NIKE Executive Summary Nike Inc. founded in 1962 by Bill Bowerman and Phil Knight was first named Blue Ribbon sports. Their goal was to distribute high quality Japanese athletic shoes to American consumers in an attempt to compete with Germany’s domination of the athletic wear at that time (Adidas and Puma). Nike manufactures and distributes athletic shoes at every marketable price point to the global market. More than 40% of sales come from athletic apparel and sports equipment
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50219 BBS 3FA CASE SUMMARY & HIGHLIGHTS Formation of Nike In 1958‚ Phil Knight came realised the need of a good American running shoe and started working on his idea. In 1964‚ he along with Bowerman formed an athletic shoe company and called it Blue Ribbon Shoe (BRS) company. In 1971‚ they developed a distinctive trademark and a new brand name and this is how Nike came into existence. Exceptional economic performance Nike grew at an amazingly fast pace with profits growing from $10 million
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NIKE Part 1: Organizational Analysis 2/6/2013 NIKE Part 1: Organizational Analysis Table of Contents Executive Summary 3 Overview and History 4 Organizational Strategies and Innovation 5 Organizational Design and Effectiveness 6 Competitors 7 Organizational Structure 7 Board of Directors: 8 External Environment 9 Opportunities 9 Threats 9 Internal Environment 10 Strengths 10 Weaknesses 11 Competitors 11 Nike Products and Services 12 Information Technology
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looking for a way to cut costs and increase profits. Many companies that manufacture clothes use sweatshops‚ which allow for cheap labor costs and few rules controlling working conditions and overtime regulations. Many clothing and footwear companies have been linked to these sweatshops‚ where the working conditions are so bad that in some cases the workers will commit suicide at work. Sweatshops will usually exist in countries that have few laws in place that protect the workers or the environment
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SWEATSHOP LABOUR ARGUMENT AND THE PRINCIPLE OF COMPARATIVE ADVANTAGE ASSIGNMENT NO 2 RIZWANA MASOOD F11MB001 SWEATSHOP: INTRODUCTION & BRIEF HISTORY Sweatshop labor is a negative term that is used for the working environment that is very difficult and dangerous to work in. It is a shop or factory in which employees work for long hours and get very low pay and they work under extreme poor conditions. The shop or factory that violates more than 2 labor laws is a sweatshop
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particular is the use of cheap foreign labor‚ forcing people to work in sweatshops to aid in making more money. Sweatshops are defined as a factory or workshop‚ especially in the clothing industry‚ where manual workers are employed at very low wages for long hours and under poor conditions. In 1996‚ after Charles Kernaghan and the National Labor Committee revealed that Kathie Lee Gifford’s
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getting any of these basic benefits. Most of the sweatshops are paying less to the female
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Introduction When the discovery of sweatshop practices and human rights exploitation surfaced in the 1990s‚ Nike was forced to review and change its operations in order to please the expanding group of conscientious customers who are concerned with the conditions under which the products are manufactured (Suehle‚ 2011). The pressure for change resulted in Nike’s decision to integrate corporate and social responsibility (CSR) into its business operations. Since then‚ Nike has acknowledged the importance
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Sweatshops are manufacturing workplaces which treat its workers inhumanely‚ paying low wages‚ imposing harsh and unsafe working conditions‚ demanding levels of performance that are harmful to the workers and child labour. These are generally formed in developing nations and third world countries where the cost to employ labour is far cheaper than the cost to employ capital. Even though they are extensively used in most industries‚ they are infamous for their exploitation in the garment industry.
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threat‚ but when you migrated to a new place at the beginning was not always easy. The sweatshops are not provided with a standard working environment to the workers‚ low wages and hire child labor. Some may say people who are working in the sweatshops is a threat because behind the sweatshops are controlling by the super brands; but they usually don’t solve problems and try to ignore them. However‚ those sweatshops are not a threat‚ for instance‚ if the workers don’t like the working place they can
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