"Nike media objectives" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 12 of 50 - About 500 Essays
  • Powerful Essays

    Nike Report

    • 13330 Words
    • 54 Pages

    Executive Summary Introduction This report will discuss in detail‚ the athletic footwear industry‚ and all aspects of its operations. It will focus on Nike‚ the industry’s leader‚ and a selected few of its competitors; Adidas-Salomon and Reebok‚ Sketchers‚ and K-Swiss. A brief overview of Nike and its competitor’s company profiles‚ brand portfolios‚ and current developments will provide an understanding that leads to an analysis of the external environment. This analysis further discusses

    Premium Athletic shoe Nike, Inc.

    • 13330 Words
    • 54 Pages
    Powerful Essays
  • Powerful Essays

    Nike Case

    • 1142 Words
    • 5 Pages

    we used market value based on the share price of Nike on July 5‚ 2001and number of shares outstanding‚ which resulted in the weights of debt and equity of 10.2% and 89.8% respectively (see Exhibit 2). Cost of Debt: Cost of debt was calculated by Ms. Cohen by finding the historical interest rate of 2.7% and tax rate of 38%. We agree with her estimation of the tax rate of 38%‚ but calculated a cost of debt of 7.17% based on the market price of Nike bonds and finding their yield to maturity (see Exhibit

    Premium Stock Weighted average cost of capital Financial markets

    • 1142 Words
    • 5 Pages
    Powerful Essays
  • Powerful Essays

    Nike Analysis

    • 1992 Words
    • 8 Pages

    Company Evaluation Project Of Nike Corporation Submitted By: Steven Ritter May 10‚ 2007 Financial Analysis Description of Company History Nike Corporation has become one of the most competitive sports and fitness companies worldwide. Two runners‚ Bill Bowerman and Phil Knight‚ from a small town in Oregon embarked upon the business with a handshake agreement. The enterprise began in January of 1964 with the introduction of Blue Ribbon Sports. In 1966 the handshake between

    Premium Financial ratios Financial ratio Nike, Inc.

    • 1992 Words
    • 8 Pages
    Powerful Essays
  • Good Essays

    Nike, Underarmour

    • 505 Words
    • 3 Pages

    (13% today w/ first clean slate in FY14)‚ international presence (step-back before forward)‚ and square footage growth opportunity at Outlets as leases (typically 5 year) come due. In other words‚ growing pains. Boss also started coverage of Nike Inc. (NKE)‚ giving the company a Hold rating and a $100 price target‚ a touch above today’s $99 share price. He touts Nike’s best-in-class position in its category and also points favorably to its balance sheet: With annual free cash flow generation

    Premium Stock market Stock Free cash flow

    • 505 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Nike Csr

    • 3511 Words
    • 15 Pages

    Nike CSR Corporate social responsibility can be defined as the "economic‚ legal‚ ethical‚ and discretionary expectations that society has of organisations at a given point in time" (Carroll and Buchholtz 2003‚ p. 36). The concept of corporate social responsibility means that organizations have moral‚ ethical‚ and philanthropic responsibilities in addition to their responsibilities to earn a fair return for investors and comply with the law. A traditional view of the corporation suggests that its

    Premium Corporate social responsibility Social responsibility Business ethics

    • 3511 Words
    • 15 Pages
    Powerful Essays
  • Good Essays

    nike sweatshops

    • 998 Words
    • 4 Pages

    CASE STUDY Q1. What could Nike as a particular Company do to ensure that their associate contract manufacturers‚ all over the world comply with minimum standards of corporate governance in their factories‚ even before they were engaged? Ans1. Nike company should deliver a legal enviironment to the manufacturing factories with which the company is carrying out its contaracts all over the world inorder to support these factories to be able to encourage the ecnomic activity all over the world which

    Premium Management Manufacturing

    • 998 Words
    • 4 Pages
    Good Essays
  • Better Essays

    The Brand Nike

    • 537 Words
    • 3 Pages

    people hear the name Nike they think of great footwear‚ quality apparel and top of the line athletic merchandise. People wear the Nike swooshes with pride‚ thinking what they are wearing will improve their own personal athletic goals‚ or simply boost their self-confidence. People also purchase the Nike brand because they relate it with so many of the athletes who Nike endorses. People like LeBron James‚ Tiger Woods‚ Maria Sharapova‚ and Michael Jordan. These athletes wearing the Nike sign‚ was what really

    Premium Nike, Inc. Bill Bowerman

    • 537 Words
    • 3 Pages
    Better Essays
  • Good Essays

    Planning of Nike

    • 381 Words
    • 2 Pages

    The mission statement of Nike is to bring inspiration and innovation to every athlete in the world. Planning is to select goals and ways to attain them. Nike has a strategic plan that a company needs in order to succeed at anything. The manger is taking actions in terms of strengths and opportunities. Besides‚ Nike needs to set goals and determine the best way to overcome weaknesses and threats for the company. The strengths for the Nike’s company will be strong at research and development and it

    Premium Product differentiation Strategic management Strategic planning

    • 381 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    Nike and Addias

    • 407 Words
    • 2 Pages

    Nike and Adidas Both Nike and Adidas are sportswear companies that goods throughout many parts of the world are very popular and have been the top two leading sport companies in the sport industry; as a result‚ people have to compare and contrast which product proper for them. The aim of this essay is to compare and contrast these two companies in terms of company’s background‚ products and price‚ and sponsorships and marketing. Firstly‚ background of Nike company and Adidas company have different

    Premium Adidas Nike, Inc. Adolf Dassler

    • 407 Words
    • 2 Pages
    Satisfactory Essays
  • Better Essays

    Nike Anaylsis

    • 728 Words
    • 3 Pages

    Name Institution: Course: Date: Financial Statement Analysis for Nike Nike Corporation released its financial statement for the year ended May 2014. Nike Inc. is a sports apparel manufacturing firm with diverse interests all over the world. The financial statements suggest a strong company whose stocks are not undervalued‚ but with the potential of exploding higher having shown sustained strengths when the Europe‚ American‚ and Chinese economies were at the brink of disaster. Despite sustaining fluctuations

    Premium Generally Accepted Accounting Principles Balance sheet Income statement

    • 728 Words
    • 3 Pages
    Better Essays
Page 1 9 10 11 12 13 14 15 16 50