Nike: A Multinational Company in China Nike is one of the largest athletic shoe brands in the world and sells millions of shoes and clothing each year. The company was founded on January 25‚ 1964 by a University of Oregon track athlete Philip Knight and his coach Bill Bowermanas. It was first named Blue Ribbon Sports and it officially became Nike‚ Inc. on May 30‚ 1978 (Nike). As a multinational company‚ it operates retail stores domestically and overseas and all of the products it sells are manufactured
Premium Athletic shoe Nike, Inc. People's Republic of China
generated to bring forth the idea of women being viewed more equally. This piece of art was the Nike Swoosh. The Nike Swoosh‚ created by Carolyn Davidson in 1971‚ was an influential part of the American Feminist Movement in the 1960s and 70s because it’s development was inspired by the need for a representation of feminine strength and to impact a better future for women through opportunities. The Nike Swoosh epitomizes the American Feminist Movement because its creation was influenced by current
Premium Feminism
of approach addresses further logical reasoning‚ compared to subjectivist sense of defining and identifying social problems claims that “issues become problems once society sees or decides they are harmful” (Lecture: “Defining Social Problems”). Objective method seeks a link between certain social problems‚ like in the lecture‚ it gives an example of health and obesity. Critics argue that people with obesity is harming condition as they cost society millions of dollars in health care expenditures
Premium Scientific method Sociology Psychology
Why are objectives so important and how do we define and refine them? Objectives can be defined as a mission‚ purpose‚ or standard that can be reasonably achieved within the expected timeframe and with the available resources. In general‚ an objective is broader in scope than a goal‚ and may comprise of several different goals. Objectives are the most basic planning tools underlying all planning and strategic activities. They serve as the basis for policy and performance appraisals‚ and act as
Premium Management Strategic management Marketing plan
SMART Objective Gu langyu is located in the southwest to the Xiamen Island .Famous for it’s Beautiful scenery.In 2011‚this scenic spots received 20000 visitors per day.During the long vacation‚the number of tourists as high as 100000.A large number of tourists‚ which caused serious environmental pressure‚ produced a lot of rubbish everyday‚ destroyed historical relics ‚damaged the local people living environment .These problems must be settled as soon as possible. Specific:Comply with the
Premium Time Management
STRATEGIC OBJECTIVES Increased market share. Higher quality products to enhance the positioning. Lower costs relative to key competitors. Broader lines and attractive products consumer. Better service to customers. Loyalty or addition of new clients TYPES OF STRATEGIES Segmentation and Positioning Basic Competitive Strategies Porter Growth Strategies Strategies against the competition Launching new products PORTER COMPETITIVE BASIC STRATEGIES Competitive advantage
Premium Marketing Cost Economics
jensen shoes case study Jensen Shoes is an American company specializing in athletic and casual shoes for adults and children • Chuck Taylor is the Director of Strategic Marketing and Jane Kravitz’s boss • Jane Kravitz is one of 3 Strategic Product Managers and Lyndon Twitchell’s boss • Lyndon Twitchell was assigned to work on Jane’s team‚ and was given two strategic objectives to complete • In addition to two strategic objectives‚ Twitchell was assigned a third project on environmental issues
Premium Management Vice president Time
Organisational Appraisal of Nike with its competitiors Ratios (Summary) -NIKE Nike Inc.‚ liquidity ratios | May 31‚ 2012 | May 31‚ 2011 | May 31‚ 2010 | May 31‚ 2009 | May 31‚ 2008 | May 31‚ 2007 | Current ratio | 2.98 | 2.85 | 3.26 | 2.97 | 2.66 | 3.13 | Quick ratio | 1.82 | 1.94 | 2.32 | 1.93 | 1.68 | 2.07 | Cash ratio | 0.97 | 1.15 | 1.53 | 1.05 | 0.84 | 1.10 | Source: Based on data from Nike Inc. Annual Reports http://www.stock-analysis-on.net/NYSE/Company/Nike-Inc/Ratios/Liquidity#Ratios-Summary
Premium Financial ratio Supply chain management 1916
Nike‚ Greek Goddess of Victory In Greek mythology‚ Nike was a goddess who personified victory. She was the beautiful goddess of strength. Her great speed enabled her to be victorious. This is why she is also known as the Winged Goddess of Victory. Nike is the daughter of Pallas‚ a Titan and Styx. She had three brothers‚ Kratos (Strength)‚ Bia (Force)‚ and Zelus (Zeal & Jealously). Nike is seen with wings in most statues and paintings. Her symbols include a wreath or sash to crown a victor‚
Premium Greek mythology Athena Zeus
Stephanie Hernandez Ethics HU 357 August 3‚ 2013 Nike’s Code of Ethics Matter of Respect: Nike knows that people perform best in a work environment free from unlawful harassment and discrimination‚ and we want to be sure that harassment and discrimination of all types do not occur at Nike. To that end‚ Nike’s policy prohibits discrimination and harassment‚ seeks to prevent harassment and provides employees with an effective complaint process. Employees must take care to treat other the
Premium Occupational safety and health Environment Law