Research proposal Online Store for Primark INTRODUCTION Online shopping is becoming tremendously popular among customers. Major fashion retailers have established their online presence to expand their market. Primark is one of the fashion retailers having lowest prices among the high street brands. The aim of this study is to analyse the consumer shift from high-street shopping to internet shopping and evaluate how an online store can affect the retail business of Primark. RESEARCH QUESTION
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CHAPTER THREE RESEARCH METHODOLOGY 3.1 RESEARCH DESIGN A research design according to Kerlinger (1966: P. 275) is seen as plan‚ structure‚ and strategy of investigation conceived to obtain a reply or answer to a research questions and to control the variance the choice of a research design in any investigation is determined by the purpose of the study and type and nature of problem to be investigated. The study a descriptive survey. The rationale behind using this survey method is to enable the
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completed a quantitative research project that showed the existing level of community knowledge about the issues and abut potential messages that would be well received. It also showed some misunderstandings that should be addressed by the communications program. We worked with the organization’s leadership to develop a structured communication program built on the research findings. o A large retail organization was considering a new location for a store. We conducted research the retailer used to
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new topic to study is: ’What sort of research should I use? ’ Reference to the literature can be confusing: so much research has been done‚ so many questions asked and sometimes answered‚ and so many conclusions have been drawn that it can be difficult to sort out one research technique from another. The decision most beginners to research find taxing is: ’Should I use quantitative or qualitative methods? ’At the most basic level‚ quantitative research methods are used when something needs to be
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Q1: What is the meaning of Reliability and validity in research context? Ans: Reliability Reliability in research means that an instrument yields the same results again and again on every trial. There may be difference in the results; therefore we use more and less reliable instrument for a specific research. A more reliable instrument is often called as stable instrument (that instrument which gives same or very closer results) where as less reliable instrument is often called unstable
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IB Extended Essay – Forming a Research Question Choice of topic The topic chosen must focus on the human past‚ be worthy of study‚ and lend itself to systematic investigation in line with the published assessment criteria. Essays that focus on events of the last 10 years are not acceptable‚ as these are regarded as current affairs‚ not history. It is not a requirement for the topic to be chosen from the Diploma Programme history course‚ but it must be acceptable to the supervisor. It should
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Guidelines to Research Paper Writing and Questionnaire Design Students handout If we knew what it was we were doing‚ it would not be called research‚ would it? Einstein I- APA Research Paper Format Although some research papers would take on different layouts depending on the nature of the research or class and/or advisors’ requirements; an APA style would be genuinely the most preferred and common format for scientific papers. An APA research paper or report should include the
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BU442 Market Research Final Exam Dr. Nolan May 16‚ 2013 6. There are four specific methods for implementing survey research. They include on-site surveys‚ telephone surveys‚ computer surveys‚ and mail surveys. Each has pros and cons‚ which are listed as follows: On-site surveys: Pros—great for probing; best for non-vested markets; should be no more than 6 pages long; you can use physical props for demonstrations; higher general response rate at around 75%. Cons—people may not answer sensitive
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Types of Surveys QNT/561 - Applied Business Research and Statistics 5. In the following situations‚ decide whether you would use a personal interview‚ telephone survey‚ or self-administered questionnaire. Give your reasons. a. A survey of the residents of a new subdivision on why they happened to select that area in which to live. You also wish to secure some information about what they like and do not like about life in the subdivision. To survey residents of a new subdivision‚ I would
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Chapter 2 METHOD Presented in this chapter is the research design‚ research subjects‚ research instruments‚ preparation and construction of the questionnaires‚ reliability and validity of the research instrument‚ data gathering procedure and the statistical treatment data. Research Design A research design is the framework for a study which provides useful deadlines for collecting and analyzing data. Research design can be thought of as the logic or master plan of a research that throws light
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