NIKE INC. INTERNATIONAL MANAGEMENT CHIARA RÖHL INHALT • • • • • • • 1. DATEN/FAKTEN NIKE INC. 2. INTERNATIONALISIERUNGSPROFIL 3. EPRG EINORDNUNG 4. STRATEGISCHEN GESCHÄFTSEINHEITEN 5. PROZESS INTERNATIONALISIERUNG 6. PLANUNGEN/ VORSCHLÄGE 7. BEWERTUNG DURCH MEDIEN 1. DATEN/FAKTEN NIKE INC. SPORTARTIKEL INDUSTRIE GRÜNDER PHIL KNIGHT‚ BILL BOWERMANN ONITSUKA TIGER/ ASICS 1957„BLUE RIBBON“ BEAVERTON/ OREGON $20‚9 MRD UMSATZ ; 34.400 MA IN 2011 CEO MARK PARKER 2. INTERNATIONALISIERUNGSPROFIL
Premium
Introduction …..……………………………………………………….. Page 3 Nike history ….………………………………………………………... Page 3-4 Marketing ….…………………………………………………………. Page 4-6 Nike factories ………………………………………………………….. Page 6 Nike financial results ………………………………………………….. Page 7 SWOT analysis …………………………………………………………. Page 8 Conclusion ……………………………………………………………… Page 9 Bibliography…………………………………………………………….. Page 10 Nike – Just do it Today Nike is a multinational corporation and also the leading
Premium Nike, Inc.
NIKE Part 1: Organizational Analysis 2/6/2013 NIKE Part 1: Organizational Analysis Table of Contents Executive Summary 3 Overview and History 4 Organizational Strategies and Innovation 5 Organizational Design and Effectiveness 6 Competitors 7 Organizational Structure 7 Board of Directors: 8 External Environment 9 Opportunities 9 Threats 9 Internal Environment 10 Strengths 10 Weaknesses 11 Competitors 11 Nike Products and Services 12 Information Technology
Premium Nike, Inc.
different market sectors‚ whereas‚ Nike is an international brand almost known by every man‚ women and child in the world. Nike was founded a little later than Tesco in 1962 by Bill Bowerman and Phil Knight. For this assignment I am required to produce a detailed report on two contrasting medium/large sized organisations. My two chosen organisations are Nike and Tesco who I have briefly described above. Both Nike and Tesco are two contrasting business in the business world. They both are very successful
Premium Hypermarket Tesco
or girl. While others exercise to lead a healthier lifestyle. Whatever the motivation is for working out there are certain basic concepts of fitness that should be thoroughly understood before beginning any type of physical activity. There are three basic divisions of fitness: Health Fitness‚ Motor-performance Fitness‚ and Cosmetic Fitness. “ Health Fitness is important for the prevention and remediation of hypokenetic diseases‚ … also focuses on strength and flexibility.” ( Siedentop
Premium Exercise Physical exercise Strength training
History of Nike Nike‚ who currently ranks as 136 in the fortune 500 for America’s largest corporations‚ has come a long way since its humble beginning of in the 1960’s. Founded by visionaries Bill Bowerman and Phil Knight who at the time had no clue how much of an impact this footwear would make in the marketing world. Bill Bowerman was a track and field coach at the University of Oregon with enormous amount of knowledge on athletics and was always looking to help his players maintain the advantage
Premium Bill Bowerman Nike, Inc. Oregon
Business Ethics 2010 Nike This paper analyzes the commitment to Nike’s internal and external stakeholders. Their marketing operations‚ corporate social performance‚ special interest groups‚ as well. Stephanie Wallace Nike Inc takes pride in being an ethical company. Nike places their responsibility to their stakeholders‚ internal and external‚ at the top of their priority list. They expend great of time‚ money‚ and resources to ensure that they are fulfilling their ethical duty
Premium Business ethics Ethics Corporate social responsibility
Physical fitness has been defined as a set of attributes or characteristics that people have or achieve that relates to the ability to perform physical activity.The above definition from Physical Activity and Health: A Report of the Surgeon General is the most common currently used definition of physical fitness. It was originally used by Caspersen and has been used extensively. An alternative definition by Howley and Frank that provides additional descriptive information is: Physical fitness is a state
Premium Exercise
New International Business Perspectives on Pakistan Omar J. Khan I Lyn S. Amine Executive Summary What image comes to mind when one thinks of Pakistan? Prior to the attacks of September 11‚ 2001‚ and the subsequent invasion of Afghanistan‚ many businesspeople had little information about this ancient land. Recently‚ Pakistan has come to the world’s attention as a powerful ally in the U.S.-led war against terrorism. Situated at the crossroads of the Middle East‚ Southeast Asia‚ China‚ and
Premium Pakistan Partition of India
BUSINESS ETHICS AND CORPORATE GOVERNANCE ASSIGNMENT-2 NIKE’S LABOR PRACTICES SUBMITTED TO: SUBMITTED BY: MS. SHIVANI RAHEJA Aishwarya Makkar 50209 Akash Sehra 50211 Aman Gandhi 50217 Anadita Mittal 50219 BBS 3FA CASE SUMMARY & HIGHLIGHTS Formation of Nike In 1958‚ Phil Knight came realised the need of a good American running shoe and started working on his idea. In 1964‚ he along with Bowerman formed
Premium Labour relations Business ethics Human rights