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    Brand and River Blindness

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    Stake for Vagelos as CEO and for Merck as a company in deciding whether to invest in Dr. Campbell’s idea Although Dr. Campbell’s idea of a drug (Ivermectin) that could cure River blindness was a path-breaking opportunity for Merck‚ the company was faced with a number of ethical‚ financial and moral issues that forced its CEO to undergo deep thought and contemplation before investing in this idea. * Feasibility: There were concerns about the use of this drug on humans and the potential adverse

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    Blindness plays a two-fold part in Sophocles’ tragedy “Oedipus the King.” First‚ Sophocles presents blindness as a physical disability affecting the auger Teiresias‚ and later Oedipus; but later‚ blindness comes to mean an inability to see the evil in one’s actions and the consequences that ensue. The irony in this lies in the fact that Oedipus‚ while gifted with sight‚ is blind to himself‚ in contrast to Teiresias‚ blind physically‚ but able to see the evil to which Oedipus

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    Blindness King Lear

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    work‚ King Lear‚ sight and blindness is a central theme that is seen throughout the entire play. This theme houses both literal and figurative meanings. In this tragedy‚ the idea of sight does not always necessarily refer to one’s inability to physically see‚ but rather the mental blindness they possess. This is accurate for both Lear and Gloucester; fathers who are unable to see their children for who they truly are. They lack the proper sight to recognize deception from reality: placing loyalty in

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    Change Blindness Study

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    Furthermore‚ change blindness has been detected in many other studies. In most cases‚ observers do not notice changes that are introduced‚ particularly when these changes occur during disruptions such a blank screen‚ a blink or an eye movement (Simons). Change blindness occurs whenever attention is diverted from the change signal. Additionally‚ changes to objects that are significant to the meaning of the scene or changes to visually distinctive objects are detected more rapidly than other changes

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    January 30‚ 2001 In the story of Oedipus the king‚ Sophocles beautifully demonstrates the imagery of sight versus blindness through the use of tragedy and ignorance. Oedipus is ignorant to his own incest‚ therefore causing the first instance of his blindness. The second instance of Oedipus’ blindness is the ignorance of his true parent’s identity. The third instance of Oedipus’ blindness is a literal one‚ in which he physically blinds himself after finding the body of his mother‚ or wife. Sophocles

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    Though at one point in time clinical scientists believed in only one model of abnormality‚ we now have six very different models. The original model of abnormality was‚ unfortunately‚ the product of cultural beliefs. But because no one model can be deemed complete on its own‚ competing models have since developed to strive for the comprehensive means for treatment. For example‚ the biological model and the psychodynamic model take very different approaches on understanding thoughts and emotions.

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    Merck and River Blindness

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    4…………………………………………………………………………………9 Section 1: Introduction and Situational Analysis Onchocerciasis‚ known as river blindness‚ is caused by parasitic worms that live in the small black flies that breed in and about fast-moving rivers in developing countries in the Middle East‚ Africa‚ and Latin America. The disease‚ if untreated causes extreme discomfort and eventually‚ blindness. In 1978‚ the World Health Organization estimated that over 300‚000 people were blind because of the disease and another

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    Color Blindness in Men

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    The term "color blindness" is also used to describe this visual condition‚ but very few people are completely color blind. (http://www.aoa.org) CVD is a genetic disorder in families that is passed down from parents to their children. (Evans‚ 2003 color is in the eye of the beholder pgs 4-5) people with dichromatic vision require only two colors of light‚ either red or green. Some 10 million American men—fully 7 percent of the male population—either cannot distinguish red from green‚ or see red

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    Merck and River Blindness

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    Merck and River Blindness (Onchocerciasis) In understanding the decision Merck made to donate medicines‚ we need to start by understanding the motivations and core values behind the company that undertook the actions. We can get some insight into these by examining and understanding their company mission statement: The mission of Merck is to provide society with superior products and services‚ innovations‚ and solutions that improve the quality of life and satisfy customer needs-to provide employees

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    This article is a compilation of historical events and speculation that provide the blurred lines between perception and truth. Neiberg refers to inattentional blindness in correlation to the way our mind perceives our own nation’s accomplishments and ideals. Inattentional blindness is the lack of attention to supposedly irrelevant information generally related to our visual perception; in the article’s context‚ this was our mind’s perception of the information we receive. The article states that

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