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    PESTEL ANALYSIS OF EUROPEAN BREWING INDUSTRY Political * Government organising public events in order to make public aware about the effects of alcohol consumption on the health.  * Government is imposing restrictions on consumption of beer and alcohol products.  * If anyone is influenced by alcohol in doing crime they are fined with high penalty. This initiative taken by the government was one of the reasons that transformed the buying behaviour of European market. Though would be classified

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    EXTERNAL ENVIRONMENT ANALYSIS: - In the overall growth of the company external environment plays very crucial role. In this external environment there are several forces which affects company’s decision making policies very deeply and political‚ economic‚ social‚ technological‚ environmental and legal are those main forces (according to the pestel model). So we will analyse how these forces affects working and decision making of Maruti Suzuki. POLITICAL FACTORS: - As Maruti Suzuki is an automobile

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    International Journal of Production Economics‚ Vol. 43‚ Issue 1‚ pp 11-16 19Wernerfelt‚ B 15 Wilson‚ L. (2009). How to Implement Lean Manufacturing. New York: McGraw-Hill Professional Publishing. p. 29- 214. 13 Womack‚ J.P. & Jones‚ D.T. 2003‚ Lean Thinking: Banish Waste and Create Wealth in Your Corporation‚ Rev. edn‚ Free Press; Simon & Schuster‚ New York; London. [ 4 ]. Knorr‚ R.O. (1991). “Business Process Redesign: Key to Competitiveness”‚ The Journal of Business Strategy‚ Vol. 12‚ No. 6‚

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    Situation analysis and marketing planning.  The importance of the internal and external environment and their effect on the development and implementation of marketing planning is crucial and should be highly considered by any organisation wishing to be profitable in the increasingly competitive international marketing arena. Multinational companies that desire to prosper‚ should develop a coherent international marketing plan having‚ as a starting point‚the analysis of the environment. Based on

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    PESTEL ANALYSIS: A REPORT ON UNILEVER INTRODUCTION TO THE COMPANY The Fast Moving Consumer Goods (FMCG) environment is rapidly changing. Especially‚ the increasing popularity of line extensions seems to depend on advantages inherent in brand leveraging. FMCG manufacturers go into R&D in order to come up with the product that best satisfy consumers because customers become more critical about attaching themselves to a particular brand. They will also like to buy less expensive product due to current

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    Petals is a new emerging florist in New Delhi (India)‚ providing good quality flowers & flower arrangements. Petals is becoming a flower brand in both quality and designs provides one-stop solution for all flower requirements including roses‚ orchid‚ etc.‚ be it for daily or occasional gifting or for floral decoration in weddings‚ corporate events and individual parties. Buy and send flowers to your loved ones with exotic and exquisite flower arrangements delivered in New Delhi and nearby places

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    SWOT analysis and PEST analysis (Notes to accompany templates) The SWOT analysis is an extremely useful tool for understanding and reviewing the company’s position prior to making decisions about future company direction or the implementation of a new business idea. A SWOT analysis can be completed by an individual within the organization (provided they can take an overview of the current situation) but is often best completed in a team or group. The discussion itself is informative‚ and the quality

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    increase in prices of unhealthy food Two-pronged approach in policy in order to encourage healthy lifestyle Public health responsibility deal Traffic labelling scheme Technological GLOBAL Innovation on healthy-oriented chocolate confectionery UK: New formats rather than product innovation Development in packaging: smaller packaging‚ sharing bags‚ multi – purposes single bag Flavour extension Economic Economic growth up to 2013: Weakest in Western Europe Rapid in Asia Pacific and Latin America

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    PESTEL Analysis of MaCdonalds 1. OVERVIEW McDonald’s Corporation  is the world’s largest chain of hamburger fast food restaurants‚ serving around 68 million customers daily in 119 countries. Headquartered in the United States‚ the company began in 1940 as a barbecue restaurant operated by Richard and Maurice McDonald; in 1948 they reorganized their business as a hamburger stand using production line principles. Businessman Ray Kroc joined the company as a franchise agent

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    SWOT ANALYSIS ........................................................................................3 Internal Factors (Strengths and Weaknesses)......................................3 External Factors ( Opportunities and Threats).......................................4 PESTEL ANALYSIS .......................................................................................5 Understanding the purpose of Pestel Analysis ....................................5 Introduction to Pestel Analysis...

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