shop selling guitars‚ placed an advertisement which read ‘Special Offer: Edge Electric Guitar £10 (original price £1‚000) sold to the first 5 customers who send in their cheques.’ But on Tuesday‚ Guitar Heroes published an advertisement in the same newspaper saying that the special offer has been cancelled. Paul posted a letter responding to the advertisement and enclosing a cheque on Monday. He was one of the first five customers who sent in the cheque. Guitar Heroes received the letter with the cheque
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Essay on the Freedom of the Press Subrat Mangaraj The Press‚ as identified with Newspapers‚ wields immense power in a democratic society. Dickens has called the Press "the mighty engine". So great is its influence that some have called it the Fourth Estate. Napoleon used to say— "Your hostile newspapers are more to be feared than a thousand bayonets." For‚ the press forms opinions‚ shapes movements and controls policies through well-informed criticism. The most powerful autocrat is forced to
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the message. Ex: If a newspaper has a circulation of 3 lac HHs in the area covered‚ where the total # of HHs is 10 lac‚ then the newspaper coverage is said to be 30%. The above coverage does not indicate the actual audience size of the newspaper. This brings us the difference bet circulation & readership. Module 2 Media Planning & Strategy Chapter 20.2 Media Planning - 2 Circulation: Circulation refers to the total # of copies sold of a particular newspaper or a magazine. It applies
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widespread use of small models in the media has a connection with the increase of eating disorders and diet programs. Two national publishing companies collected a random series of articles that was published in women magazines‚ health reviews‚ and newspapers. The articles were based on eating disorders‚ body care‚ cosmetic surgery‚ and the lifestyles of fashion models. These articles were evaluated into two categories‚ one was used for general information and the other was detail information about the
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authors talk about the significance of written words and the negative effects that TV and pictures have on the world. In today’s society‚ the amount of time people spend on reading has declined which is clearly seen through “the 1.9% decline of newspaper circulation of 815 of the nation’s largest in 2005." Although the creation of the television itself was a huge phenomenon to the world‚ it created a huge dent on the critical thinking aspect of society. In news reporting through broadcasting‚ it
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Emergency period media In June‚ 1975‚ Indira Gandhi’s government declared a state of emergency and suspended civil liberties. Immediately after this declaration‚ the government tightened its controls on the Indian mass media‚ especially o n the newspapers which had reputations of being free and lively. During the Summer of 1975‚ as Indira Gandhi became increasingly more threatened by the mounting criticisms of her government‚ she declared a state of emergency. Immediately she took control of the
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Indian English-language daily newspaper. According to Audit Bureau of Circulations‚ it has the largest circulation among all English-language newspapers in the world‚ across all formats (broadsheet‚ tabloid‚ compact‚ Berliner and online). In 2008‚ the newspaper reported that (with a circulation of over 3.14 million) it was certified by the Audit Bureau of Circulations (India) as the world’s largest selling English-language daily‚ ranking it as the 3rd largest selling newspaper in any language in the world
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the third president of the United states‚ that‚ if man exercised reason‚ the majority‚ as a group would make sound decisions‚ even if individual citizens might not "Were it left to me to decide whether we should have government without newspapers or newspapers without government‚ I should not hesitate for a moment to prefer the latter. But I should mean that every man should receive those papers and be capable of reading them." This theory also states that people with opposing viewpoints will
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society too much exposure to television‚ computers‚ or magazines can lead to unhealthy effects. The media gives people a way to connect with one another through news updates or even social networking. Most everyone wakes up in the morning grabs the newspaper‚ computer‚ or flips on the television to educate themselves on the worldly happenings of that day.. Research has revealed that media is responsible for influencing a major part of our daily life. Media contribute to a transformation in the cultural
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Our media offers a platform for all political‚ social and economic policies and debates discussions. Consequently‚ media structure and its content define our democratic experience.it plays a role in molding our minds into the way we view and understand social and political and economic facets of life. Although‚ this can cause panic the most worrying issue could be a case where the media ownership is centralized. Suppose we have just few or single company controlling the information we obtain from
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