BUSINESS ADMINISTRATION CASE STUDY – NIKE CSR (page 70) 1. In referring to the opening profile and the closing for this chapter‚ discuss the challenges regarding corporate social responsibility that companies in the apparel industry face in its supply chains around the world? Answer: There are 5 challenges related to CSR: a. Lack of awareness and benefit of CSR In fact‚ many of companies have little knowledge about CSR. In some cases‚ companies may have a greater understanding of CSR
Premium Corporate social responsibility Management Business
top-selling product categories. Nike also offered shoes designed for outdoor activities like tennis‚ golf‚ soccer‚ baseball‚ football‚ bicycling‚ volleyball‚ wrestling‚ aquatic activities‚ hiking‚ and other athletic and recreational uses. Nike sold sports apparel‚ athletically inspired lifestyle apparel‚ as well as athletic bags and accessory items. Nike often marketed footwear‚ apparel and accessories in "collections" of similar design or for specific purposes. Nike also marketed apparel with
Premium Subsidiary Parent company Holding company
I. OVERVIEW about the investment fund (8 slides) 1. The concept and function of investment funds (2 slides) 2. Classification of investment funds (3 slides) a. Based on the mobilization b. Based on the capital operating structure (Căn cứ vào cấu trúc vận động vốn) c. Based on the structure and operation of the fund (Căn cứ vào cơ cấu tổ chức và hoạt động của quỹ 3. Organizational model (vi du thôi‚ làm English nhé) (1 slides) 4. Performance Evaluation Standard of Investment Funds (2 slides)
Premium Trigraph Investment Mutual fund
Nike: A Powerhouse Case Analysis Introduction Nike is a US based company founded in 1964 by Phil Knight and Bill Bowerman. Originally it was named as “Blue Ribbon Shoe” company‚ but in 1972 the founders changed the name to “Nike”. Now “Nike” is world’s number 1 supplier of athletic footwear‚ sportswear‚ apparel‚ accessories and etc. Its slogan “Just does it” and “Swoosh” are one of the most recognizable slogans
Premium Decision making
Just Buy It: Nike Advertising Aimed at Glamour Readers: A Critical Feminist Analysis Darin J. Arsenault & Tamer Fawzy. Tamara : Journal of Critical Postmodern Organization Science. Las Cruces: 2001. Vol. 1‚ Iss. 2; pg. 63-76‚ 14 pgs Abstract (Article Summary) The growing popularity of women ’s sports has helped steer fitness companies such as Nike to carefully craft advertising messages aimed at women. The current study assessed Nike ’s marketing campaign in Glamour‚ a popular consumer magazine
Premium Advertising
Nike Project Report Mridul Jain‚ Krishore Veerasekar‚ Ziad Ahmed Table of Contents ABOUT NIKE 1 Description of Nike 1 MAJOR EVENTS 2 Acquisition 2 Divestitures 2 STRATEGY 2 Advertising 2 NIKE’S FINANCIAL RATIOS 3 Liquidity or Working Capital 3 Current Ratio 3 Quick Ratio 3 Working Capital 4 Efficiency and Asset Management 5 Total Asset Turnover 5 Fixed Asset Turnover 5 Days Sales Outstanding 5 Debt Management 6 Total liabilities to Total Assets 6 Long-Term Debt to Capital 6 Times Interest
Premium Stock market Stock Weighted average cost of capital
Globalisation a11d Nike GLOBALISATION Globalisation is the growing relations of international markets and it involves the economic activity in the production of goods and services among countries. It involves aspects such as growth and productivity‚ employment and skills wages and unequal distribution in wages both internationally as within a country. Hence‚ the belief that globalisation leads to growth is present all over both the works of Friedman and Norberg‚ but can be illustrated by a quote
Premium Globalization Economy of the United States Industrial Revolution
Product: The product that I am choosing to write about is the Nike LunarGlide +3 running shoes. (a) List the typical stages of consumer buying process as discussed in the textbook. The typical stages of consumer buying process include need recognition‚ information search‚ the evaluation of alternatives‚ purchase decision‚ and post purchase behavior. Need recognition occurs when the buyer realizes they have a problem or need which is triggered by either internal or external stimuli. [1] The
Premium Athletic shoe Footwear Shoe
Case Study Nike: The Sweatshop Debate MGT/448 November 2010 Case Study Nike: The Sweatshop Debate Nike was established in 1972 by Phil Knight. This marketing company is famous for their athletic shoes and apparels sold in some 140 countries (Hill‚ 2009‚ p. 154). Nike does not manufacturer any of these products they only design and market them. These products are manufactured in other countries such as Vietnam‚ Indonesia‚ and China‚ where the cost of labor is low. For years Nike has had
Premium Nike, Inc. Michael Moore Sweatshop
company. Nike was founded in 1970 is today’s top shoe company. Nike serves people of all ages regardless of gender; they can service all your needs. From shoes‚ to clothes‚ to accessories‚ Nike has been an innovator in the global shoes business. This is why it is the leading brand in the shoe business over Adidas and Reebok. Bill Bowerman‚ a University of Oregon field coach‚ and Phil Knight‚ a middle-distance runner from Portland who attended Oregon in 1955‚ were the visionaries behind Nike. Bowerman
Premium Nike, Inc. Athletic shoe Bill Bowerman