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    Case Study

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    video gaming industry today? Are these the same as in the past? 4. What was Sony’s marketing program for the launch of the PS3? What is the competitive advantage of the PS3? What are the weaknesses of the PS3? 5. Compare the marketing program of the Nintendo Wii to the PS3. How are they different? To turn around the sales of PS3‚ Sony should upgrade and go more details of interesting games‚ spotty support for PS2 games and uninspiring online capabilities to capture the interest of the consumers. In the

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    really enjoy. I myself have made it a hobby and try to keep up with all the latest devolvement’s in the gaming world. Some of my fondest memories are from when I was about 4 years old and I would wake up and go play Mario with my grandpa on my old Nintendo 64. Today I’m going to explain the past of video gaming‚ where we are today and what is to come of the video games in the future so you can create a sense of appreciation and maybe make it a hobby for yourself. I will start with how video games

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    "For an American to consider the Japanese from any viewpoint for any reason‚ it is important for us to remember that they are products of a unique civilization‚ that their standards and values are the results of several thousand years of powerful religious and metaphysical conditioning that were entirely different from those that molded the character‚ personality and habits of Westerners" ( De Mente‚ p.19). To understand the Japanese‚ it is necessary to have an understanding of their religious and

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    BEM 3030 International Business History Assignment 2 ! ! ! ! ! ! ! ! ! ! An Explanation and Review of inward foreign direct investment by MNEs in Japan up to 1980 (Qn.13)! ! ! by! ! ! Student ID: 610059574 ! ! University of Exeter ! ! ! Prepared for: ! Professor David Boughey ! ! ! University of Exeter ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! BEM 3030 International Business History Assignment 2 ! Introduction ! ! Japan’s restrictive stance towards inward foreign direct investment (IFDI)

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    Ps3 Marketing Plan

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    dream. Sony got into the console gaming market in late 1994. The concept for the original Playstation (it was under a different name‚ SNES CD) was actually brought up in a joint partnership with Sony and Nintendo in the late 80’s; however‚ when the time came to announce their new hardware‚ Nintendo re-read over their earlier contract and found the agreement to no longer be satisfactory. As a result‚ Sony took all the research they had done and began work on the Sony Playstation. 3 Table of Contents

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    Ethics and Csr Revision

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    Ethics and CSR Chapter 9 Ethics Connock and Johns (1995) define ethics as the following 3 elements; • Fairness • Deciding what is right and wrong • Practices and rules which underpin responsible conduct between groups and individuals Billington (2003) lists five distinctive features of ethics; • Nobody can avoid ethical decisions‚ we make ethical decisions every day of our lives • Ethical decisions matter‚ they affect the lives of others • Although ethics

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    Page COMPANY BACKGROUND 2 SWOT ANALYSIS 3 STRENGTHS 3 WEAKNESSES 4 OPPORTUNITIES 6 THREATS 7 Threat of Competitor 7 Threat of Buyer 7 Threat of Suppliers 7 Threat of Substitutes 8 Threat of New Entrance 8 Other threats 8 PROBLEMS / ISSUES 9 Lose of Market Share 9 Unethical Business Strategy 9 Product Disadvantage/Defect 10 Expensive Product‚ High

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    Marketing Plan

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    – Sony PlayStation 4 Table of Contents Page 1. About the company 2. Internal analysis 2.1. General analysis 2.2. SWOT analysis 2.3. Predecessor analysis 3. External analysis 3.1. PEST analysis 3.2. Porter ’s 5 forces 3.3. Competitors 3.3.1. Nintendo 3.3.2. Microsoft 3.3.3. PC 3.4. Customer analysis 4. Marketing Mix 4.1. Product details 4.2. Price 4.3. Distribution 4.4. Promotion 4.4.1 Marketing slogans and logo 4.5. Marketing Objectives 5. Evaluation and Control Toni Hoang‚ Tim von Oldenburg

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    lions in jungle

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    The third dimension[edit] Alpha Waves had players bounce on platforms in 3D as early as 1990. The term 3D platformer usually refers to games that feature gameplay in three dimensions and polygonal 3D graphics. Games that have 3D gameplay but 2D graphics are usually included under the umbrella of isometric platformers‚ while those that have 3D graphics but gameplay on a 2D plane are called 2.5D‚ as they are a blend of 2D and 3D. The first attempts to bring platform games into 3D used 2D graphics

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    ABDT3214 International Marketing Week 2 Tutorial 1: Introduction to Global Marketing SECTION A: Coursework Briefing SECTION B: Discussion Questions 1. What are the basic goals of marketing? Are these goals relevant to global marketing? Marketing activities represent an organization’s efforts to satisfy customer wants and needs by offering products and services that create value. These goals are relevant in virtually every part of the world; however‚ when an organization pursues market opportunities

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