Running head: CASE STUDY: THE PEPSI REFRESH PROJECT Case Study: The Pepsi Refresh Project Emily M. Kamischke Elon University 1 Author Note Emily M. Kamischke‚ Masters of Interactive Media‚ Elon University Correspondence concerning this article should be addressed to Emily Kamischke‚ ekamischke@elon.edu CASE STUDY: THE PEPSI REFRESH PROJECT 2 Abstract This study aims to describe the successes and failures of the Pepsi Refresh Project and corresponding implications for other corporate
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is on a steady march towards global competitiveness‚ improving defense capabilities and meeting up energy and environmental challenges amongst others. IT-ITeS sector in India‚ with the main focus on increasing technology adoption‚ and developing new delivery platforms‚ has aggregated revenues of USD 88.1 billion in FY2011‚ while generating direct employment for over 2.5 million people. Out of 88.1 billion‚ export revenues (including Hardware) has reached USD 59.4 billion in FY2011 while domestic
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This is an introductory case‚ and yet it introduces a powerful new approach for building an ABC model. Considerable theory is illustrated in how we build the Sippican time-driven ABC (TDABC) model. Also‚ the (B) case introduces an important link‚ previously recognized but not exploited‚ in how to embed an ABC model into the budgeting process‚ replacing line-item budgeting with an integrated‚ analytic approach. The case discussion provides insight and confidence about the feasibility of building a
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Chapter I Introduction CHAPTER I ABSTRACT “Financial performance of Kirloskar Pneumatic Co Ltd”. It is concerned with examining the profitability position of the company for a period of five years (2007-2012).The main objective of this study is to analyse the financial performance of the company by analysing the financial statements. Financial performance is analysed for capital adequacy‚ assets quality‚ management‚ earning quality and liquidity. Charts and tables are used for better
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Cost of Capital at Ameritrade What factors should Ameritrade management consider when evaluating the proposed advertising program and technology upgrades? Why? Mr. Ricketts believes that his role as CEO is to maximize shareholder value by accepting any project whose expected return on investment is greater than the cost of capital. Therefore‚ the main factors that Ameritrade management should consider are the expected return on investment for the project‚ and how this compares to the project’s
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into the Fahrenheit scale temperature just by using the Celsius to Fahrenheit conversion formulae. This project also uses 8051 microcontroller (AT89C51). Keywords— Celsius‚ Fahrenheit‚ ADC 2. INTRODUCTION A digital thermometer can be easily made by interfacing a temperature sensor to the microcontroller AT89C51. The temperature sensor used in the project is LM35. The LM 35 IC generates a 10mV variation to its output voltage for every degree Celsius change in
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Cost Accounting Role Cost accounting is valuable to an organization if it significantly improves the decision making process within the organization by providing accurate and timely input regarding the cost behavior in organizations. Generally based on standard accounting practices‚ cost accounting is one of the tools that managers utilize to determine what type and how much expenses is involved with maintaining the current business model. At the same time‚ the principles of cost accounting
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Cost of Production Fixed costs are those that do not vary with output and typically include rents‚ insurance‚ depreciation‚ set-up costs‚ and normal profit. They are also called overheads. Variable costs are costs that do vary with output‚ and they are also called direct costs. Examples of typical variable costs include fuel‚ raw materials‚ and some labour costs. An example Production costs Consider the following hypothetical example of a boat building firm. The total fixed costs‚ TFC‚ include
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International Conference on Computing and Control Engineering (ICCCE 2012)‚ 12 & 13 April‚ 2012 Automatic Street Light Intensity Control and Road Safety Module Using Embedded System Radhi Priyasree1; Rafiya Kauser.H2; Vinitha.E3; Gangatharan.N4 Department of ECE‚ RMK College of Engineering and Technology R.S.M Nagar‚ Puduvoyal-601206 radhipriyasree@gmail.com1; riyakulz@gmail.com2; vinithamaran@gmail.com3; n.gangatharan@yahoo.com4 Abstract This paper is aimed at creating safer roadways with intelligent
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Operations Management: Processes and Supply Chains‚ 10e (Krajewski et al.) Chapter 1 Using Operations to Compete 1) Operations management refers to the direction and control of inputs that transform processes into products and services. Answer: TRUE Reference: Operations and Supply Chain Management Across the Organization Difficulty: Easy Keywords: operations management‚ inputs‚ process‚ transformation 2) As a functional area of a business‚ Operations translates materials and services
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