Hiroaki Aoki after coming to the US grasped quickly the importance of offering to customers something different from any other restaurant in the country. He was in New York‚ the city of Broadway shows. Theatre is what people come here for and to get theatrical experience with their lunch or dinner‚ what better one would ask for? Benihana also wanted to serve their food in authentic Japanese style in the environment where customer would feel that they are really in Japan and having Japanese dish. The
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Case study: Benihana of Tokyo Benihana of Tokyo has been very successful for the last 40 years since 1964. From a small restaurant‚ it has developed into a chain of themed restaurants. The success of Benihana has been attributed to the superb total quality management (TQM) process especially in maintaining the overall exotic ambience and the high quality food provided. All these strengths contribute to providing an unforgettable dining experience to its consumers and are reflected in their ability
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What is the Benihana concept? Rocky Aoki developed the Benihana concept by modifying the normal American dining experience from a job shop operation to a communal dining batch processing operation. The processing model is designed to make the process as efficient as possible‚ reduce scrap‚ minimize wait times‚ and wait times in queues and between processes to effective parts of the process itself. A customer enters the restaurant and is placed into the queue in preparation for processing.
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1. Prepare a detailed process flow diagram of a Benihana restaurant on a typical busy night. a) See exhibit 1- Benihana restaurant flow diagram 2. Describe the process flow diagram in detail and contrast it with that of a typical sit-down restaurant. a) See exhibit 2 – typical restaurant flow diagram b) Benihana is much like a typical restaurant in terms of the main process flow of the customers. The flow begins with hungry people entering the restaurant and ends with full/satisfied people
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restaurant which is an existing restaurant in Kato Paphos. Benihana is located near the sea‚ in the heart of one of the most popular tourist places for summer holidays in Paphos‚ Cyprus. It was set up in 2006 and had followed a successful track for almost seven years. However after the founder left the country‚ the restaurant remained closed until recently pending the completion of the obtainment of the estate from the ex owner. Benihana is an existing medium-sized restaurant with a fully equipped
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Module B: International operations management Case: Benihana of Tokyo Case Preparation: 1. 2. 3. 4. 5. What are the differences between the Benihana production process and that of a typical restaurant? Examine the production system in detail. (Try and draw a simple process diagram). What are the major design choices which generate operating efficiencies? What is the process flow at Benihana? How many customers can the restaurant process and what is this as cash flow? What role does the
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BENIHANA - CASE QUESTIONS / DISCUSSION _WHAT ARE THE DIFFERENCES BETWEEN THE BENIHANA PRODUCTION PROCESS AND THAT OF A TYPICAL RESTAURANT?_ The key difference was the way in which food was prepared. During the time period of the case Teppanyaki style dining was unknown in the United States. In this model‚ food was prepped table side by a chef instead of a kitchen in back. In this setup‚ customers were entertained with a "dinner show" and were able to see their (foreign/exotic) meal being prepared
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1) Sales and costs (percentages are relative to gross sales‚ unless stated otherwise) | Percentages | Dollars/yr | | Typical Restaurant | Typical Benihana Restaurant | Typical Benihana Restaurant | Gross Sales | 100% | 100% | $1‚300‚000 | Food Sales | 70-80% | 70% | $910‚000 | Beverage Sales | 20-30% | 30% | $390‚000 | Food cost‚ % of food sales | 38-48% | 30% | $273‚000 | Beverage cost‚ % of beverage sales | 25-30% | 20% | $78‚000 | Gross profit | 55-65% | 73% | $949‚000 |
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Marketing opportunities Executive Summary: BBQfun is one of Queensland’s specialty retailers. The BBQfun brand is synonymous with barbeque retailing and is built on the strong foundation of selling barbeques and outdoor lifestyle items to Queensland consumers since 2009. BBQfun’s product range is primarily focused on barbeques and outdoor lifestyle products‚ incorporating both local and important goods. BBQfun operates two stores in Queensland‚ one in Brisbane and one at the Gold Coast. BBQfun provides
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Marketing opportunities Executive Summary: BBQfun is one of Queensland’s specialty retailers. The BBQfun brand is synonymous with barbeque retailing and is built on the strong foundation of selling barbeques and outdoor lifestyle items to Queensland consumers since 2009. BBQfun’s product range is primarily focused on barbeques and outdoor lifestyle products‚ incorporating both local and important goods. BBQfun operates two stores in Queensland‚ one in Brisbane and one at the Gold Coast. BBQfun
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