins with the definition of CSR and its four responsibilities‚ then presents how it influences a business and benefits it can bring. Finally‚ I am going to describe strategic CSR and discuss why firms have social
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relevant is CSR in todays business agenda? Corporate Social Responsibility is described as being a company’s ethical‚ economic‚ environmental‚ social and legal attitude towards its stakeholders in order to establish long-term success (Crane at el‚ 2008). These issues have come to have an important role in the running of a business in recent years. CSR was developed over a number of years and has been researched by professional economists. There are many arguments in favour of and against the CSR strategy
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touch” which consists of calling customers by name‚ making attentive‚ friendly contact and truly caring for the customers. In order to achieve perfection in customer service‚ a proper strategy that consists of many elements is required. Customer service can be achieve through a strategic integrated plan that consists of; listening to customers‚ defining superior service‚ setting of standards and performance measurement‚ examining company’s service cycle‚ hiring the right employees‚ training
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Chapter 1 Introduction The development of Integrated Reporting is designed to enhance and consolidate existing reporting practices‚ to move towards a reporting framework that provides the information needed to assess organizational value in the 21st century. The traditional reporting model was developed for an industrial world. Although it continues to play a valuable role with respect to stewardship of financial capital‚ it nonetheless focuses on a relatively narrow account of historical financial
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Corporate Social Responsibility (CSR ) in the field of business and in the case of Parker must take corporate social responsibility ‚ not only as a concept in business management ‚ but also as a foundation on which to settle the principles of corporate culture . This is because the industrial sector in which the company has to accept and assume a CSR that is necessary for the development of its core business. We could define Corporate Social Responsibility (CSR ) as the voluntary integration of
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(Bomannahalli) 2. Do you practice CSR in your Company? Yes No 5 0 100% 0% If Yes‚ When did you started practicing CSR? 1990 2000 2009 for long From last 3-4 years 3. Which CSR Initiatives do you follow? Worldwide Responsible Apparel Production (WRAP) Clean Clothes Campaign (CCC) Ethical Trade Initiate (ETI) Fair Labor Association (FLA) Social Accountability International (SAI) Worker Rights Consortium (WRC) Other 1 0 0 1 1 0 3 17% 0% 0% 17% 17% 0% 50% 4. Which CSR practices are most commonly followed
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