in 1962‚ Nike‚ formerly known as Blue Ribbon Sports‚ is a major publicly traded sportswear‚ footwear‚ and fitness equipment manufacturer based in the US. The company’s main focus was to provide high quality running shoes designed by athletes for athletes. By moving the manufacturing abroad‚ Phillip Knight (Founder)‚ believed that the shoes could be sold at competitive prices (Kotler & Keller‚ 2012‚ p.29). In order to market the brand to the public and create a cult like following‚ Nike signed up
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ACFI3214 Audit and Assurance Lecture 14 (Week 18): Audit Procedures to Verify Inventories Instructions 1 Read pages 1 and 2 of today’s handout down to The Importance of Inventory in Financial Statements (4 minutes) 2 ACFI3214 Lecture 14 (Week 18) Overheads The Importance of Inventory in FS Where year end inventory is incorrect: GP‚ operating profit and PBT all incorrect Profitability %s incorrect Tax charge incorrect EPS incorrect Current assets‚ total assets
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Nike Case Study The US-based Nike Corporation announced that it had generated profits of $97.4 million‚ around $48 million below its earlier forecast for the third quarter ended February 28‚ 2001. The company said that the failure in the supply chain software installation by i2 Technologies3 was the cause of this revenue shortfall. This admission of failure also affected the company’s reputation as an innovative user of technology. The supply chain software implementation was the first part of
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Completing the Audit Concepts: Nature of a balance sheet approach to the audit & implications for auditing the income statement * Obtain sufficient‚ competent‚ evidential matter for all balance sheet accounts * Note that if all balances are fairly stated‚ and the balance sheet balances‚ then Retained Earnings must be correct * If Retained Earnings is correct‚ then the Income Statement’s net income cannot be materially in error * Therefore‚ less work is done auditing the income
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Sarbanes-Oxley Act of 2002 Mariea Pack-Elder‚ ACC 561 November 24‚ 2014 George Bray Avoiding Future Frauds with the Sarbanes-Oxley Act It is clear that the establishment of the Sarbanes-Oxley (SOX) act in 2002 was specific to reducing future financial fraud and imposing criminal penalties for publicly traded companies. What is not clear is whether or not the act has proved to be successful in its implementation and governance. The establishment of the act and subsequent amendments are intended
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Professor Gregory F StiberBy: Brizaida Ribalta‚ Jessica Halsey and Shereen Hijazi | Nike‚ Inc. | Marketing Plan Project | Nova Southeastern University H. Wayne Huizenga School of Business & Entrepreneurship Assignment for Course: | MKTP 5005 – Introductory Marketing | Submitted to: | Gregory F Stiber | Submitted by: | Brizaida Ribalta‚ Jessica Halsey‚ Shereen Hijazi. | | | | | | | | | Date of Submission: August 30th‚ 2012 Title of Assignment: Term Project
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INTRODUCTION Audit Planning and reporting Auditing planning and reporting are two critical stages in whole audit Cycle. Audit planning is before beginning of field work and reporting is last Stage in bank audit Good planning leads to effective Reporting Planning (also called forethought) is the process of thinking about and organizing the desired activities required to achieve a desired goal. Planning involves the creation and maintenance of a PLAN. As such< planning is
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This article "Hitting the Wall" describes the ways in which international labor policies hurt Nike‚ a company that was once prospering and a model of efficiency. The article begins by describing Phil Knight’s‚ the CEO of Nike‚ strategy to outsource all manufacturing. He then wanted to use this money saved through outsourcing and use it towards marketing and endorsements with athletes. Nike began by using manufacturers in Japan‚ switching to South Korea and Taiwan when costs rose to high. Now a large
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companies Nike and Adidas in athletic footwear industry. One of the most popular products is selected from each of the company to investigate. The report is conducted by analysing detail into the athletic footwear industry and both companies’ background‚ macro and micro environment forces‚ market segmentation‚ target markets‚ targeting strategies and position strategies. Many secondary researches which will be in the appendices to are done to finish the report. The results show that Adidas and Nike have
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COMMUNICATIONS AUDIT I. Definition Communications Audit is a study to analyze the productivity of companies that allocate a large budget and work energy for their marketing communications and image building as well as those companies that are planning an IPO. II. Measurings covered by the audit The most important feature of a Communications Audit is that it can measure qualitative as well as quantitative values. The items that can be measured are: · Precision of the implementation
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