Case Study: E-recruitment gets Nike on track Posted by HR Zone in Strategies on Thu‚ 09/12/2004 - 16:54 0 inShare The Nike employer brand is extremely powerful in attracting potential talent to the business making the process of handling applications and supporting the resourcing process effectively and efficiently critical to business success; implementing e-recruitment was identified as the way to solve this businesses hiring problems. The issue Nike currently receives around 800
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but a rare pair of late 1970s Nike track racing shoes called Nike Vainqueur‚ and this wasn’t just an ordinary occasion to me either‚ for these old shoes of mine were to be worn that day for the first time in nearly 30 years by my 16 year old son Jeremy. I think we were both a little nervous that morning as we both prepared for him to race in his first athletics carnival at his new high school. My very first pair of Nike running shoes were a bright blue pair of Nike Waffle trainers which I wore
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Nike‚ Inc.: Cost of Capital EXECUTIVE SUMMARY Kimi Ford‚ a portfolio manager of North Point Group a large mutual fund management firm‚ is looking into the viability of investing in the stocks of Nike for the fund that she manages. Ford should base her decision on data on the company which were disclosed in the 2001 fiscal reports. While Nike management addressed several issues that are causing the decrease in market sales and prices of stocks‚ management presented its plans to improve and
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Swot analysis NIKE 1. Strenghts: -Low manufacturing cost since the manufacturing chain comes from south Asia were labor costs are low. -Since Nike does not own the physical factories‚ production can be switch to another location if necessary. -Nike wass worth 15 billion in 2011. They have a strong position in the shoe market. For example their gem ’’Just do it" has been recognized worldwide. - High return on equity up to 24.5 % in 1993. Although the return on equity was 21.41 %‚ it still
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Mythology The word myth on this century is used to identify a story of some sort. Which usually is a fiction story stating it is not real? “It’s a myth” means that it is not a fictional story‚ it is sort of like a rumor no one really knows if it truly happened or not. In contrast‚ the word myth in academic context is used as follows; a myth is a form of story that did or did not happened in ancient times. To me a myth is a story that is told to children to either scare them or make them feel like
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Nike ’s marketing strategy is an important component of the company ’s success. Nike is positioned as a premium-brand‚ selling well-designed and expensive products. Nike lures customers with a marketing strategy centering around a brand image which is attained by distinctive logo and the advertising slogan: "Just do it".[40] Nike promotes its products by sponsorship agreements with celebrity athletes‚ professional teams and college athletic teams. However‚ Nike ’s marketing mix contains many elements
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Nike of Samothrace The Nike of Somathrace statue was unearthed in 1863 on the Island of Somathrace in the northwest Aegean. It was found by Charles Champoiseau‚ a French Vice-Consul to Adrianople (Turkey). She is believed to have been sculpted in the 2nd Century but the style and drapery suggest an earlier date. The date of the Nike of Samothrace is debated‚ but was probably created between 200 and 190 B.C.E. The statue is life sized with drapery lightly clasping the female body looking as
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Nike Case Study By Mark Colasurdo‚ Andrew McMullen‚ Jonathan Burd‚ Gaoxing Feng‚ and Jie Leng Background: Kimi Ford‚ a portfolio manager at North Point Group‚ is looking into the profitability of investing in the stocks of Nike for her fund that she manages. She is supposed to base her decision the company’s data which was disclosed in the 2001 fiscal reports. While Nike management had addressed several issues that are causing the decrease in market sales and stock price‚ management presented
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Executive Summary Founded in the early 1960’s‚ Nike formerly known as Blue Ribbon Sport grew into one of the world’s most recognised brand. A leader in the field of sport clothing and footwear‚ Nike has always been one that encouraged innovation‚ creativity and growth. Outsourcing of its manufacturing processes‚ created an opportunity for Nike to realign itself and focus on its core competencies‚ doing what they do best research‚ development and advertise. By mid 1990’s the company began fighting
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name and continuously we were compared to the supposedly better “Nike Team”. Myself and my team did not let this name represent who we truly were as individuals and basketball players. Infused with determination‚ passion‚ and even anger‚ we strived to defy our title and outwork every single team we faced. Once our rubber soles hit and squeaked against the polished hardwood floor‚ we were on a mission to prove everyone wrong. The “Nike Team” was always handed opportunities on a silver platter‚ while
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