in order to meet the long-term goals of the organization.” [Easey‚ 2009 p5] It’s essential for the Marketing and PR teams to understand the customers wants and needs as the industry relies on customer satisfaction which leads to brand loyalty‚ repeat purchases and ultimately profit. Therefore‚ if customer needs are not met‚ the business will not survive and thrive. Marketing and PR would identify this product as a market penetration strategy as Primark has already produced ranges of similar coats
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explores six articles on health information technology (HIT) and how this new trend of communication; although as it has its positive effects on quality of care‚ raises the ethical issue of patient confidentiality. This paper explores the fine line between communication and breaches in patient confidentiality‚ and the importance of a trusting nurse-patient relationship. Balance Between Communication and Confidentiality The advent of health information technology has opened up unique possibilities
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status of African Americans is being totally changed to positive roles in today’s society.
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ARTS AND ENTERTAINMENT: Art is that three-letter word which encompasses literally everything around us. The world we live in and everything in it that spells beauty‚ creativity and innovation‚ is a piece of art. The world itself is God’s creation‚ a piece of His art. We human beings‚ and everything ’living’ are God’s masterpieces‚ His works of art. And then there are miracles man created... his works of art. Forms of art are many...music‚ dance‚ drama‚ painting‚ pottery... and the list just goes
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The Role of Information Security Policy The Role of Information Security Policy The failure of organizations to implement a comprehensive and robust information security program can mean the untimely demise for some and costly setbacks for others. At the heart of information security is security policy. Without security policy there can be no security program. Without people‚ security policies would not exist. They would not be written‚ implemented‚ and enforced. Security policies and the
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Urban real estate information systems: the suppression of radical innovation. John S Kirkwood School of Environment & Development‚ Sheffield Hallam University E-mail: j.s.kirkwood@shu.ac.uk ___________________________________________________________________________________ John S Kirkwood Page 1 5/02/2003 Abstract Information and communications technologies are continuing to bring about significant changes in society. These changes may be viewed as the direct consequence of technological
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Elements. PR is skill oriented profession. Major elements are:- (a) Media relations. (b) Advertising and advertorials. (c) Audio-visual production. (d) Brochures. (e) Briefing papers. (f) Corporate identity. (g) Exhibitions and displays‚ (h) House journals‚ news letters and bulletins. (j) Photography. (k) Presentation‚ conference and seminars. (l) Research (public opinion). (m) Sponsorships. (n) Websites – internet‚ email communication in PR programme‚ PR TV‚ PR radio and PR film. 6
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I believe that advertisers shouldn’t alter photos that are of people. For the Nike’s photo‚ it’s giving the viewer false information but I don’t feel that someone would be upset or offended by it. I also believe that advertisers should disclose when their images have been altered. In the second article‚ according to Reimold‚ "Up to 24 millions people of all ages and genders in the United States suffer from an eating disorder." First of all‚ by altering images of people‚ it’s a lie and it
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RESIDENCE IN SINGAPORE FOR PROFESSIONALS‚ TECHNICAL PERSONNEL AND SKILLED WORKERS This application is an application for an Entry Permit under Regulation 4 of the Immigration Regulations Affix a recent passport-sized colour photograph of Applicant here This form may take you 20 minutes to fill in PART A – APPLICANT’S PARTICULARS (To be completed by Applicant) FOR OFFICIAL USE FIN No (if any) : I__I__I__I__I__I__I__I__I__I Identification Type and No. (for Malaysians only) New ID No. : l__l__l__l__l__l__I
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Measuring and improving corporate information technology through the balanced scorecard Wim Van Grembergen Rik Van Bruggen UFSIA (University of Antwerp) Prinsstraat 13 B 2000 Antwerp Belgium Contents: Abstract Introduction The BSC method Evaluation of corporate information technology with the BSC Applying the IT balanced scorecard IT balanced scorecard practice Conclusion: efficiency and effectiveness References Biographies Abstract The balanced scorecard (BSC) is a recently
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