"Nivea customer driven marketing strategy" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 23 of 50 - About 500 Essays
  • Better Essays

    Question #1 Marketing strategy for Nokia without handset business The former phone manufacturer giant Nokia completed its acquisition on 25 April‚ selling its whole mobile business to Microsoft‚ symbolized the end of the old mobile era (McKalin‚ 2014). Getting rid of the bleeding-money handset business‚ Nokia acquired more revenue steam from Microsoft. Such changes as losing significant assets along with part of the brand value of which‚ should be considered by Nokia to make marketing strategy for achieving

    Premium Mobile phone Smartphone Nokia

    • 2313 Words
    • 7 Pages
    Better Essays
  • Best Essays

    Marketing Strategy - Paper

    • 2528 Words
    • 8 Pages

    Table of Contents Page(s) 1. Introduction 2 2. External Marketing Communication 2 3. Market Segmentation and Target Markets 2-4 4. Marketing Communication Strategies &Objectives 4-5 5. Corporate Social Responsibility 5-7 6. Effectives of Marketing Objectives 7-8 7. Recommendation 8 8. References 8-9 Introduction: Telefonica O2 UK Limited (previously called Cellnet Limited and branded as O2) is the second largest

    Premium Marketing

    • 2528 Words
    • 8 Pages
    Best Essays
  • Powerful Essays

    Dell Marketing Strategy

    • 9923 Words
    • 40 Pages

    10/28/2010 | | Dell Co. Marketing Plan | C.E.O Patrick Eversull C.F.O. Anthony Chapman C.O.O. Thomas Jackson President of Tactics Stephen Miclette C.E.O Patrick Eversull C.F.O. Anthony Chapman C.O.O. Thomas Jackson President of Tactics Stephen Miclette Executive Summary For many years the Dell Corporation has been the fastest growing entity in the computer industry and is considered a pioneer in direct marketing. With the Pc industry being such a unique industry with its super

    Premium Personal computer Dell

    • 9923 Words
    • 40 Pages
    Powerful Essays
  • Best Essays

    the departure side of the airports will provide great convenience for Citibank customers (especially business customers and holiday makers). Citibank Express Service which features new product promotions and an online banking facility will offer high accessibility and convenience to Citibank customers when they are at the airports waiting to board their flights. Citibank Express Service will serve better existing customers‚ attract new ones‚ and maintain leadership in the affluent segment. 2. CURRENT

    Premium Bank New York City

    • 1784 Words
    • 8 Pages
    Best Essays
  • Satisfactory Essays

    Moosejaw is an outdoor apparel company that has been utilizing customer reviews in a unique way to make their brand stay out‚ and give them an edge over more stuffy companies like LL Bean and REI. Part of their marketing strategy is to create weird and often funny reviews and product descriptions‚ that show the customer that they don’t take themselves to seriously. (Sprung) Here’s an example found on their website http://www.moosejaw.com : “I bought this pullover for my girlfriend who

    Premium Marketing Good Sales

    • 320 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Broad Marketing Strategy

    • 863 Words
    • 4 Pages

    THE BROAD MARKETING STRATEGY Direct Line is a fantastic success story. They started from scratch in the UK in April 1985 with a single product car insurance‚ and just one way for our customers to buy over the telephone. Direct Line has diversified from its traditional auto insurance and caters for a much broader market by offers Home insurance . They were the very first UK insurance company to use the telephone as our main channel of communication‚ and had been introducing new benefits and

    Premium Insurance

    • 863 Words
    • 4 Pages
    Good Essays
  • Better Essays

    Wal-Mart’s Marketing Strategy The store in the competitive retail industry that is referred to as the giant is Wal-Mart. This store has leaded the retail industry’s market of profit and sales for years. The stores expanded to every nook and cranny and became a household name. The stores went from only retail items to grocery stores‚ to having restaurants such as McDonalds and Subway‚ to having hair salons‚ optical stores‚ and mechanic services. The retail giant boomed‚ and soon found itself

    Premium Marketing Customer service Customer relationship management

    • 1127 Words
    • 5 Pages
    Better Essays
  • Powerful Essays

    Audi's Marketing Strategy

    • 4208 Words
    • 17 Pages

    Analyzing the marketing strategy of AUDI in Indian market Introduction: The main principle of this research proposal is to analyze the marketing strategy of Audi in Indian market. This research proposal further reveals the approaches or a way of methods to achieve the expected results of this research and to gain knowledge of Audi’s marketing strategy and Car market in India. The idea of this research is raised from the main aim of Audi India. Their aim is to be leading luxury car brand in

    Premium Automotive industry Volkswagen Group India

    • 4208 Words
    • 17 Pages
    Powerful Essays
  • Best Essays

    Marketing Strategy of Apple

    • 4196 Words
    • 17 Pages

    MARKETING CONCEPT OF APPLE Mrs Raheleh Barkhordari By Abubakar kassim Gaidam 3916923 Mohammed Lawal budah 4284926 Mirza saadat Baig Aria khosravi Executive Summary This report analysis the marketing concept of the globally known corporation(Apple)‚the report tries to answer some problems and also explains the marketing strategy of Apple‚ the report focuses on further to highlight how Apple has affected people or to say the consumer in both positive and negative ways‚ The report discusses also the

    Premium Marketing

    • 4196 Words
    • 17 Pages
    Best Essays
  • Powerful Essays

    Marketing Strategies for Bmw

    • 3206 Words
    • 13 Pages

    Marketing Strategies for BMW Paper covers Current Marketing Strategies & Future Marketing Strategies [08/02/07] Dharmesh BMW Group‚ headquartered in Munich‚ Germany‚ is one of the most successful multi brand premium automobile manufacturers in the world. The company manufactures‚ distributes and sells passenger cars (including Sedans‚ Coupes‚ and Convertibles etc) and motorcycles. BMW operates three business segments namely: Automobiles‚ Motorcycles and Financial Services. BMW is the parent

    Premium BMW

    • 3206 Words
    • 13 Pages
    Powerful Essays
Page 1 20 21 22 23 24 25 26 27 50