in 2005 Nike returned to report its social and environmental practices. It said that staffs and employees work in a poor environment .Between 25% to 50% of its employees and staffs in the region restrict access to toilets and drinking water during the workday. Besides ‚ a lot of staffs have to work for extra hours per week and wage level is lower than other industries. These kind of social and environment issues not only happen in Nike ‚but also in many other industries. However ‚ Nike start to
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difficult but not impossible; it just requires some hard thinking and some hard decisions. Where are the leaders with the vision to take up the challenge?"1_ The keywords in the above excerpt are "workers"‚ "solutions"‚ "leaders" and "challenge". Nike Inc.‚ the world _LEADER_ in the athletic footwear‚ apparel‚ equipment and accessories for sports and accessories for sports and fitness enthusiasts2‚ faces today the _CHALLENGE_ of finding appropriate _SOLUTIONS_ to the sweatshop conditions for the
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CASE 9 Daryl Benson NIKE: Managing Ethical Missteps—Sweatshops to Leadership in Employment Practices Phil Knight and his University of Oregon track coach Bill Bowerman founded Blue Ribbon Sports‚ later renamed Nike‚ in 1964. The idea‚ born as a result of a paper written by Knight during his Stanford MBA program‚ was to import athletic shoes from Japan into the U.S. market otherwise dominated by German competitors Puma and Adidas. The company initially operated as a distributor for
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NIKE CORPORATE SOCIAL RESPONSIBILITY REPORT Introduction Background: Nike is the leading company in sports and fitness fields and located near Beaverton‚ Oregon (CSRwire‚ 2012). In 1998‚ The New York Times exposed that Nike paid workers in China and Vietnam less than two American dollars a day. The aim of this report is to search how Nike response Corporate Social Responsibility (CSR). Theory: There are five dimensions of corporate social responsibility: physical environment‚ social (community)
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The global financial meltdown uncovered many social norms previously unimagined. The number of people who lost their jobs due to the financial situation is appalling. Interestingly‚ this does not mean that multi-national corporations are necessarily suffering. Most of the established companies with branches all over the world took the excuse of the financial breakdown to benefit. All of a sudden‚ it was okay to lay off people on the pretext of financial gloom. This means that a few people were benefiting
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NIKE Social Responsibilities in Southeast Asia Contents Introduction 1 Thesis 1 Key Topics 2 Topic 1 2 Topic 2 4 Topic 3 6 Conclusion 8 Reference Page 9 Figure 1: From NIKE’s FY1999 through FY2013 their Gross Profit has more than tripled‚ from $3.51B to $11.55B. 2 Figure 2: The original prototype Nike running shoe with the waffle tread pattern. This was the first of many innovations for the company. 3 Figure 3: Nike manufacturing facility in Vietnam. The employees work 10 hrs a day 6 days a
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Nike Corp Company Social Responsibility Activities Corporation Nike is a global supply chain with a complex network that directly connects the globe consumers‚ buyers‚ supplies‚ workers and communities. I believe that everyone of it has a powerful opportunity to create positive economic. In the center chain‚ there is more female worker who just steps in to the working environment‚ having poor education‚ living against backdrop of poverty. Nike had set targets to them which are relating to excessive
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Corporate Social Responsibility at Nike‚ Inc. Overview of Policies and Activities CSR Structure In its approach to social responsibility‚ Nike groups initiatives into six separate categories: reducing waste‚ cutting energy‚ slashing water use‚ rejecting toxins‚ supporting communities‚ and empowering workers.1 Each of these initiatives carries three types of goals: an aim‚ a target‚ and commitments. The aim consists of the overall vision of that segment‚ while the
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NIKE‚ INC. SOCIAL RESPONSIBILITY AUDIT BY: NIKE’S MISSION STATEMENT To bring inspiration and innovation to every athlete in the world. NIKE’S CORPORATE RESPONSIBILITY MISSION We must help the company achieve profitable and sustainable growth. We must protect and enhance the brand and company. In the corporate world‚ companies have a responsibility to act in ways which go beyond the aspect of making money. The movement of Corporate Social Responsibility has grown
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Carroll’s corporate social responsibility pyramid (CSR) has been widely used by top management and journals to better define and explore CSR. The different components in the pyramid help managers see the different types of obligations that society expects of businesses. It is easily understandable and simple. However‚ the new challenges faced by corporations in the 21st century have warranted a re-examination of Carroll’s pyramid. Carroll’s CSR PyramidCarroll’s four part CSR pyramid depicts the economic
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